Late July Snacks: Nicole Bernard Dawes. Crackers and Cookies were Failing… Tortilla Chips Saved Them
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So we debuted the company in 2003 at the Natural Products Expo in Baltimore. And we basically left that show a national brand. Okay. So basically we got all these great orders, but we also got a lot of customers that where they were really excited about the idea.
Organic maybe hadn't taken off in their chain yet. and their customers didn't really know what it was. So We got a lot of big orders from stores that probably shouldn't have given us big orders.
And About two months after that show. Our sales just disappeared completely. Welcome to How I Built This, a show about innovators, entrepreneurs, idealists, and the stories behind the movements. They built.
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