Transcript

How to build a $1M+ startup using AI (Full Tutorial)

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0:00 All right, everyone, before we get into the episode, I have a quick announcement. So if you're hearing this, that means you're listening on a podcasting app like Spotify. And This episode will be a lot better if you go and watch it on YouTube. And the reason being is we had our friend Greg Eisenberg on the pod. And we asked him to use AI to come up with a business idea and implement it. And only one hour.

0:22 And to put the pressure on, we actually had him screen share So we could see exactly what he was doing. And it was mind blowing. And so if you're working out, if you're on a run, if you're on the train and you're listening to this via podcasting apps. It's fine, you can still listen and get a lot of value. But if you can.

0:39 Go to our YouTube page, My First Million, and watch this. And I think it'll make a lot more sense. All right, enjoy the episode. I think I'm gonna blow your mind today. By the end of this episode, Sam.

0:50 We're going to see me Replace a Developer, a salesperson, a designer, a marketer, a researcher, a product manager with AI agents. Okay, I'm in. I feel like I could rule the world, I know I could be what I want to. I put my law in it like my day's song. On a roadless travel, never looking back. Are you gonna tailor this to someone like me who's like a

1:13 A Neanderthal? I'm gonna tailor this to anyone who is an idea person. So anyone who listens to your podcast. My first million or my podcast, the Startup Ideas Podcast. Anyone who considers themselves an idea person Solopreneur, someone who wants a side hustle, someone who wants a business.

1:30 To make money. And is interested in trends and ideas. Okay. I uh I'm into this, dude. Okay, so we're gonna go through six steps.

1:39 Uh the first is How to find the right idea and trend. The second is sketching out the idea. I'm gonna talk about the tools I use. I'm also gonna give away all the workflows so people can just copy them. We're gonna scope out the MVP using a tool called Manus. We're gonna Vibcode uh prototype using bolt.new. We're gonna vibe market the business and automate it using Lindy AI.

2:00 And then we're gonna use uh a AI agent product manager using idea browser. Because I'm above the age of thirty, I feel a little uncomfortable using the word vibe, but do we get a pass? Can I say the V word? You can say the V word I don't know. Let's Yeah, well we we for for now we can we can both say the V word, even though it's cringe as hell. All right, I'll try it on. Let's get into it. Alright, so

2:23 What's the first step? The first step is I'm assuming you don't have an idea. Okay, so let's go find an idea. So every single day Uh

2:32 Idea browser dot com. This is act I created this for myself. Okay. So it basically uses So every single day a new idea comes with a trend. So today's idea is

2:45 To create an AI SEO agency. And it it gives you a name L M Boost. And it basically says that there's four hundred million people Uh questioning chat GBT, et cetera.

2:56 Someone to start an agency specializing in L M, Large Language Model, SEO. Did your uh methodology give you this idea for idea browser.com? A hundred percent. This is basically product Ize Greg and like I basically I run a holding company as my day job. And we're constantly incubating and investing in ideas. So we basically said how can we have an unfair advantage using AI? To find the latest trends and ideas.

3:22 All right, I'm into this. But there's a twist. So it says We're gonna offer a free AI powered audit quiz. That instantly shows businesses Where they rank in AI searches.

3:34 Most will be shocked they don't exist. And then we're gonna sell premium optimization services to fix it. So for example Like Hampton. I don't know. How much of your traffic's organic, I see? Let's say a thousand people a day from search.

3:46 What people are noticing is that LLM search. As a part of organic search is maybe now five or ten percent. Dude, we are just now getting people, we have gotten a bunch of people who have signed up and they found us via chat GPT. Right. So

3:59 It would be cool if Hampton, for example. Would Show up more often. I agree. Yeah.

4:06 So this is like a good idea, right? And it gives you like an opportunity score, a problem score, and this uses all AI agents. You can go you can go in in depth in and stuff like that. Like it tells you exactly What business model you should use. What your pricing should be. What are you know comp competing uh customers

4:25 It really does all the work for you. You know, the go to market strategies, what is the target audience? It actually Scrapes and goes through Facebook groups, YouTube channels like this, Reddit.

4:37 And it basically set it It it's Almost like your AI co founder in that sense. One of the cool features is let's just say You know

4:46 There's a lot of ideas that are really good, but Sam, for example. You might not be the best person to go after this idea. So you can basically go through a founder fit score and say I'm Sam. I'm the founder of Hampton.

5:00 I Specialize in community. Is this a good idea for me? And then it uses AI. To basically generate an assessment to see if

5:13 We should actually go and do this idea. Okay, this is awesome. And do you have a bunch of people and this is a product too. I didn't I just signed up for it. Do you have a lot of customers for this? I haven't publicly posted about it. Wow, all right.

5:26 So this is awesome. All right, so it give me a six and a half out of ten. Yeah. So it's as your skill alignment is kinda it's actually kinda savage. It's'cause your skill alignment is four on ten. Which I don't disagree with, either. I agree with. Yeah. So it just goes through this and it gives you some immediate actions to do what you should do. Okay, maybe we should partner with an AI and SEO expert. You know, maybe you should launch a community driven

5:48 platform for client engagement. Anyways, the point of this Is So this is awesome. Yeah, there's way there's way more you can do. You can also You know, it tells you exactly what your offer should be.

5:59 Uh it gives you different frameworks like Alex Ramosi has the value equation. Which I really like. Dude, this is gonna be a huge product that you made. This is really cool. And it and it and it's all yeah, it's special to this and it also has this AI assistant, like we can ask it like You know, what are the key risks of the business? And you could have a full on It's like chat GPT for ideas. There is a feature.

6:22 And we can go to it maybe at the end if we have time. Okay. Where you upload your own idea and it generates a re a report. Based on all our All the data of like YouTube and Reddit and all of AI, basically. But step one is

6:36 to use this website to get an idea. That's pretty much it. You wanna you wanna and you know this, you wanna build an idea based on a trend'cause it's easier. Yeah. So Look fine.

6:47 You know. Use something like ideabrowser.com to get an idea. Based on a trend. And then Go so that's step one.

6:58 Hey, really quick, if you're enjoying this episode, the team at HubSpot, they actually went and summarized the entire thing. And so it's in a PDF that's really easy to read, so you can refer back to it. All you have to do is click the link below, but this thing is awesome. I just proofread it and it walks you through Greg's entire five step system from idea to paying customers using nothing but free tools and AI prompts. So You should go and check it out. It's a very easy summarization of this entire episode. Again, the link is below.

7:27 Alright, now back to the show. Okay, so I think ideas are important. I think that for a lot of people just starting out, ideas are unimportant because it's just like just just get into something and you'll figure it out. But I think that if you have a ch proven track record of like I I execute so execution or going forward is not a problem for me. And then if you have that personality Ideas are actually incredibly important. I talked to Kevin Ryan, who's a uh I believe he's a billionaire, uh, but he's founded uh MongoDB, which is a thirty five or fifty billion dollar company, business insider guilt group.

7:59 uh Zola. But he started all these amazing companies and he started it via his uh incubator. And he told me that ideas are incredibly important. And he was like, I get one good idea a year and I want to make sure it's important and great because I go hard on that idea. And so I have to make sure that I'm going in the right direction. And so I actually have grown to become a believer that ideas are actually really important. It's not just execution. If you have Up past of You move forward.

8:25 I think you're right. So That's step one. Step two is Okay, I kinda cheated in the sense that you do need a human being involved in this process, not a hundred percent with AI. So step two is

8:38 Uh you gotta sketch out the idea. So I use a tool I'm not affiliated, by the way. Um with TL Draw. I like have you TLD draw or TL have you seen this? No. What is this? Basically like going to everything that as you're talking, I'm going to it. Yeah. Well, I wanted to give away like the stack. I'm gonna give away the stack that I use. So basically it's kinda like a fig jam competitor. I think it's free to sign up. And I just wanted to sketch out

9:01 What This quiz would look like. So'cause you know, if you remember the idea is We need to do Two things. We need a

9:09 Uh people are gonna land on this website. It gave uh idea browser gave us the name L M Boost. We need to learn about the business. So for example, Hampton. You know, what's the U What type of customers you want. Then we need to do research with agents.

9:24 And then we need to check that you know Is Hampton. Coming up in Chat GPT is Hampton coming up in And Claude is Hampton coming up in Grock. And then we need to give it a score. So I just drew this out. And the reason I drew this out

9:37 Is because I've noticed and this is a tip for everyone listening. I noticed that when you go to An L L M. I use I'm using Manus and and I can talk about that. And you give it an image like that, you're gonna get better results. That's crazy. And how long did it take you to draw that out?

9:56 Like seven minutes. I hate drawing on computers. Yeah. The beauty about uh TL draw though, I will say, is that like it makes it for like bad drawers like you and I to just Like make these boxes.

10:08 So It's for us. It's for us. Dig Jam is also really good. Okay.

10:14 It's TL draw.com T L D R Aw dot com. Exactly. The next step is to scope out our minimal viable product, right? So we need to figure out

10:25 How are we actually gonna build this thing? Right? There's so many question marks. And instead of going to a product manager Or instead of trying to figure it out this self. You and I are lazy, right? We're just gonna go and get AI to do this whole thing for us. So

10:39 Sam, have you ever heard of Manus? No. I'm on their website right now. It says Manus is a general AI agent that bridges minds and actions. It doesn't think. It delivers results. It excels at various tasks and work in life and getting everything done while you rest. All right, that sounds great to me. Yeah. So it's it's very you know, people might ask like how is this different than ChatGPT or or Cloud or or or some of those. And

11:06 It's almost like a chat G BT supercharge, so I'll I'll go through my prompts. But basically It's almost like we're watching, you know, if people are seeing we're it literally goes and surfs the internet for you and based on that. like learn stuff and then executes on the task. So it's like having a hundred agents.

11:25 working for you. But doesn't uh open AI research do this too? Yeah. But not like first of all, I can watch it happen in real time and give it feedback, which is kinda cool. Well Uh sorry, open AI has operator too though. Yeah. This is like a supercharged version of Operator. So wow, you think this is better than Operator.

11:43 I mean I'll ha I have to give a disclosure, which is It's Chinese. So Like be careful.

11:50 I mean I'm not like Putting You know, my financial data and uploading it. So do they like sub like they like put like P S like capitalism is horrible and like You know, we're gonna come and dominate you eventually.

12:03 Totally. You know. It's there's a subtle subtle nuance of that, for sure. I in in in the in the vibe. So But I will say it's it's extremely good at For this use case. So

12:15 I'm gonna go through the prompts. And we're gonna and by the end of this Section. We're gonna Uh have a good idea of like what we're building and all the specs. And I just signed up for as we were talking. Is it f it has all these like cool

12:30 Like research, data analysis, all these other like toggles that I couldn't use. These uh do you does this cost money or is this free? Free to use initially. They give you like a lot of these. They give you like a s they get you hooked. They're like drug dealers. They get you hooked. And then

12:47 You have to buy it, you know. Then you have to buy credits. It's a credit system. All right. Okay. I have an account now. Yeah, and by the way, this was invite only up until recently. So

12:58 Your unfair advantage, like people listening to this, like get on this now before everyone finds out. Well, I looked at their traffic. It looked like they went live in March because they had like zero traffic and then in March they had twenty three million site visits. It's insane, yeah. Okay. So

13:16 Have you heard of Whisperflow? I feel like I love Whisperflow. Whisperflow is is my favorite AI tool. Okay, so I love Whisper Fo too. Uh you can use it on a phone. And or desktop.

13:29 So I literally just So Whisperflow, by the way, it's a It's a I think It might be free too. Maybe I paid a hundred dollars, but basically I click a button on my computer. And anywhere where I would normally be typing.

13:41 It transcribes what I'm saying. So I'm just talking all day instead of typing. Exactly. So that's what I did here. It's like

13:50 I basically did a prompt where it's like I'm starting you took the idea from idea browser. I uploaded the image and I'm like, I'm starting an agency for LN SEO. I just basically explain what I'm doing. I'm not gonna go through the full prompt. But The key here is when you're doing the initial prompt Don't forget to say ask me any questions before you get started.

14:12 So we have the right strategy for this. I've noticed that by putting that in there, that small one you know, one sentence. You're gonna get better output. So you were talking to it and got the text and also you attached the image. Yeah. You you should attach any

14:28 Any images or documents that you think are relevant to whatever it is you're trying to do. Understood. And then uh Uh, and then so the reply was this is interesting. Here's a bunch of questions that I have to ask before we get started. Okay. Yeah. So it I mean it asked

14:45 The right questions I would I would say, like who is the target audience for the quiz? What is the main Uh goal for the person. Uh what is the key differentiators between traditional SEO and LLM SEO? So it asked these questions and then

14:59 You know, I use Whisperflow as you can see, like I it's so casual. I'm using Whisperflow just to respond. Okay. Uh Wow.

15:11 So wow is coming up. It's it's it gets even crazier. So You know, I say things like the ultimate business goal would to be give to give them a benchmark for where they're ranking in L Ms now. And then we provide a service for helping them level up their LLM SEO with tools and services. So I'm basically giving some more information. Wait, would you and would you ask it to critique the idea?

15:32 Oh yeah. I do that all the time. So you'll be like Does this make sense or do you think it should be different? Like could I just say it like my goal is to scale to a hundred million in revenue in ten years? Dude, sometimes I'll take an idea from my Dia browser, I'll put it in. And then

15:49 You know, ask it to critique it and then through the conversation with Manis. I'm like, you know what, I don't want to do this anymore. And this is better, you think, than you'cause I do the same thing with open AI, but with my own company. So with open AI Or chat GPT, I'll upload like my financials. I'll upload like a book that I like like. For example, it could be like a Warren Buffett book.

16:08 And I'll be like Ask Warren, what would Warren say about this? How would Warren solve these problems that I'm facing? Yeah. That's that's a really good Actually hack for using any of these

16:19 L'es like Pretend your X Y Z person do you look up to? What how would How would um Would Warren Buffett start this business? Why or why not?

16:30 Would Sean Corey start this business? Why or why not? Yeah, or sometimes I'll be like pretend that you're a B C or McKinsey consultant. And you're like cold hearted and

16:41 All about operations. Explain to me how that personality type would execute on this Problem or never. Yeah, that's a good hack. People should definitely do that. Okay, so uh Manus is awesome, but you're saying that manus for what you're doing right now, this is better than chat GPT.

16:59 Oh yeah. It's It's night and day. It's actually night and day. Wow, okay. And so n chat GPT is not gonna do this, for example, like It starts, you know, we're clarifying some stuff. It literally creates a to do list for the project. This is like literally like what a project manager, product manager would do. Uh okay, this is insane.

17:19 Yeah. Right. So phase one, research and planning, clarify quiz objectives. You know, phase two question of prompt development. Create detailed quiz questions, draft specific, clear and actionable questions for each category.

17:32 Phase three validation and finalization. Validate questions and prompt with users. And then the the delivery. Report and send quiz materials to user, provide the finalized quiz materials to the user. It's basically putting an entire project plan For what I'm doing with

17:49 Right now. Wow, I feel like all of my employees need to know how to do all this. Yeah. Send this to everyone. Send this to everyone.

17:56 It's just gonna make you a lot more productive. So what was the second qu so the first thing that you did was you explained the business and then what was the and then it asked you a bunch of questions, you answered the questions, and then what? So we got the project plan. And then it goes and gets to work. It's your product manager. It's your AI product manager. And it actually goes and creates The two things that we actually need'cause

18:18 Remember, we're trying to product ties we're trying to create like essentially a SaaS software. to basically score How a company like Hampton is gonna c you know, come out. in a uh L M in a in a chat G B T.

18:33 So we need two things. We need Ta what are the questions that we need to ask the business? And How do we test? on the different LLMs.

18:44 And and I don't know how to do that, so that's why we're gonna a we asked Manis to do it and Manis figured it out for us. Holy shit. So What you're looking at, Sam.

18:54 Is The The quiz detailed questions that we can make as like almost like a type form on our product. What's the name of our product? It's called L M Boost.

19:07 All right. So you go to LLM Boost dot com and right on the first page you see uh like a quiz and you're gonna start taking that quiz. Yeah, we're gonna And Sam, we're gonna Like I I I'm gonna actually show you how I vibe coded it and like Four minutes. And we're gonna actually go through that product after.

19:25 Okay. How's your heart rate right now? I feel Like I'm taking notes and I'm like I need everyone at my company to know exactly how to do this. And I'm like, do I hire a Greg? Like how do I teach all of my or am I like?

19:41 Do I just have to get good at this? And I have to teach everyone? Like is my job as as the boss just to be like Teaching people how to use AI. Is that it? I don't think this is something that you can outsource. Yeah, so then you're saying that I need to get good at this and then I need to teach people.

19:55 I mean, unfortunately. Wow, okay. Yeah. The unfair advantage and the returns that you're gonna get by understanding these tools. It's just worth it. Like why would you want to outsource it? Well, because I'm not an expert in it, but I guess I have to become an expert, but how do you stay on top of all of this?

20:11 It's my job, you know. It's my job to stay on top of this stuff. I know, but tell me how like how did you know Mannis is awesome? Because I'm a nerd, dude. Dude, that's a such a that's such a cop out. Like are you playing on Twitter all day? Are you in like what are you doing? I I do have tweet notifications for like some Creators that I like.

20:31 And that I'm I'm you know, following everything that's new that's coming out and I'm also When when I say I'm a nerd, I love playing with the tools, not just like you're just hearing this through word of mouth, word of mouth being Just like Just the trades.

20:45 You're reading the trades. Yeah, you're you're reading the trades. You know, it's just the trades is not some it's not some it's not P C Weekly anymore. It's a guy on Twitter. And then I would say like What I like about the podcast, and you probably like this too, is that It's an opportunity to actually

21:00 Learn in public. So I'm just learning in public on the podcast. All right. Um well This is cool. What?

21:08 So we got these two quizzes. And exactly You know, how we can Yeah, we have that uh basically the the quiz for the business and then we have the Prompt testing. For the LMs.

21:22 But when I went through it I actually felt that this was too long. Like no one's gonna answer a thousand questions. So I basically said, Is there any way to make the quiz shorter? It's huge quiz. And then I also I downloaded a

21:36 L L M SEO mini course. Fibemarketer dot com. It's another You know Whatever, it's a course. And I just uploaded the content to make it even better because I was reading I'm a nerd and I was reading this stuff.

21:50 And I was like I wanna make sure that We have this course and all this content in here. So I just pay basically the point here is you can paste anything into here for context, PDFs. Documents and stuff like that.

22:03 This was a free course? This was a pay I paid Uh well, I'm it's uh co founder of mine started this course. Okay, so you got it for free, but it's a paid course and Uh

22:14 Is this the thing in school? Uh it's a thing on school, yeah. Okay, got it. So it's a hundred and fifty bucks and you got some course and you put it in there. Understood. So It's like thank you and then it goes

22:27 I'm gonna review the transcripts and refine the p uh the prompts and the quiz questions. So then it goes, My plan, and doesn't it sound like a human, my plan is to analyze the transcript you provided to extract key insights relevant to LMSEO. And how businesses are found in LMs. And then it's gonna work on the strategies to shorten and consolidate the quiz, and then it's gonna revise both the quiz questions and the prompt. Template. It's like such a

22:52 It's it's so Pleasant dealing with an employee like this. Yeah, it's gonna be like Hey, uh my grandma died, I gotta go to the funeral in Tampa, I'll be back in two weeks and then it's like gonna take a ten day vacation. Manus takes notifications. Oh, okay, cool. So it is a great employee. So it goes and does it for us. We've got the files.

23:14 Uh to review. And I wanna give away one more uh tip on mana. So or actually it works on any LMs. So We talked about this in the beginning, you know.

23:26 We're lazy, right? So how do we I I know what I wanna do next. Now that I have the quiz, it's like I wanna go vibe code, I wanna build this product. But I need to know what is the best prompt. Yeah. To prompt

23:39 In this case I'm using bolt.new. And so the best thing you can do is actually ask Manis or Chat G B T What is the best prompt? So say I say, Can you create a prompt that I can give My d AI developer. That I would use to generate this landing page with a multi-step funnel that asked the LLM questions, include all the necessary fields.

24:00 That they need to have and have a clean modern design. By the way, this is a h another huge hack. Is To ask it the prompt that you should ask it. It it might be the biggest hack of

24:12 Of using LMs. Like Well. Is Ask for the prom. You will never be able to outpromp.

24:20 The the person, the guy. You know, the software that sees all the prompts. So I uh I also use Cubera. Do you know Cubera? K U B. I use the product. I love Cubera. Cubera, I'm I'm not affiliated with it at all, but I I uh I know the founder and uh It's like a net worth tracker. So it doesn't It's just like Mint or whatever. You could just track all your finances.

24:42 And uh they have an AI chat GPD integration. And then I was like, all right, what questions do you think I should ask you on happiness, on life strategy, whatever? Like tell me some questions you think I should ask you. And it gave me a list of all the questions that I should ask it that I never even thought of. And I started having a conversation with it. It was really amazing. And so asking the L M what you should ask it is shockingly useful. Amen, brother. So we asked it. And

25:08 It does it. Beautifully. I'm gonna go open it up just to show you what that Prompt looks like It's a super long prompt, so

25:17 It goes through the project goal. It's like develop a high converting landing page and integrate a multi step quiz funnel and this is the prompt that you're going to give to bolt.new, which is the thing that's gonna make the website. Correct. Yeah. So it's a really long prompt. Yeah. Like really long. Like obviously you and I

25:35 Would have never done this. Yeah, that would have taken A week. It's like writing a term paper. Look at this, dude. Yeah.

25:44 Wow. Okay. So Thank you, Mattis. And uh the People's Republic of China.

25:52 And we then move on to a Silicon Valley startup called Bolt.new. And I will sh Show you how I One prompted Uh, the website. So is bolt dot new the same thing as cursor, lovable, and all this other stuff? There's both on new, lovable

26:13 Cursor and I mean there's a lot of them now. Windsurf is another one that just I think got acquired for three billion. I don't know if you saw that. Yeah, I did. That's that that was the same thing. Yeah, it's like a similar thing. So cursor and Windsurf.

26:27 Are For more technical people. Got it. Lovable and bold are for Non technical people who wanna ship shot software. And why do you prefer this one over lovable?

26:38 Yeah, the f I I started using this first, I find it I find the output to be really good. But use whatever. Works for you. Understood. Okay. So you Typed in or you copied that huge thing in there.

26:51 And then I get this. Web page. Okay. Um It says you're cut by the way, I'm not like

26:59 Creating copy here, right? You know, I'm not Doing anything. I literally one shot at it and says Your customers are searching for you on LLMs, but you're not there, sad face. Our free quiz helps you understand your visibility in chat GPT perplexity.

27:14 An other A mile. AI models and what to do about it. Take the free LM SEO quiz now. Oh my God. Okay. So click in.

27:24 Your words a guy. Not bad. This is uh more than not bad. Your customers Yeah, I mean that's it's the best. Sam. You're the humans are the best.

27:35 But you know it's a close second. But I like how it says there's even a um There's even a testimonial from a CEO of a major internet company Hey you wanna know something? I would leave that in there. Mm-hmm.

27:48 Well, Yeah. I would just leave it as We're seeing here's the testimonial. We're seeing a much higher conversion rate from perspective users coming from organic LM traffic versus organic search. From

28:02 the CEO of a major internet company. I think the CEO of a major internet company has probably said that before. So it's not It's not Wrong to keep that in there. It's like define major. Yeah. Ah person has said that.

28:18 I don't know if they've said it about uh MLM boost dot com, but like a person has said that for sure. So let's get into the quiz. So It creates the quiz. It did you do any work before this?'Cause I'm on bolt dot new right now. It takes like a few minutes to make the website if you're using the free account like I am, right?

28:36 I'm pretty sure I have a free account. Maybe I have a paid account. Okay, so while we were talking, I just said uh make a personality quiz website. And I got uh A web page that like I just clicked Start now.

28:49 Right. And it works. The web p the website works. Yeah. It's crazy. It's absolutely crazy. Uh. Okay. Awesome. Yeah.

28:58 So there's this thing that you can literally just say English to And software comes out of it, which is bonkers. And So it says what type of business do you want to operate? Let's just say like a service business.

29:10 Do you have a website for your or we can just do like you actually. We can do Hampton would be a service business, actually. Yeah. Do you have a website? Yes. I do. How often do you publish new.

29:24 Mm yeah, week weekly or more often. What topics does your content typically cover? How to guides. Like this is relevant. Oh d let's go to case studies. Go to case studies. Click case studies. You can click both. Oh wow, okay.

29:37 But before today, how familiar were you with L M SEO? Uh Uh somewhat familiar. Okay. Do you use do you or your team use AI tools like chat GPT for business? All the time.

29:49 Yeah. Are your competitors visible at AI Search? I am not sure. How important is SEO for your business currently? Somewhat important.

30:04 Joinham dot com. Uh Uh People don't search CEO communities. But

30:15 But in LMs they'll ask it CEO questions and it would be amazing if uh we were recommended. Um Or Okay. Company named Hampton.

30:35 Look at this. Look at this. I want the report. Well look they put a little privacy thing. That's a small detail that I that Again, so They should put like the Chinese emoji flag at the end. And that's like the symbol for gotcha.

30:47 Totally. Made in China. Privacy no. We respect your privacy and we'll only use information use your information to send you your quiz results and related L M SEO information. We will never share your information with third parties. This is the little details that if you don't use Manus or an LM like that. And and ask it to do the prompt for you, you will miss.

31:09 Boom. So in twenty four hours, Sam, you're gonna get a personalized LM SEO score. You get an analysis of your current AI surge visibility. You're gonna get specific recommendations for improvement. And additional resources to help you.

31:22 To help optimize your business for LM. Uh visibility. We just built A Sahas? And Like thirty minutes or something. Well, but it's not doing the is it gonna do the work for me?

31:33 It's not you have to then hire The person to Like The consultant. Like so who's gonna do a personalized LM SEO score?

31:43 This software. Say what? Man is Created The the all I have to do

31:50 To get it to to to to for this to work, all I have to do is a Bolt has these like integrations. So let me see my my Analysis. Analyze me, baby. I have to just put in all I have to do is get a Chat GBT API key. And hook it up.

32:06 Um I'll give I can get you your score. How hard will that be? In under an hour. You can have

32:13 Chat G B T Analyze the data. Um I you know, you would probably want to have an integration with Super base.

32:22 So do you you know Superbase? No, dude. Okay, so A superbase is

32:29 It's just It's a database. So this is just the front end. Right. Um simpler English words. I would say it's just the thing that is showing it, but you need to hook it up.

32:40 to a database, a place where you can store the data. And You can also and then if you want to take payments, you're gonna want to add stripe as well. What? Okay, so And the way that you would create this report for me

32:53 Is by doing what? So in the manus details, it tells you exactly What we should prompt chat TBT perplexity, all that stuff. And We just need an API key'cause it will cost money to actually use the intelligence of those L of those L. But what would we ask Chat GPT?

33:14 So we can actually go back to Menace. And And see that. So

33:23 Here's the testing. So Uh section one. No, brand and company info prompts to check if an LM can accurately retrieve basic information about the company and its offerings. So

33:36 If you actually filled so if Hampton just So it would take your information, your quiz information, and then in company name it would say Hampton. Yeah, yeah, yeah. Right. Yeah. So it's gonna take all that quiz information and it's going to

33:50 Just put it in all these questions and the Then we're gonna have agents. Basically figure this out for us. And it's gonna output a score. And the agents would be chat GPT?

34:02 Yeah. And they would be I would be asking chat GPT itself, how does joint Hamton rank? Yeah. Well you'd ask actually you would probably the prompt would be Yeah.

34:14 W the prompt would be like what can you tell me about Hampton? Then it it would be. Uh the then their output would go to super base. This is getting a bit technical, but then the output would go to s super base and it would say This is what we learned about Hampton and then Chat C B T or Open AI would say

34:30 Okay, based on that it Performed well, not well. You know We're gonna give it a score of seventy on a hundred and then Now you have that score.

34:38 So super base is the one that's giving the score. Superbase is what stores the data. Open AI chat GPT is what crunches the numbers. Manaus is what's given us the Questions that we should ask.

34:50 And Chat GPT is the one that is analysing if it ranks well. And then what would I have to do better To rank well. That's a great question. So That's where it's

35:02 You basically send people uh the report and you say like you scored really well here, you didn't score well here. Uh, we can help you, like that's the business model. We can help you. you know, get better L M SEO for two thousand dollars a month, here's a package. For five thousand dollars a month, here's a package.

35:20 Well, I know, but if I bought the two thousand dollar package, what would it be doing? Oh, it would be Eighty percent. Here's here's the thing that no one says. Eighty percent of Or ninety percent of good LM SEO is just good regular SEO.

35:34 So getting back links. Stack links. Another thing that's really worth Doing is In a world where you have tools like Replit.

35:44 I think you had him on the show, Bolt. You know Creating calculators. And software. That's also

35:51 Uh A high quality signal for a lot of these LMs. All right. This is Blowing my mind. I think the next piece is gonna blow your mind even more.

36:02 Okay. Do it. So You might be thinking, Okay, cool, Greg. You built something and it's

36:10 A prototype. But the hardest part about Getting A business to to a million dollars a year in revenue or two million dollars a year.

36:19 Is getting customers. How the hell do you get customers? Well Let's do what I call vibe marketing. So I'm using a tool called

36:31 Lindy. Lindy.ai. Today we're gonna go through two to three Lindy workflows. To that you can copy that can help you get you customers on autopilot.

36:42 Okay. So I and I'm showing this, by the way, uh it's not even so that you can copy it, it's just so that People listening to this. Could in their own businesses and own ideas could could be thinking about, okay, how can I use a tool like this? That's what I'm doing with all these tools.

36:57 You don't need to use Manaus, you don't need to use, you know, Bolt, you don't need to use idea brats, you don't need to use Lindy, but just Think like this. So This is a flow.

37:09 That I use For Are uh design agency L CA.

37:16 Does design for AI interfaces or an AI age. That has literally made us miljons of dollars. And it could be used for LM boost too. The way it works is this. I take my tweets.

37:30 I create content on Twitter. I post it to LinkedIn. Okay. I literally just copy and paste it. Then uh if I have a post on LinkedIn, it looks at who comments and likes it.

37:42 Then it puts all that data. So Sam Par might like and comment and say like cool Cool post. It goes into that Uh

37:52 database and it It giv it gives me data enrich enrichment. So I basically it says Sam Par oh he he he lives in New York, Hampton He's got five thousand followers, whatever it is. So it decides if a lead is qualified or not. It says LM scores the prospect based on zero to five, based on

38:10 Our secret sauce. It's a criteria. If the leaders qualified We actually get their email and phone number. On Frospect. And

38:23 So you have to have a prospect account. Um we have to have a possi prospect account, yes. So it'll give me your email. Then it Updates it.

38:33 And then it we have a a Slack channel that says Sam Parr. Potential. Customer just commented. And for us, like for our business. We our average.

38:45 Con our average deal size is a million dollars. So we're only trying to find like CEO look at these like our list of customers like it's the GM of Nike. It's the President Dropbox, right? And you make content that the GM or whoever likes. And

39:02 Oh my God, dude. I am all about. I almost didn't want to share this. What videos what video titles do you have that are all about marketing Uh things like this. All my vibe marketing stuff. I just did like a a presentation on vibe marketing. I go through like a bunch of workflows.

39:21 Watch that. That's a good prime or start with that. Oh my God. Sorry to give you homework. So You're making me weak at the knees, Greg. We are nerds, dude. If if this is making us weak at the knees, yeah. The next thing is gonna make you like super weird. Just because I know how much money I have to spend doing this normally and how much work and how tedious it is. Like

39:41 People who have like dude before I literally had a person combing through this. Like Go going through my likes. Okay. So check this out. So

39:50 We notify The potential uh prospects and then what happens Is We have a salesperson. If if the salesperson

40:00 Hearts. The message? It automatically sends them a text message or email. Wait, heart what does heart mean? Like heart. Like a heart.

40:09 If they I trust you're asking I'm asking you how to define something and you're just saying the words over and over again. So you the um yeah, you know the symbol of love. Yeah, but where is there a symbol of love? On LinkedIn? On Slack. Wait, okay, you can't where Okay, so I post something on LinkedIn, the GM of Salesforce who I want to sell to clicks it and says, You go, Sam or whatever, you rock, Sam. I get notified in Slack that I

40:37 That he said, You go, girl and then someone on my team clicked heart and then what? Then that person gets A personalized email or text message. Oh my God. Yeah.

40:49 Insane, right? What does the email say? It's personalized. I I you know, you'll you might say, I don't know. Like how does the Saw saw that you know, imagine this, right? Let's just use the example of Oh yeah, we'll use L C A like design AJ. So let's just say check out this you know, we just designed Dropbox Dash. It's an an AI version of Dropbox.

41:11 And then I notice that the or it it notices That the VP of product of Shopify likes it. So personalized email goes out and says, Hey Shopify. Like How can we transition Shopify from a cloud company into an AI company? I'd love to jam with you on it.

41:28 I saw that you liked my post. That's crazy. It's crazy. But what's even crazier is the next thing I'm gonna show you. I know I keep saying that, but this is This is gonna blow your mind. It's a bit more complicated.

41:39 So bear with me for a second. And then I'm gonna show you, by the way, I don't I don't wanna forget, I'm gonna show you how you can find some of these workflows. So What if And by the way, both these things we can use for L M boost. What if

41:52 You can have an email negotiator. As a AI agent. So I basically What if it you can have Someone negotiate. On the half.

42:01 A You automatically using AI. So Like like for example if I'm like I'm I'm apartment shopping right now. And like it could like email. Apartments that I like.

42:13 Well, no. So let's just say let's use the example of L M boost, just'cause we we were talking about it. So Let's just say on LM Boost we created a pricing page. And it was like there's three packages for SEO. Three thousand dollars a month, five thousand dollars a month. And then contact us.

42:31 Yeah, someone clicks contact us. They're like, Hey, uh I'll pay up front, but I want a discount. But I want a discount. No problem. So it goes in it, so it gets we get the email. Then it checks a knowledge base.

42:45 So a knowledge base could be anything from like Notion, Google Drive, Dropbox. Website even. And so you do have to do some upfront human work of Like saying, Okay, if someone You know, contacts us and wants a discount.

43:01 You know, we don't wanna we won't go lower than ten percent or fifteen percent. If it finds a response. It automatically responds to the inbound lead. Now it gives it an objective. So the prompt here, you can see on the right hand side, then.

43:18 The prompt is Your job is to negotiate with the emailer and respond to their questions until a decision is made in regards to the partnership opportunity. Did you write this prompt? So Lindy has a template section. I recommend people go and check them out. You could actually just copy these some of these workflows and prompts. So it goes hey

43:36 First name. Appreciate the interest. We only discount ten percent for Fall deals and it is our busiest time for collabs. Let me know what you decide. You know, keep responses. So one to two sentences.

43:49 Never make offerings. So this is insane. Do all of your employees know how to do all this stuff incredibly well? I mean, dude, we're like Incubating AI products and have agencies. Sure.

43:59 For this stuff, so yes. How many how many employees do you have? We're probably like Fifty five, sixty. And

44:10 If you didn't have the stuff, how much bigger would it be? Like how how I I wanna know how much you're saving doing this. Oh, we're probably saving Well first of all, we're doing We're doing things that

44:22 at at a speed and and scale we wouldn't be able to do with human beings, realistically. So w there's money that we had left on the table, like millions of dollars a year that per year, especially on L C A side. Like these big partnerships yield, like It's so important that you reach out to someone like five minutes, ten minutes, twenty five minutes. after they are engaged, or else they might even forget about you. You know what I mean? Like in that LinkedIn example.

44:46 So I would say we're probably saving Five million dollars a year. Boss. God damn. Could could I just hire like are there agencies that I or it I wish that like I had a full time staff member who just did this stuff, who just audited everything that we do and was like, let's automate it. You know, I don't mean to plug all all my stuff, but

45:08 You can you can go you can go to boringmarketing dot com. And that's what you guys do? Like very small like I don't know how many clients. Couple couple dozen clients. Yeah.

45:19 We spend more of our time building software. And technology that automates this. But I just want you to come on every week and just show me how to do everything like this. Professor Greg? So

45:32 This is kinda cool. So You can I don't know if you know this, Sam, but you can You can actually use Uh I call it. Clown.

45:41 People American it's called Claude. Actually everyone makes fun of me. I call it Claude. But you can use Clo Claude. Clode. Is that is that Canadian? In French you call it He's he's called Cloud, not not Not Claude. Okay.

45:54 You can use cloth to basically Call. A phone number and have a full on Commun you know, voice conversation. I've been the recipient of those. I think those are horrible.

46:06 They're Eighty five percent there, but it's worth playing with it. Because Lindy was like Not it sixty six months ago. It was like twenty percent there, and now it's close. So

46:19 I I don't know if I would use it to to, you know, reach out to customers. But Sam, this is what you should do. You create a one eight hundred number. It's like one eight hundred joint Hampton. People Call it.

46:32 And you ask for feedback. So We you call it, you know, you get feedback and someone says, I had an amazing experience with Hampton. It was awesome, and it's anonymous feedback. Then it gets stored in a database, so we store it in air table. And then we let our team know and summariz we summarize the call.

46:50 And this is using Twilio, air table. And then we post it to Slack so we know that every single day we're getting feedback around what people are saying about some of our products and services. We should do that for MFM. You should.

47:03 A hundred percent. You should totally do it. I can build it for you too. Let's do it. I wanna build that one sometime. I want an M F M hotline that people call and can say whatever and we make uh segments out of it. Yeah. Easy. Easy peasy.

47:16 So those are three workflows. Worth considering now. I have to make mention there are other tools. That you could use Uh, besides Lindy, there's Gumloop.

47:27 W there's uh N A to N. Dude, these names are are funky. Gum loop, super base. These are some like interesting names. I I like things that are really Easy to to do. Like I like that there's templates on Lindy.

47:42 I find N eight N N eight N is almost like the cursor in Windsurf. For vibe marketing. You know, it's a bit more technical. So I like Lindy and Gun Loop. Because they're

47:55 They're a bit more simple for Guys like us. You can actually go through and And look at all the different templates and workflows that you can go in. Cut and duplicate if you if you don't want to create the flow yourself.

48:09 Oh my gosh. Okay. Newsletters into Twitter content. If you're you know, a med a medical scribe, your custom AI medical scribe. And by the way, there's like I don't know why people don't do this, but

48:21 More people don't do this, but there's thousands of one million dollar a year plus business ideas just taking Lindy's and gum loops, workflows and just Selling it into the real world, right? Sell a medical scribe. To

48:37 Like two hundred ninety nine dollars a month. Did I invest it in a startup that's doing that? Okay. I hope the star I hope the customers don't see that you can just use Lindy. Dude, this is a good one. I haven't seen this. Elon Lindy. Calls your team to ask them what they got done this week.

48:55 Oh my god. That's insane. That's insane. This is Last thing'cause I know we have to head in a couple.

49:02 And I know this is a c this is a comment that I always get on my podcast when people are like, Okay, Greg, but You know That's just a service business. That's just a service business. You just showed us how to like build a service businesses. Well, number one, it's a AI powered service business.

49:17 Like the quit we created SAS. But okay, I hear you commenter. I hear you. If this if we were actually building this business How can we take it from being a service business?

49:29 to more of a Tech business. Software business. So one thing I always do is You know, if you're if you get to step five.

49:39 you have a business, it's probably doing hundreds of thousands of dollars a year, if not millions. And you probably have ideas on where you can take it. So what I uh uh what I usually do Sam is I'll go back to Idea browser. And

49:53 Use idea agent and upload an idea I have and just see if it's good or not. So So before this You know A traps, right? I love H H H Refs. I always call it H H refs, but yeah, I like it. I don't actually know how to pronounce it. So

50:09 While going through manus. And building this. It got me thinking That H Rest I think it Do you know how much revenue they doing? Like they're big. Yeah.

50:19 Like eighty or ninety, like they're in the hundred million dollar range and it's bootstrapped. So incredible business, awesome. But there's probably an opportunity to create like an AI like an H dress for L L M S E O. Yeah. Yeah.

50:33 And there's probably that niche. And I think SEM Rush, they're probably traded too. SEM Rush also has like a is a competing product. So I just went on Idea browser posted my I was like Well you know, give me Breakdown S C M rush is like a four hundred fifty million dollar a year.

50:52 Yeah, so it's like if you can get one percent of that, five percent of that, ten percent of that. So I just went and I I looked at some uh You know, some of the data here. And it tells me exactly what I should do. So

51:03 Tells me exactly what my offer should be. Tells me my pricing. I like looking at Like the value equation. So like I mentioned the the perceived out you know, the outs for Mosey stuff, the value ladder. This is Russell Bun uh Brunson.

51:18 Like if we were going to create An AI version of A traps, what would this look like? Well, we'd want to create an L an interactive SEO auto tool. Great, we've already created that. We'd want to create a starter plan, okay, ninety nine dollars a month.

51:33 And it literally just tells you exactly what to do. Well but but You're skipping a big thing, which is you have to build the software. Like I I like you're telling me to create the monthly plan. It's like yeah, okay. uh I could accept that money, but how do I create the thing that crawls the the the web and tells me How many back lengths I have. That's the old way of thinking, Sam.

51:55 You used to have to create the new way. You used to have to go and create it. If you think that AI H ref is a good idea, you literally go back And you repeat all the steps. So you go that are you overselling this? Like can I actually have bolt.new, whatever it's called. make all of the code that create like there must be a reason why HAD Refs has three hundred developers on staff or they did up until

52:22 This was all invented at least. But like you know, like there is like proprietary Things there, right? I mean the short answer to your question actually is bolt, lovable That's a good place to get your front end. Build something simple.

52:37 Once you're ready to scale it. Using tools like Cursor Replet. Windsurf, which are more technical. You know.

52:45 Developers today are using those products and they're 10x developers. It's just so much faster. So Listen, I'm not saying it's as easy four five six. It's hard. Building a startup is hard. There's w it's a roller coaster. There's gonna be things that you learn. But the reality is

53:02 This is the framework. for how to build it and you can Build it using tools like this. I'm hyped. I'm high t I was telling Ari

53:11 I messaged her in the middle of this episode, I said, schedule Greg another time to come on right now because my mind is blown. This is absolutely insane. Did you message her or did you do some like Neuralink agent? to message her, like was it a workflow that you had created in the past?

53:29 Brother, I am A Neanderthal. I'm not there yet. Like I literally messaged my team. I said um I have some mind blowing stuff to show you. I'm calling you in twenty minutes. Mind blowing.

53:43 And I took screenshots of that Lindy. And I'm just gonna say we must do this immediately. This was amazing. Amazing. Well I'm happy. That was the goal. My goal was to Share some sauce. Get get get you thinking.

53:57 Hopefully not. Piss off your team too much. But I think They're gonna come out of the other side of this. Way more productive. You're the man, Greg.

54:06 I call your YouTube channel just the Greg Eisenberg YouTube channel, but it's the Star Up Ideas channel, right? Or Startup Ideas show. on the Greg Eisenberg YouTube channel. Exactly. Thank you. You're the best. Thank you for having me. That's it. That's the pod. I feel like I can rule the world, I know I could be what I want to

54:25 I put my law in it like my day song On the road less travel never looking back