Hero Cosmetics: Ju Rhyu and Dwight Lee
Transcribed with NVIDIA Parakeet · Timestamps stay in sync with the live audio
So yeah, I went down the rabbit hole of Of launching this this was probably two tausent thirteen, two tausin fourteen. And then in the end It's a lot of money, is it's a lot of work. Do I know that it's going to work out? I don't know.
So Yeah, I chickened out, got cold feet. Welcome to How I Built This, a show about innovators, entrepreneurs, idealists, and the stories behind the movements. They built. Guy Raz and on the show today how Churu was inspired to create
The acne treatment mighty patches. Grew them into a six hundred and thirty million dollar business. In just five years. Uh There's a concept in psychology called functional fixedness. Basically, it describes a fixed or limited way of thinking about how to use something.
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