Chris Williamson: If You Don't Fix This Now, 2026 Is Already Over!

0:00 Stop taking life so seriously. No one is getting out of this game alive. And in three generations no one will even remember your name. And if that doesn't give you liberation to just drop your f Mm. Problems for a moment. And find some joy. I don't know what will. Because there'll never be a time when there's no problems in life. And that's why this time in between Christmas and New York is a really wonderful time to plan big dreams and goals for the year. So let's talk about that.

0:26 And now he's back. Educating us on how to build discipline, turning goals into results, what's stopping us finding love, and what makes a good man in today's society. The single best question to work out what you should be doing next year. What would have to happen by the end of 2026 for me to look back and consider it a success. And it usually comes down to only a few things. The first one is in order to pick something up. You have to put something down. So setting the bar unrealistically high does not increase your performance. Like you'd probably lose 20 pounds and get a boyfriend. You can't do that and move cities and start a new business, so make the assumption I can do no more than I'm doing now. Second thing. If your life was a movie and the audience were watching. What would they be screaming at the screen, telling you to do with your life. It is obvious. Leave the relationship. The job is not working for you. The killer's hiding in the cupboard. Because if you're not careful with how you design what it is that you chase after, you can spend your entire life realizing that you climbed a huge ladder that was leaning up against the wrong wall. And is there anything else? So there is wonderful upside in trying to conquer and trying to achieve mastery, trying to really drive yourself to go and do stuff. But I'm not like your feelings just hustle and grind until your eyes bleed, either. Because one of the biggest lessons I've taken away from this year is suppression isn't the same thing as strength, and it's a good thing

1:38 For guys who feel their emotions. to show that they feel their emotions. Right? Like I've been at some of my lowest points over the last twelve months. It felt like my better self was slipping through my fingers. I realized my emotions are legitimate.

1:52 And Denying myself that Is Not helping anything at all. What happened?

2:06 Just give me thirty seconds of your time. Two things I wanted to say. The first thing is a huge thank you for listening and tuning into the show week after week. It means the world to all of us, and this really is a dream that we absolutely never had and couldn't have imagined getting to this place. But secondly, it's a dream where we feel like we're only just getting started. If you enjoy what we do here. Please join the twenty four percent of people that listen to this podcast regularly and follow us on this app.

2:31 Here's a promise I'm gonna make to you. I'm gonna do everything in my power to make this show as good as I can now and into the future. We're gonna deliver the guest that you want me to speak to, and we're gonna continue to keep doing all of the things you love about this show. Thank you. Uh Mm-hmm. Chris.

2:51 My audience care a lot about changing their life for the better. And I think at this time of year Change is front of mind for everybody. Everybody's thinking about New Year's resolutions, who I want to become in 2026. But when you look at the stats, twenty three percent of people quit by the end of the first week of January. Their New Year's resolution, the thing they aimed at. Roughly half. of people will quit their New Year's resolution, the change they sought

3:16 By the end of January, and only about 9% of people will keep their New Year's resolution for the full year. So I guess my opening question to you is. Does this time of year matter at all? Is it a useful, productive time to be thinking about change? In your point of view. I think the world is split into two camps. Uh one camp.

3:33 says there is no difference between January first December thirty first. Like why wait? It's december tenth. Just do it now. And the other camp.

3:42 likes the idea of there being a culturally appropriate moment. Two Stop doing something and start doing something else. Most people need to realize that they're already Spending tons of time worrying about the future in the past. They're going back to this thing that they regret. I wish I'd done this differently.

3:58 Oh I I've uh Uh Rumination. About something that occurred. I have a sense of uh uh wistfulness.

4:06 For something that I've maybe missed. I'm grief for something that I've lost. Then they're concerned about the future. I think I'm uncertain about this thing that's gonna happen. I could plan and I could try and come up with a solution for this. So you're already worrying about You're already doing reflection and planning.

4:20 Just in a very unstructured way, where you don't get to choose when it hits you in the face. This is a Culturally appropriate moment, like a a scheduling appropriate moment. P to just step in and think, okay.

4:34 In between Christmas and New Year's Uh people that work in retail. God bless you. People that are g gotta go back to work and do that thing, but usually there's a bit of downtime. Mm. It's a little bit slower. It's boxing day, chilling out on the couch.

4:47 And you're kind of thinking, wow, I was here again. Uh Mom and Dad's house. Or with the in laws or whatever. What was I doing last year? What was it like last year? You're already in a little bit of a reflective mode. There is no special magic super secret squirrel sauce.

5:02 In January first. But it is a good moment to check in because life tends to slow down a little bit. Work ten work. Uh time is a little bit more slow. And you're already doing this. You're already thinking about the past and the future, and this is just a good structured opportunity to check in.

5:18 And do it. I guess the the question is. that everybody should be asking themselves is what should I aim at? And and is there such a thing as aiming at too many things? Wha what what is a good goal for change? When you think about all the people you've interviewed and the change you've seen in your own life, what

5:33 What does a productive near years resolution or productive goal sound like and how do I how do I get there? It's very overwhelming. Uh If you realize wow. I can do anything I want. I could look at my entire life. That's terrifying.

5:47 That's absolutely terrifying. One thing I would say. This is your opportunity. To change. Anything.

5:55 Behaviorally. You can change. Anything you want. Not everything you want. Right? That's the problem.

6:01 You can become Anything you want behaviorally, but you can't be everything you want. So you need to pick a small number. The single best question. To work out what you should be doing next year.

6:11 What would have to happen? By the end of twenty twenty six. For me to look back on twenty twenty six. And consider it a success. I think that

6:20 really helps to just give you a bit more perspective. And it usually comes down to only a few things. You don't usually have so much in your mind when you do that. Setting the ball unrealistically high. does not increase your performance. Imagine this. Imagine that you went into a buffet.

6:37 And you made your plate as big as possible. You said, I want all of these things. I'm gonna put all of this stuff on my plate. And my stomach is going to expand to be able to fit it. Mm. That's not the way that our stomachs work. And that is not the way that our workloads work.

6:50 So First rule. In order to pick something up. You have to put something down. Don't assume that just because you've loaded more onto your workload plate, your work capacity will expand to be able to fit it into your stomach.

7:04 That's not the way that it works. Assume make the assumption. I can do no more. than I'm doing now. I can switch stuff.

7:13 But I can't add more in. Maybe you can, maybe you're gonna be able to squeeze your phone time, maybe you're gonna be able to become more efficient, more productive, whatever. But it's safer to just assume. This is the pie that I'm playing with.

7:26 I have to put something down. That's a really important thing because at the moment it's December. Twenty ninth. I'm with I'm full of gusto and motivation and I can't wait. I'm gonna crush it. And yeah, for the first week, maybe you've got that.

7:39 But if you're using motivation and enthusiasm to work yourself through your goals Your goals are predicated largely on a fuel source that you don't have control over. Don't have a massive amount of control over your motivation over a long amount of time. Like it comes and then it goes. You want something that's a little bit more rigid. So in order to pick something up, you have to put something down. I think that's a really important point because when we think about

8:03 The goals will start setting at this time of the year. All of them are asking for more time. or more energy. Like pretty much all of them asked for I wanna start running, I wanna start going to the gym. Whereas As you say. That means I'm gonna have to take something off the plate.

8:16 Yeah. And we don't think about subtraction at this time of the year typically. We don't think I'm going to spend less time with my friends. I'm gonna cut out Netflix. We think of addition. But logically there's still just just the twenty four hours in a day and the the finite amount of energy body budget that we have in terms of energy.

8:35 So you saying that I have to Create both. An addition and subtraction list. And make sure that they equal out they net out to zero. That would be optimal, I think.

8:44 one question that you really should be asking yourself. Let's go through a bunch of uncomfortable questions people can ask themselves. That could be cool. Okay. How would I spend my day if I wanted to make eighty five year old me as miserable as possible? What is it that I did over the last year that made me right now

9:02 Feel It's a this constriction. Okay. I've I I don't like uh I don't like my relationship with my phone. I spend a lot of time on my phone. I don't like how uh my mornings aren't very productive.

9:15 Uh, I've noticed that when I'm with my friends I'm not very present. I've noticed that I spend a lot of time on my own. I tend to isolate when things get difficult. I've noticed that I've got into the habit of not telling the truth when people ask me a question. I've noticed that I've got into the habit of not advocating for my needs. when I should do, I don't hold my boundaries sufficiently well. Like this is why the reflection part's really important.

9:35 So What would I do to make eighty five year old me as miserable as possible? How would I spend my day? And in what ways am I already doing that? Well

9:46 A lot of those are gonna cross over. That Venn diagram is not gonna be as far apart as you might think it is. I've heard you ask the question before about If someone was watching this and it was a movie. Yeah, I mean it's it's the This question.

9:59 Is so fantastic. Your life was a movie. And the audience were watching up to this point. What would they be screaming at the screen? Telling you to do with your life.

10:10 They would be s it is Obvious. Leave the relationship. The job is not working for you. The killer's hiding in the cupboard. What would the audience be screaming at the screen telling you to do with your life? So you've asked three questions. And I'm gonna ask you those three questions. Okay. So the first question you asked was about

10:30 What would have to happen at the end of next year? to look back and consider this year a success. So for you personally. I want To spend more time thinking about ideas and less time caught up doing admin. Uh admin is a drain.

10:44 On Me. I don't enjoy I don't enjoy emails, I don't enjoy the operations of that sort of stuff. Spend time making? Yeah, I want to be in maker mode, not manager mode. Would be a way to put it. Uh I want to spend more time with my friends. I I've been

10:58 solo preneur, grind set, you know, pick it up and lift it type thing. A lot. For the last year. Forever. More time with my friends. More time connecting with people. So

11:09 That's two things. Like if I can do that, spend more time with my friends and less time doing admin. Now one of the problems that you have is I and I wanna lose twenty pounds and I wanna get my bench press up to two hundred kilos and I wanna do the th and it g it's like Really? Like do you really, really, really want that?'Cause when I think about it, I have like much more Gentle goals.

11:26 And much broader goals. And that's the stuff that I think is important to me. And if we think about your subtraction framework, what what are you gonna have to subtract? Well what's interesting about those is that actually Those aren't necessarily additions. The friends thing is an addition.

11:40 But the executive functioning thing, the admin burden, is not. So actually that's nice because I want to do less of that thing, which should hopefully open up a little bit of time. What would I need to get rid of? I'd realistically need to get rid of some time sat in front of my computer doing Boring admin stuff.

11:57 I'd probably need to spend less time scrolling on my phone. Last time on social media. I would Maybe need to make some sacrifices in training as well. If I'm gonna go out with my friends a little bit more in an evening, I'm gonna have to get up a bit later. So those some of the trades that we're gonna have to make. This was a movie and the audience was screaming at you. Mm-hmm.

12:16 What would they be screaming? You're already doing enough. You're already doing enough? Stop. Whipping yourself into submission.

12:26 Thinking. that your happiness sits on the other side of the next set of goals that you're going to achieve. You've already achieved goals that you said would make you happy. So If you haven't made it now, if this isn't when life is going to begin.

12:40 Then when when when are you going to start? Does this uh Wonderful idea of the the deferred life hypothesis. Deferred life hypothesis is basically the sort of common belief. That our life hasn't yet begun.

12:55 That what's happening now is a sort of Prelude. It's an intro. to our life truly beginning. And upon reflection, what a lot of people realise is that this prelude that they run through was a mirage.

13:09 That sort of faded as they approached. And they were actually just running toward the end of their life. Like they're permanently putting things off. I get it. People have got realistic

13:18 Structural monetary requirements. They've got to get up, they've got to go to work, they've got to fucking change the nappy, they've got to walk the dog, they've got things that they need to do. That's not what I'm talking about.

13:29 Yeah. Everybody. Thinks. A lot of people think. In one form or another. That my life will begin when?

13:38 They're holding their happiness hostage. They're in a holding pattern. Like a plane that can't land for some reason. What is that? What if that never changes? But if you're

13:48 Problems in life are never ever going to go away. What if problems are always going to be there? What then? Oh wow. Well, I'm never going to arrive. That means I need to start living now.

13:58 And I think for me there's definitely a lot of um I will get there when once the tasks of today are completed, once the problems are gotten through. There'll never be a time when there's no problems in life. Problems are a feature, not a bug. I sometimes Wonder if this is a trait of

14:14 Just human evolution. Like it makes survival sense for It to be hardwired into my genetic code to strive. To basically continue to strive. Like to continue to conquer, to continue to build. And in fact, maybe if my ancestors didn't have that, we wouldn't be sat in a room now with all these lights and fancy cameras and s such because this is the consequence of a species that's drive.

14:35 And so I wonder if this is like the curse of being human, which is we just endlessly strive and then we die. And because we did, our our offspring have a higher rate of survival. And like I when I speak to people from, you know, like East Asian traditions and stuff, they talk about Being at peace and being at one and being satisfied and all these things, but it seems so alien. To me to be Satisfied.

14:55 I I I I think I live in a dichotomy. We're like well aware nothing will change my happiness. And then at the same time. I'm completely striving as if it would. Of course, that's a human condition. We habituate.

15:06 In both directions. So If Your ancestors had been satisfied when they got to a cave. When the family grew.

15:15 They needed to big a cave. When what you don't just go and find one bush, you find a ton of bushes and then you expand and that gives you additional security. But Unfortunately in the modern world that causes us with an infinite amount of things that we can do and can chase after.

15:30 We sacrifice the important for the urgent. The urgent's always in front of us. The email, the next meeting. Yeah. And

15:39 This is again, why should anybody care? About doing an annual review. Should anybody care about the new year? Well You're busy living your life for almost the entirety of the year.

15:49 And this is one moment. Where the urgent can just take a tiny bit of a back seat. And the important can come through. Who have I been over the last year? What do I want from

16:00 Next year. Every single year is a chapter of your life. For next year it's chapter thirty eight for me. What do I want that chapter to be about? Do you think there's a single

16:10 A single change you could make to your life that would yield the greatest return on happiness. Like if you could go into your own hardware. And rewrite the code a little bit. I think less thriving would actually make me happier. I think that a lot of striving and a desire for success comes from a sense of insufficiency.

16:27 Like if only the world recognized my Brilliant, then I will be validated. And it takes a long time to realise that you don't fix internal voids with external accolades. The problem with that is it's an unteachable lesson. You try and tell people that money won't fix your

16:43 happiness problem or fame won't fix your self worth problem. You should see your parents more. Time in a hammock is never wasted. You don't love that pretty girl, she's just hot and difficult to get. Like all of these things are only lessons that you can learn once you got there. And people who haven't yet gotten there.

16:59 Think Well that's easy for you to say. And then when they arrive, for some reason they seem to evangelize the same insights Like somebody that's just gone through religious revelation. So either one of two things is true. People who achieve a thing A lying. About the fact that that thing didn't fix the

17:15 problems, the internal void with external accolades. They're part of some cartel that's trying to Pull the ladder up after they've just gotten in. Or It's the truth.

17:27 But It's w it's a an unteachable lesson. You will not understand that that thing outside won't fix your internal void until you get there.

17:37 And I I actually think To Naval quote, It's far easier to achieve our material desires than to renounce them. Like if you want a Ferrari. It's much easier. To actually work real hard.

17:48 and try and like or get some nice car, whatever it is. So that you learn that the car isn't the thing that you want, then it is to rid yourself of the desire for the car overall. And that's not to say that getting a Ferrari is easy. It's to say that getting rid of the desire is essentially impossible. I think me and you are probably two guys that at some deep level had some kind of internal void.

18:07 Is that f accurate statement? You speaking in the past tense? You've now accomplished so much. You're like one of the biggest talk podcasters on planet Earth. You're you're famous. People know you. Congratulations. But y uh people know who you are, you you've got m m you know, money, you've got freedom now, you can go wherever you want, do whatever you want, people know who you are, you get restaurant Tape reservation tables. You did it.

18:33 Mm. Is it what you expected? And has has it actually ha changed that internal void? The interesting thing is I never actually thought it was going to amount to

18:44 Much. I was just I was just really interested in what was doing what what I was doing, what was in front of me. I didn't think this is going to lead to me being some achieving something or living in America or whatever. Each different step got me there.

19:00 But No, of course not. Of course. Smashed me in the face, which is Fame won't fix yourself worth. Money won't make you happy. You should see your parents more.

19:12 You can take a day off. Like all of these lessons d you have to live them to learn them. Unfortunately. And my last question on this is when I asked about the change to your code that you'd make, you talked about fixing the striving. What's been the downside of the striving? There's a a common sense of not enoughness.

19:29 Like I will be enough when. Right, because you can either run away from something you want or run towards something uh run yeah, run away from something you fear or run towards something you want. And what's the consequence of that not enoughness? It's a sense of lack. It's also a provisional life. It's putting life off I will be Happy

19:47 Satisfied. Peaceful when And is that a thought you have? It's more like an embodied sense. I feel it. Yeah, I very much feel it. It's this striving, it's this pull. It's this sort of magnetism moving forward. But yeah, dude, uh

20:01 If your life was a movie and the audience were watching up to this point, what would they be screaming at the screen telling you to do? It's usually A very reliable indicator of where you should be putting your attention. Next year, the the things one should aim at.

20:17 Um what I've heard you I think you said on the high performance podcast, you said you're really obsessed with understanding what success actually is. So I w I also just before we go into the more practical things, If someone's sat at home, and I know people come up to you on your tools and ask you questions like this a lot, if they're sat at home trying to figure out what success actually is. for them. Is there a framework or a principle? Or a method to figure out

20:39 What it might mean for them. I've heard you talk about two ideas which I love, which is the region beta paradox, but also the parable of the Mexican fisherman, which I think both both stayed with me in a profound way. Three things. Success. Region Beta.

20:54 Uh Mexican fisherman. What success looks like for any individual person is going to be different. For you knowing that you really want a family. There's people out there that are like That fast. I don't think that that's on the cards for me. And that's fine. Other people might really, really want to put the workload down.

21:10 And step off and and go and do the dad or the mum thing. Unfortunately, you can't take somebody else's purpose or success. Like that's that's you you can't wear it as a suit. It's a bad idea. 'cause it's

21:22 Not fit. And um Wonderful line. Let go or be dragged.

21:29 If something doesn't fit, eventually it's gonna hurt wiring it. And that means if you're not careful with how you design what it is that you chase after You can spend your entire life realizing that you climb a Huge fucking ladder. A very, very long ladder.

21:43 that was leaning up against the wrong wall. And uh you need to ensure that you don't do that. And this is why we need to just sit with ourselves. Sit with a little bit of reflection. And that's why this time in between Christmas and New Year, I think is a really wonderful time to do this. So How do you work out? what it is that you want to do.

21:58 The big picture goals. are going to be hard for you to to get to. But if you just think one year ahead. What do I want over the next twelve months? I think that usually helps you and maybe you want to be in a relationship. I want to be in a committed relationship with someone who really loves me.

22:12 Okay. Now we can start to talk about fun. To do that. But you need to have a little bit of silence. Permanently being busy.

22:21 Stops you from being able to listen to fleeting thoughts. that are in the back of your mind. And that quiet voice is usually the really powerful one. But Th there's a a wonderful line. The answers you seek.

22:33 Or in the silence you're avoiding. The answers that you seek are in the silence you're avoiding. Do you meditate? Close. D. Yes.

22:42 Uh. Yeah. Do you? No. Do you wish he did?

22:46 The definition of meditation is quite blurry because for me when I'm I I will have a shower for like thirty minutes. And all I'm doing in there is thinking. I'm not cleaning. I was gonna say it suggests that you come out of the shower not clean but with great ideas. Exactly. No, but I I I mean you get clean in like five minutes, but then I spend the other twenty five minutes because there's something about the waterfalling and the alone time that drops me into a s a spiral of thinking, which

23:13 I think is my version of meditation. Then treadmills and the stapper at the gym. Treadmills are great. Yeah. My version of meditation. Shower thoughts are overrated, toilet thoughts are underrated. The other thing that I I love that you talk about is what it when we talk about metrics of success, you talk about observable metrics and hidden metrics. Of success? A lot of the time we'll trade a hidden metric for an observable metric. Something that's observable would be

23:37 Good job title. But your salary is being. How many people know you? Your bank balance, the size of your house, the car that you drive. Things people can see. Yeah, of course. Okay. The only way that your success can be judged is

23:49 Outwardly. So naturally we trade something which people can't see for something that they can see. For instance Lots of people would trade along a commute. For a higher salary. Or uh um

24:03 Better job title. One of the problems that you encounter With that. Is that the length of your commute is one of the most correlated Uh starts with your happiness.

24:12 longer commutes reliably make people more miserable. And what's the hidden metric? that you've lost. By doing that. Well

24:18 That's the less time. With your family. with maybe your kids that are growing up, with your wife to connect. That's less time to pursue your own passions, even if your job is your passion. So

24:30 What about uh a more stressful career? gonna move into a different industry that's way more stressful, but it pays more. Observable metric. What's the hidden metric? What about the peace of mind that you have as you go to sleep at night? What about what that does to your health and the quality of your relationships and your ability to be present on a weekend. So you're not able to turn your phone off because your last job was nine to five, but this one is twenty four seven.

24:53 Well Difficult to say. People want and need real resources. I want to improve the quality of my family. That's a noble thing to do. But after a while you have to admit

25:04 If you already live a comfortable quality of life. And you trade it. You you trade your happiness or your your peace In order to get more You're making a bad choice.

25:17 Because you're going to sacrifice something that you want, which is happiness, peace, connection, for something that's supposed to get the thing that you want. Which is money. Job title. Big can't. Which I think links to the story of the Mexican fisher.

25:29 Yeah. Parable of the Mexican fisherman. Uh An American businessman was away. On a holiday in Mexico. And he got taken out by a fisherman.

25:39 And you ask the fishermen, so what do you do each day? The fisherman said I Spend each morning. Out on the water. I fish a little, I catch some food.

25:48 I take it home. I said. In my house with my wife and my family. And we eat what I've caught for the day. The American says that's stupid.

25:54 This is stupid idea. What you should do. is you should get a bigger boat and then you could catch more fish and then you could go sell it at the market. Fishman said. Why would I do that?

26:03 So well Once you've sold it the market, you could buy some more boats and you could get your friends to come and work for you, and then they could catch more fish and you could start to sell it wholesale. Fishman said, Why would I do that? So well then you could create a canning factory and you could export it back to the UK and you could have a huge business.

26:21 Why would I do that? Well then. you'd be able to retire and fish a little on a morning, catch some fish, and then spend the afternoon with your family. And it's the same lesson as Paulo Coela's the alchemist.

26:32 Which is this young Boy Goes on a huge big journey. And he finds the thing that he was looking for was in The back garden.

26:41 Oh. But that's an unteachable lesson. And the big lesson behind the alchemist is Going on a massive journey to end up back where you started is not the same as having never left. And this is what an unteachable lesson is. You have to go to the top of the mountain to get up there and go

27:00 Damn it. Like I thought that was gonna be the answer, but now that it's not I can rid myself of that. I've crossed it off. And it's so unpopular. It's so unpopular to talk about this online because everybody that doesn't have a thing assumes that the thing will fix their problems and that the people who have got there achieved it and say that it didn't. Are ungrateful.

27:19 Like, oh my God, the thing that I want, and they're just casting it away. Like how dare you? How dare you say that the thing that I know I want Isn't the answer to my problems. And yet reliably. Everybody that gets the Says

27:34 It's not the answer. Very true. Thinking back to all the goals that I wrote in my diary at eighteen years old and then It's no surprise that I that I have none of those things now. They're all like material things and outcomes I was looking for, but Let me give you another one. Great question to reflect on.

27:51 Knowing what I know now. What advice would I give myself twelve months ago? Do you know what mine would be? Mine would be around It would be about around prioritization. It would really be around the saying no.

28:05 Like we we don't really teach it goes back to what you're saying about add adding and subtracting, but My life would be much better if I was Even ten percent better at saying no to things. Mm-hmm. It would be so much better. I'd be so much more six the upside isn't like ten percent upside, it's like fifty, a hundred percent upside because of the compounding force of focus. Okay, so

28:24 That's what advice You would have given yourself twelve months ago knowing what you know now. Yeah. Guess what? Well. Almost certainly what you need to hear right now.

28:33 The big problems are the big problems. In the same way that you've got the feet that you had a decade ago. The big drivers. Psychologically for you. tend to be the same throughout your life.

28:43 Uh I put other people's happiness ahead of mine. Maybe that showed up when I was a child and I didn't speak up to Mum when I felt upset because I was worried that it would upset her. Maybe that happened when I got into my first job and I didn't advocate for myself when my boss was treating me poorly. Maybe that happens when I get into a relationship. And I'm scared of making my needs known to my partner because I'm worried that they're gonna reject me or think lesser of me. when it comes to my child, I'm terrified to discipline them because I need their love and I don't want them to make them upset.

29:13 This is a single trend that's occurring throughout your life. And All of the time. One of the most common questions that people ask is, What would you tell yourself ten years ago? Great question to ask, not because it's trite, but because it is almost always the very same thing that you need to hear right now. What would you have said it twelve minutes ago?

29:35 Stop working so hard. Stop working stuff. Take a day off. Take a day off. Take a day off per week. Put your phone. Put your phone down, go outside. Touch some grass.

29:45 And it's the same thing now. It's the exact same thing now. Do you're gonna Accomplish it. I don't know.

29:51 I don't know, man. I mean you know I'm trying. I'm trying, but Behavioral design. I've I've got better. The one thing that I can say And the beautiful thing about the end of your

30:02 Um Review. There are some resolutions. Which I decided on a decade ago.

30:10 But I still do now. And I think that's really cool. So when I'm faced with the opportunity to plan Because I gave myself a little bit of space. And it never happened. Very few of the habits that randomly appeared in the middle of July.

30:23 are ones that I've stuck with and I really care about. Bad ones, maybe. I've maybe accumulated bad habits in the middle of July. But most of the ones that I really love That are very conscious, that are aligned with where I want to go. The ones that I consciously designed. Right, they're ones that were done purposefully. And that's always been around a review period.

30:40 So yeah, end of the year's not special. When else you gonna do it? Right. When else are you gonna do it? But yeah. Twelve months ago and and ten years ago. I was doing the same thing, different industry.

30:50 Running nightclubs. Chello. Take a day off. So what is this annual Review.

30:56 Template that I have in front of me. At the end of each year you need to have Some sort of a format. Uh if anyone wants to go and download it, they can go to Chriswillx.com. Slash review. It's totally free. They can just copy and paste it into their notes app of choice and then Hell it's

31:09 I realized that this big question of it's the end of the year and I need to look back on it. I want to uh reflect on what went well and badly and I want to plan my goals. Without. Uh

31:20 Uh Structure. You're just Like Cast out a drift, freewheeling everywhere, and you have no idea what to do.

31:28 There's a bunch of questions. Stuff like How has this year gone? What went well? Went badly. And why?

31:34 What lessons did I learn? What habit or system accounted for most of my success? One of the most valuable ways that I spend my time. How can I find more time for this? There's a section for memories. What was the best surprise? Best meal, coolest new experience.

31:48 My favorite new city. My favorite new friend. What was my favorite day and my most intense day was the best sex I had. Mm. My favorite quote in Song and Artist.

31:57 And then there's a plan. What would I do this year if I wanted to make eighty five year old me miserable? What are the things I do to make my day go great? What do I think is productive that isn't? What is productive that I don't realise those are two big ones. Mm-hmm.

32:14 And then some final thoughts. what would have had to have happened by the end of next year to look back and consider it a success. Who do I need to become? the next chapter of my life to go the way that I want. Knowing what I know now. What advice would I give myself twelve months ago?

32:25 So for the people that are frantically taking notes, they can just go to Chriswellex.com slash review and this is this is available for free. You mentioned uh that Goals you set ten years ago are still some of your most important today. Uh-huh. What are those goals that You cherish the most habits, goals that you cherish the most that you you you set out to accomplish ago.

32:43 I reflected last year on the highest ROI resolutions that I've ever done. And what I think would be cool would be if People put the single best Return on investment. res rev resolution that they've ever done in

32:56 The comments. 'Cause that will create maybe the biggest repository of the highest value. New Year's resolutions that anybody's ever had. And the best ones will get uploaded and the bad ones will be heavily criticized in the replies. So that could be kinda cool. That was an instruction, which means

33:11 If you're listening right now, leave a comment below with the resolution you set yourself at any point in the past that returned the most for you in any in any area of your life. You love it the most. And if you agree with someone's Please hit the like button on their comment too. And this should create, uh as Chris says, a repository of the most impactful, highest ROI resolution. I think that's cool, dude. I wanna do it. I wanna know what everyone else's big resolutions are. So I'll I'll give you mine. No phone in the bedroom at night. Charge it outside.

33:39 Interesting. It's an instant fifteen percent quality of life. Increase. Why? Because. When you start your day.

33:47 If you use your phone as your alarm. You roll over. You turn the alarm off and immediately you're looking at your phone. You haven't got up, you haven't got moving, you're not hydrated, you're not seeing sunlight in your eyes. You are

33:59 hit in the face by the world telling you what's happening, as opposed to you having a tiny little microcosm of peace, this little oasis for you. And I get it, people that have got young kids are hit in the face by the children, not by the phone. But Even if you do. Adding the phone the scroll and everything else on top, that means you're not present with the kids. So even if the kids are a problem, you don't need to have the phone in there. You wake up.

34:20 It means that You're always on the other side. The world is happening to you, you're not happening to the world. When you go to bed on the night time. You're gonna be using your phone before you go to sleep. Which means that you're gonna cut into your sleep time.

34:34 you're going to be In an environment. digitally that's gonna make yourself feel Horrendous. It's not good. It's not good for sleep. Whether it's the blue light, there's a little bit of research that seems to say that it's not the blue light so much as it is the uh scroll sort of dopamine trigger, adrenal

34:51 intermittent schedule reward thing, that that's the r the main issue of what's going on. But it also means if you can't sleep. You know, you can just roll over and pick your phone up and now you're two hours into a YouTube scroll hole. That's who you truly are, by the way. People think that who you are is You know, your journal entries, your diary entries. No no. Who you truly are are the videos that you watch on YouTube between ten PM and twelve PM at night when you can't sleep. That's who you really are.

35:14 So Getting your phone and putting it outside of the bedroom. Is No cost. There's no reason to not do it. The only reason to not do it is somebody needs to ring you or you something like that. I get it, maybe you've got

35:26 Kids that are out late and you need to make sure that they're okay in case some sort of catastrophe occurs, but really there are very few excuses to not have it outside. Radio alarm clocks have existed for forever. By radio alarm clock. In the kitchen, or put it in the living room or something. I'll put it on the other side of the room.

35:43 Right,'cause you don't want to wake up in a charge on your phone. The it's the single biggest improves quality of sleep. It means that your mornings are better, it means that your nights are better, it means you're less distracted, it means you spend less time on your phone. You're forced to do something Even r tiny bit more productive, like watch Netflix or read a book, or talk to your partner.

36:02 I was thinking about this through a four quadrant graph. Drawing a diagram. Well, I'll throw it up on the screen, please and make it look better, the editing team,'cause it's nobody's gonna be up this is not coherent. But on one axis you've got things that are low effort, and on the other axis you've got things that are high return. And this is right up in the top right, which is like very low effort, high return. Habit. Yeah. Which is probably where one should aim most but I imagine a lot of us are aiming at like high effort, low return. Uh morning walk every day. Okay. Slight slightly higher effort. Uh the research around this is is fantastic. Humans obviously push this a lot, morning sunlight in your eyes. Even if you don't have the sun, even if you're somewhere dark and cold and wet.

36:37 Doesn't matter. Getting up and doing Uh ambulation, so walking through an environment while your eyescan left and right seems to tune down your fear response. It makes uh your amygdala just a little bit more calm. So regardless of whether if there's sunlight, fantastic, that'll be even better. Five minutes, ten minutes. And I know people have got structural limitations. This is me assuming that you've got like twenty minutes on a morning that you could slot this into. And if you're not waking up with your phone in your hand, that probably is the twenty minutes. Right? Little walk, bit of fresh air, just get up, put your shoes on, get going, just get moving. You don't need to think. You don't need to do anything at all. Don't need to brush your teeth, get up and go. Probably need to go to the bathroom, actually. Get up and go.

37:16 Uh no caffeine. Within ninety minutes of waking. Just push your caffeine a little bit later. It seems like The adenosine system

37:25 Isn't dominant during the first ninety minutes of the day, your adrenal system is. So denosine is the the receptors that deal with caffeine and tiredness. And tiredness, exactly and caffeine binds to it and it stops you from feeling tired. salt action on your adrenal system. So if you use some sort of electrolyte drink first thing in the morning, that will help to get that moving. But the main reason for this, regardless of the research, Most people have a one PM slump.

37:46 Feel a little bit tired. And I think if you just push that caffeine a little bit later. Just see if you can hold up. When you wake up, you should be okay ish. Just the natural cortisol, you've gone for your little walk, you know, you're the here we are, the day's begun. Do you really need a caffe a a coffee within Twenty minutes of waking,'cause that's what most people's first thing is. W just see what happens. Test it. See what happens if you push it back by ninety minutes and see how you feel. At least for me, I know that that works well.

38:12 No alcohol for six months. That's a big one. This is much more high effort for a lot of people. Even people that don't drink that much. Uh because a lot of the

38:22 Parties. And things that you attend. Uh not Superbly fun. And some people use alcohol

38:29 In order to make the family or the wedding or the birthday. A little bit more. So lubricant. Correct. Yeah, of course.

38:39 But if you take alcohol out for about six months. What it forces you to do Is think I really want to go to that party. I'm actually having to anesthetise myself.

38:50 Of The people that I'm around. Like If You can only bear to be around your friends when you're drinking. That's probably not a good indication.

38:59 And if your friends only want you to be around them when you're drinking. They're not Friends they're drinking partners. So I think Alcohol's a a a big qu I just like it. It just makes me have more fun.

39:13 I get it. But I think if people look at it closely, they realise that they're using Alcohol. There's a bit of a crutch. They using it.

39:20 to bolster themselves. In a way. What's interesting is It's one of those areas where you don't understand the hidden cost until you Really give it up for a while.

39:31 And the and I think about my own relationship with drinking and I stopped drinking at thirty years old, I'm now thirty three. And I had just drank because I just drank. I'd never run the experiment of just giving it up for a while. And I and then at like I don't know, m must maybe I was at thirty one, I thought, you know, I'll have a drink again.

39:47 'Cause now I could really A B test it. I had a year of not drinking, decided to have a drink again. It ruined three days of my life. I had a couple of glasses of wine. Didn't get drunk. It ruined three days of my life because of the the domino effect it caused. So it meant that I got worse sleep that night. And then because I got worse sleep that night

40:05 I ate more poorly the the next day because my my dopamine system or whatever, the cortisol system was all f messed up. And then I I podcasted worse. I didn't go to the gym the the day after that that day or the day after because of that, because I felt really bad. I then slept worse and I could track all of this on my weight. Hashtag ad, hashtag sponsor, hashtag investor, whatever. Yeah. And I was like, Oh my God. Th those three glasses of wine had this hidden domino effect that I must have been living with. Yeah. Dude, so many people

40:33 want to build habits. They want to build meditation routine. They want to go to the gym more consistently. They want to improve their eating habits. They don't realise that the thing that's stopping them from doing that is sat at the bottom of the glass of wine that they have. Four nights a week. It's tough. Uh some people are able to do it and they don't mind. The cost benefit ratio for some people.

40:54 Is great. I'm just saying Try. Just try. Try six months. And the reason you need to put an end date on it is that you have it's like running a race Where you know that there's a finish line. If there's no finish line, it's really hard to run the race. How are you motivating yourself to get there? I think that ninety days would be the absolute minimum. Thirty days isn't long enough.

41:12 Need longer. Right. And especially given that the hardest bit is the start. Which means that you've paid all of the pain at the very beginning to not actually get any of the benefits of this being my new habit. Do it with an accountability buddy. Do it with your partner, say hey.

41:25 Ein Listen to those two British idiots talk about how Not drinking might be a good idea. Why don't we do that? Why don't we try going sober until July? You haven't missed the summer?

41:34 Right, the sun is just about to kick in, so if you think, Oh, I can't wait to get back to drinking, you can have a a beer in a beer garden. A huge proportion of people will not want to go back to drinking. They'll do it. Take time off.

41:47 Get into it and realise. I actually don't like this. I love the fact I got More Reward.

41:56 From building good habits, from now having a meditation practice. From now getting up on time. From being able to go to the gym more. I've become More dependent on that than I

42:05 ever was on the alcohol. This is an idea. When we talk about habits and when we read these habit books, we we're often aiming at like the ninth domino in a set of Dominoes. The conversation probably needs to start with what are like the foundational things? What is the first domino? Because we know from science that what I choose to eat. is heavily impacted by my hormone balance today. And my hormone balance is impacted by my sleep, my emotional regulation, all these things. So a lot of people aim at Domino number nine and think, oh we'll change that one, having no idea that actually this is downstream from a set of other foundational decisions.

42:41 And I you know, even if someone that sits here with scientists and experts all the time. If my like core state Isn't good. The chance that I'm gonna Pick the right thing or go to the gym.

42:52 Is extremely low. Being smart is basically pointless unless you're at peace. Yeah. Like Any amount of intelligence can be overridden.

43:01 Bye. ego or insecurity or immorality or bad incentives or impatience Or poor sleep. Yeah. Sleep is

43:10 As far as I can see, just It's the The pebble at the top of the avalanche. It's the gateway drug to everything else being horrendous. Your caffeine use is impacting your sleep. Your phone use is impacting your sleep. Your alcohol in an evening time is impacting your sleep. If you think that you drink in order to go to sleep, you're not sleeping You're sedating yourself.

43:29 Okay, so if we can sort the sleep out, how many other things open up but You don't sort the sleep out. You sort the caffeine intake out and you sort the nighttime phone use out and you sort the drinking out. And then oh my god, I've got all of this extra willpower. the thing that I thought was the issue, which was I kind of always feel a bit tired and sluggish in the morning, or I always want to eat salty foods around midday, or I always f uh you know, I m it was just

43:52 Can't think too straight for the first couple of hours. It's like The problem might be hiding in the bottom of the glass. We think the cause is actually a symptom. I just noticed this because we you know when I I changed a couple of cool foundational things like exercise and sleep.

44:06 Everything became a Everything was lubricated. Highest R O I Yeah's resolutions. Oh my highest ROI New Year's resolution.

44:16 was actually a change in a previous resolution. So my previous resolution in 2017 was I'm gonna go to the gym every day. It t ended up being a terrible resolution. Horrendous resolution. Yeah, so twenty seventeen it was go to the gym every day. And I got about four, five months in, I missed a day. the resolution's done. Because it was a comp it was a completable resolution in an area of my life where I didn't I needed an incompletable resolution. So twenty eighteen, my resolution became consistency in the gym. And this is when everything changed. Because Consistency is a a a th a goal I get a shot at every day.

44:51 Irrespective of what happened yesterday. I've got the rule. I've got the rule. Let me give you the rule. Okay. This is the same thing. From all of the habits stuff. James Clear's been on my show, I think he's been on your show too. Yep, he has. Yeah. Uh best habit book of all time, atomic habits.

45:05 Of all of the things, there's only two that have really, really, really stuck. This is the best rule when it comes to habits. Never miss two days in a row. Like you are not going to be able to go to the gym every day.

45:18 There will be one day. When an absolute catastrophe occurs, you ate some dodgy sushi last night. You can't go. But what you have is One missed day is an error.

45:30 Two miss days is the start of a new habit. And it alleviates this all or nothing mentality that we all have. If you put a packet of biscuits in front of me and you We say You can have none of them.

45:43 We can have all of them. Easy. Tell me to have two of them. Fuck, dude. I'm not gonna have two no one has two biscuits, right? You have all of the biscuits or you have none of the biscuits. And that's kind of humans are uh absolutest creatures. Like thinking

45:56 Extremes. Yeah. super, super dialed in on my diet and it's gonna be great and I'm gonna get up and do my meditation and do the rest. Or I'm gonna go full D gen mode and I'm partying and it's a beta and so on and so forth. Like there is no middle ground really with this. And that means that small errors Can snowball. Into Complete

46:15 Uh demolitions. Of the habit. But if you just think okay. At some point this year. I'm gonna miss it.

46:23 And the rule is if I missed it yesterday, I have to do it today. And that alleviates your issue, which was I cranked it for the first couple of months and then one day came in and I thought, Ugh, and then the second day and then I thought well this is just me now.

46:38 The other trap that I've noticed in that is one of my friends had great success with the new habit with going to the gym for like three or four months. He he messages us in the group chat. He says, I finally cracked it. I finally figured out how to do this. And I said to him at the time, I said, listen, mate, like The best it the best thought I've ever had that's made my habits be consistent is the realization that you never crack it. And actually thinking about the day when I fall off the horse and what my strategy is for getting back on the horse. Like being really, really cognizant of

47:05 The fact that at some point I'm gonna eat the sushi. And it's gonna fuck up my belly. Or I'm gonna be on a flight from Australia and I'm gonna land and it's gonna be midnight and and like having a strategy to get back on the horse and this just deep belief that you never crack any habit. has been the single most important thing for me being consistent. Yeah. Because when it happens and I feel unmotivated and that guilt can creep in and say, You fucked it. I have a I was expecting this. Yes, of course. It's not a Uh Bug, it's a feature. Yeah. This was the price of entry. It's the cost of doing business of trying to do behavior change that it's not always going to work.

47:38 Mm. Um Another one. Another great uh Resolution. Ten minute walk. After every meal.

47:45 Interesting. Huge, huge RY dude. Crazy. So it's called a postprendial walk. Um and what it does is it helps to regulate glucose, it gets your blood sugar moving, your uh stomach. Because of the contralateral movement of how your arms and your legs work, the muscles actually cross across your stomach, which helps you to digest food. You know, that you have a huge big meal, you're having a great conversation, and you sit there and you're like, Uh, I mean this conversation's so great. I feel Awful. This f this sucks. You just

48:15 After you go up for dinner. Uh if you got lunch break from work, eat your food, ten minute little walk. Again, I challenge people to do it and not say that it makes them feel really good. You go for dinner, you're with a friend. You're out with a partner, you're meeting somebody for the first time, Hey

48:32 Do you want why don't we have a little stroll? Sometimes it can be freezing outside, but you know, do what you can. Let's go for little stroll. Makes a huge difference. Huge difference. What about matters of productivity?

48:43 Do you think much about this? Because again, this time of year people are thinking about procrastination, productivity. They're trying to get more done. They're trying not to do scroll so much, be on Netflix, waste time. And I think a lot of the guilt does come from feeling like we're unproductive. Absolutely. Yeah. There's a Wonderful idea called Productivity Dysmorphia.

49:00 So it's the inability to see your own success. Mm-hmm. It's like uh to acknowledge the volume of your own output. So it sits at the intersection of Burnout. Imposter syndrome and anxiety.

49:13 And it you think of it like ambition's alter ego. Basically, like the pursuit of productivity spurs us to do more. while robbing us of the ability to savor any of the successes that we achieve along the way. So first off, people are not particularly good judges of how productive they are. I think so many people are whipping themselves into submission, saying you're not doing enough because in the past that motivated them to do more. Yeah. And

49:38 After a while you have to accept I'm doing quite a lot. And If you uh An athlete on a sports team.

49:46 And your coach only ever pointed at you when you made a bad play. You wouldn't feel particularly motivated. By that. But A lot of people have this sense of productivity debt.

49:57 They wake up. Every day feeling as if they're already behind. And only if they dominate their entire day perfectly can they drag themselves back up to some minimum level of acceptable output. And only then can they go to sleep that night without feeling like a loser. This means that you

50:15 Your set point is loss. And the best thing that you can do if you crush the day. It's got to a draw. You never win.

50:23 And then there's this sort of weird drill sergeant in the back of your mind. That's saying Alright. You can have a little bit of a break now. Just so you know.

50:32 Soon as you wake up in the morning it's all gonna happen again. And You know, I'm speaking to a very particular type of of mindset here. Th there is a huge cohort of people on the internet who do need David Goggin screaming in their face, telling them to go harder and sort their life out. The sort of people that listen to your show. And listen to modern wisdom.

50:50 Uh Probably not in that camp. Do you know what's surprising? I am in that camp. I'm in the camp of productivity dysmorphia. Of course you are. Oh, isn't it surprising? Look at what you've built. How could you not do that with if you were seeing how much you did?

51:06 I can't really think of many days and Just for context. When I wake from the morning to You know, two two M at night I'm working. But

51:13 I can't think of many days. Or really a none c none come to mind what I've I've got in bed and thought you were productive today. Fuck and crushed it. You met the standard. Productivity debt. Yeah. You woke up feeling like you're already behind. A hundred percent. Because of yesterday and the week before and the month before and the to do th you see you see your own shortfalls from a front row seat. Right. And this is one of the curses of people who have big dreams, uh goals for themselves. The

51:39 the size of their goals is always greater than their ability to deliver them. And we assume that by having very, very, very high standards for ourselves, That that's y what is what is it? Um shoot for the stars and even if you don't get it, you'll end up on the moon, something like that. Yeah, whatever. Um That's great. For a while and it's very good at the beginning of your journey. But after a while, I think you just need to give yourself a fucking break, dude. Like people are

52:05 destroying themselves in this perpetual sense of not enoughness. They're always chasing the next thing. So that's all of that is for me to say that people Uh want productivity, desire productivity. I'm just trying to say You're probably working real hard as it is. That being said, how much do I think about productivity and how can we like

52:23 twist the the knife a little bit more to give people some some tools. Best question to ask yourself. Uh if I could only achieve one thing today. start of every day. If I could only achieve one thing today. What would that be?

52:37 You're only allowed to do one thing. And it's the big thing. It's usually the scary thing. It's usually the thing you probably don't want to do. How many times does someone go and clean the cupboard in the kitchen that hasn't been touched for six months? Rearrange I'll rearrange all of the plates. Because they don't want to have that conversation with their boss. because they don't want to face that particular piece of work which is like big and scary and I don't really know how to tackle it, how to begin. You will do

53:00 Everything that doesn't need to be done. In order to avoid the one thing that does. It's because it's a big scary task that people will endure Months. Years decades of misery.

53:11 To avoid a couple of days of pain. And that makes sense. It's a good trade. In some ways. But over time you're gonna accumulate an awful lot. of discomfort.

53:20 Reminds me of what Near I L said when I interviewed him about Procrastination is the avoidance of discomfort. And and he really said that most of human motivation is just the avoidance of discomfort.'Cause I I tried to test his idea. I was like, What about having sex? That's surely the pursuit of pleasure. He was like, No, you get horny, which is a form of discomfort. And in order to alleviate it, you go and have sex, where you pursue he said all of our behavior is driven by discomfort. So in your example of I've got a big I've got to start the manuscript for my new book, but I end up cleaning the house. It's'cause Sounds like a personal example. No, but it is. It's like, you know, I I remember how long I procrastinated on starting my new book because it's like being stood at the foot of Mount Everest starting a book. It's huge. H when you think about procrastination

53:58 Which is part of product becoming more productive. What what in your mind are the causes? of me me avoiding the thing that I should be doing. As far as I can see, there's two main reasons for

54:10 Procrastination. The first one is You don't know what to do. So you have this big book in front of you, but nobody's ever written a book. They've written a sentence.

54:20 And then that sentence is accumulated over time into pages and paragraphs and Then a book appears. Or you've reviewed a book, you've looked at the edit, you've made a decision about the colour for the front cover. But Yeah.

54:33 Do what's called a next action. From uh getting things done, David Allen's productivity strategy. People want a really, really great productivity strategy. Getting things done by David Allen is is about as good as you can get. You do a next action. So I'm procrastinating over a task. What is the next physical action?

54:51 That I can do. pushes me toward that goal. I need to write an email. Well

54:57 You better go and open your email client. Right. If you don't have your email client open, it is impossible for you to send the email. Well, actually before that I need to sit down at my desk. But actually before that I might need to put my pants on. Okay, pants wrong.

55:09 Hurry. I'm moving. I'm down at the desk. Alright, there we go. I opened Instagram. Fuck. Okay. Close Instagram. Email client.

55:17 That's the next action. So any bit what is it like a Completing a marathon is just a ton of steps one in front of the other. It's just one foot in front of the other. Do this really, really big thing by breaking it down into small chunks. That's the first reason, in my opinion, for procrastination. It reminds me of something Jordan Peterson said to me about um why people don't change their life. He said People don't change their life because the first steps to doing so are so embarrassing So small that it's like embarrassing. Correct. And he told me the story of a guy who he was trying to get to change his life. This person wouldn't leave their bedroom, plate stacked to the ceiling, messy bedroom. And on day one he walks in, they put a vacuum cleaner in there, they do nothing else.

55:52 Day two, they come back, they plug it in, nothing else. Day three, they come back, they turn it on, nothing else. And by the end of the thirty days, this guy is out of his bedroom, his room is clean and he's out in out in the world, which he was scared of. And it always made me think like the the first step to real change isn't some great leap Which is gonna cause huge cognitive dissonance and discomfort. It is often so embarrassingly small that we don't think it's consequential. Yeah. And I think about that all my life all the time. I'm like, actually maybe the first step here is just Like

56:18 Buying buying a Not bad. You know, to start writing my book. Focusing our attention on a small step.

56:30 Kind of reveals the smallness of our lives. But like Oh my God. I said that I I sat down at my desk. Like how pitiful is this really how small I've become? I should have this big cathedral of y achievements and monumental stuff. Yeah, but how do you get there? I mean we're gonna lay the first break. Um so

56:50 Humility. Being humble. I na Compassionate. To yourself. Okay.

56:55 I I I did a thing today. I went for a walk. Felt like crap. I ate this bad sushi last night. And I you know. I did one thing.

57:03 Did one thing, one small thing that moved me toward my goal. Anyway. Maybe that's because we never get to see that first small step. we get to see the outcome. So if I'm thinking about becoming a podcaster and following in your footsteps, I see you've got this fucking digital screen with where you've got Matthew McConahy sat in the set of his movie and I'm thinking

57:22 Well the beautiful a lot of the stuff on the internet is that uh It is archived for the rest of time. So you can go back and watch my first ever episode, which is me in my old office for the nightclub stuff that I did, and my business partner yelled at me afterward because I kicked everybody out so that I could record and he's like, You can't keep doing this. It's not your studio, it's our office.

57:39 And it's a single iPhone and a blue Yeti USB mic that looks like a big white dildo. And it's up and over the top of the desk. And it's me and a friend from the gym talking about how we might row the Atlantic one day. Embarrassing to start there for someone that's watching you do Matthew McConaughey on a digital screen. It's embarrassing. But also not because that was the first step.

57:59 But the f that wasn't the first step. The first step was deciding what name it was going to be and then driving to Gateshead. Thing. By the Yeti second hand. From some dude on eBay.

58:11 And that yet he went on to do five hundred episodes of my podcast and then we change to n nicer microphones or something. So everybody's journey begins embarrassingly small. I think just Having a little bit of compassion for yourself, having the humility to go

58:26 The first step. That I do. Is gonna be So small that it it almost wouldn't register. on the ledger of accomplishments. It would be minute.

58:36 Going. Okay. Let's still a win. First thing. You don't know.

58:40 What to do? Second thing. You know what to do. But you don't know how to do it. So you can sit down in front of the spread sheet.

58:48 And you know that you've got to do a V lookup. On this spreadsheet. We have no idea how to do a V Lookup. Some XL thing that XL nerds will know. Um Chat GPT.

59:00 Google. Ring a boss, ring a friend that is an expert in Excel. So for me, when I look at my procrastination, it occurs due to Usually one of two things. Poorly defined next physical action.

59:12 I don't know exactly what the next smallest step is that moves me toward my goal. I do know that. And I sit down and I don't know how to do it. Like how do I But if you don't know how to open a file, if you don't know how to unzip a file.

59:23 Doesn't matter how many files you've got in front of you, if you can't unzip them, you can't see them. So okay, I need to learn hey, dude, I got this Zip file, where do I go to get it? Oh, oh okay, thank you. And then we've got moving. So it's either A uh action issue or a skill issue?

59:38 And both of those are usually pretty simply fixed. I was reading your newsletter you talk about how Some People procrastinate because they're scared of what they'll find out about themselves. Mm-hmm. If they try the thing. I thought that's so true. Yeah.

59:53 The upside of never trying is never having to feel the pain of failure. Right. If you never face That's discomfort. Like if I tell myself that All women are terrible.

1:00:05 Then I'm excused of ever having to talk to a woman. And as a result. I never have to feel the pain of rejection. If I tell myself that everything is shit or that things will never get better. I'm excused of ever having to try it anything.

1:00:17 It it's more comfortable to get fatalistic. And call it pragmatism. Like the cope. is framing hope as pathetic and embarrassing. and optimism as delusion.

1:00:28 This is cynicism. Right. Cynicism. And uh The opposite of that is enthusiasm.

1:00:34 Since moving to America I've been surrounded by very enthusiastic people. Americans kind of have Permanent first line cocaine energy. Mm. And uh

1:00:44 I like enthusiasm. I wish I could You know, export some of it back to the UK. You know what I was really disappointed by Mean you Featured in an article. recently in a very well known British paper. Maybe this came across your desk and maybe not. No idea.

1:00:58 Okay. So it was uh it was the same week that the Spotify Rapt came out. Yeah. And in the top ten in the world there's me, you and Jay Shetty. Just three Brits. I think we're punching above our weight. Yeah, a hundred percent.

1:01:11 Basically said, It was A rejection of our Patriotic inheritance. that we were trying to do self improvement at scale.

1:01:22 Uh whatever happened to the British stiff upper lipness where we sort of feel stoically satisfied in our own loneliness and misery. That's like an almo almost the an i an exact quote. Really? Yeah. It was really it really made me sad, and it made me sad for a few reasons. First off. The UK is not exactly showering itself in glory. At the moment.

1:01:41 There is an entire content bucket of American streamers reacting to news from the UK and going, Oh, the downfall of the UK with the whatever. Whether that's true or not, the optics aren't great. Coming out of the UK. At the moment. And you've got three people Who have done it. I don't know whether Jay

1:01:59 is from working class, but I'm from as working class as working class can be. I know that you're like even lower than me somehow. Congratulations. And uh Wherever Jay's from And you've managed to get these three guys Who would Genuinely trying to make the world a better place, really working hard at it.

1:02:14 And your main takeaway was not During a time where the UK is kind of eating shit on the global stage, congratulations to three people who can show young entrepreneurs, uh people that want to do personal development, improve their own lives that Maybe you can do it too. And maybe we all got lucky. I don't know.

1:02:32 But it made me real sad to read that. And this isn't just that I was like, it would have been nice if the U the UK, like UK press had backed us and said, Good on you guys. On top of that, it just reminded me of a uh A mindset in the UK The Kind of has

1:02:47 Like Stockholm syndrome for their own sad moments for their own like Zero sum. Like tall poppy thing and I I really don't like the the tall poppy syndrome in the UK. And uh it made me sad to to to read that.

1:03:01 If I had one wish for people in the UK and y you're if you're listening now, there's a hype possibility you're in the UK is Lift people up and be positive. Like clap for strangers. If someone does something, if someone falls flat on their face in the pursuit of a big goal, clap for them, go. That was amazing, at least you tried, because their success paves the way for us all to fail and fall flat on our face. But right now there's a bit of an inversion of that. I was in San Francisco last week.

1:03:27 And I swear to you, one w woman came up to me, she told me three times she had failed at her startup. She's now back living with her mum and she wore it like a credential in a badge of honor because in that room it is. But back home, that's a hit piece. Oh yeah, she she's her employees have been let go. She owes this much all these things, it would be framed as a negative. And actually when I read the thing, the the Spotify top ten thing, yes, we're all doing self improvement stuff, but for me that's kind of beside the point. We we bu we built media businesses. And there's not a lot of in terms of competing with America and competing with the r rest of the world, it's crazy that three British Entrepreneurs.

1:04:10 Manage to contend. With the United States the home of media, more capital, more brand partners, more access to talent, everything is here, it seems. And for for three Brits to do that, I was so proud. And I actually don't need anyone to tell me, like, to be pr like I was so proud of you. I was so proud of Jay because that is um it's a real underdog thing and many of us uh started A lot later than

1:04:35 The people the Indiana Jones movie where he's like running on the big Doors coming down, the big stone door and it's coming down real slow and he's running, running, running, running, running. He slides underneath and he grabs his hat as he comes in. I kind of feel like that was us in the podcasting world. We just took in before the sort of explosion and and you know, we rode uh wrote the the the increase in platform size. But yeah, look, dude. Having people around you that genuinely are prepared to watch you take big swings. is something I wish I could give to the UK.

1:05:05 But the way that I would put it is Americans want you to succeed. in case you take them with you. On the journey. Mm-hmm.

1:05:15 And the worst parts of British culture don't want you to succeed in case you leave them behind. Mm. And I I know

1:05:25 Th there are so many people That this is just a mimetic Issue. But if you had one He mover.

1:05:32 Within a group. that that would start to spread and spread and spread. But to the people in the UK that are doers and are builders and are actually making stuff happen. Like you have one of the hardest jobs in the world. Cause not only have you got to get over the lonely chapter, the challenge, the difficulty, the procrastination, the getting up early, I've got to stop drinking caffeine ninety minutes after waking. Holy fuck, that's so much on my plate.

1:05:53 You have this additional gravity doesn't tend to celebrate success and risk taking in quite the same way. So if that's you, I think Like

1:06:04 Power T. I I I really do. And There is a community of people out there, even if it feels lonely now. What do you think of of the UK versus US conversations generally? Do you think it's really as bad as you hear on X or on

1:06:17 social media. Do you think the UK is really as doomed? I don't know, man. I mean I hesitate. I don't like to throw a ton of shade at the country that I left

1:06:27 Uh because it does feel a bit like pulling the ladder up after I got Yeah, the last lifeboat off the Titanic and me going like Sorry. I had my problems while I was there.

1:06:36 I had I had my my criticisms of the UK while I was still in the UK. I wish that people were more positive some. I wish that there was less tall poppy syndrome. I wish that At risk. Was

1:06:47 Um Mo Celebrated. You know, we have the same number Of

1:06:54 Universities in the top ten in the world is America, but we produce eighty percent fewer entrepreneurs. And what is entrepreneurialism? like vision, it's risk taking, it's being prepared to do something that hasn't been done before. And uh

1:07:10 Maybe there's some Something else that I'm not seeing that's a part of the maybe it's the weather, you know? Maybe it's the fact that we're a waterlocked island or that the population density is ten times that of the US. There's something I feel like bottom up that's putting a bit of a restriction on people and and and yeah, it it was a shame it was a shame to see that the UK press was Just living out the exact cultural script that I assumed that they would.

1:07:37 Um S. Sure. Do you know something I've noticed? Most commercial teams aren't tested by their targets. They're tested by the weight of the admin that comes with every client. All the follow-ups, all the meetings, all the notes, the timelines that never ever stop. These were a constant source of friction in my commercial team until I introduced our sponsor, PipeDrive. If you're not familiar, PipeDrive is a simple but powerful sales CRM that gives you visibility on any deals through a sales pipeline. It also automates a lot of the tedious, repetitive, and time consuming tasks that come with the sales process. I've used it across my investments for almost a decade.

1:08:12 decade now, even when I was at Social Chain, and it's so effective in part because it's customizable. We've been able to tailor it for different teams depending on how they work. PipeDrive also scales with your business, and you can also link it to over 500 different apps. It is hands down my favorite CRM tool. Try it right now for free for 30 days. No credit card or payment required. Just using my link below, or you can go to pipedrive.com/slash CEO to get started. That's pipe drive dot com slash CEO. Productivity. Have we closed off the book of uh things that really one of the things I've I read in your newsletter as well as relates to productivity is just this idea that a lack of confidence kills more dreams than a lack of skill.

1:08:53 And confidence I think is maybe one of those big foundational things that sits At the very top of the Stack of dominoes. to be able to do anything, which is like do I actually believe I'll be able to? Mm-hmm.

1:09:04 Well let me give you this. Uh I think a lot of people assume that self belief Is kind of the answer. to what it is that they're looking to do.

1:09:16 You can just do things. You can just do it anyway. Can do it tired. And do it with no self belief. Can do it when you don't want to.

1:09:29 Can do anything, it's not gonna work. You can just do things. And I've Lund.

1:09:36 That you can have no self esteem and show up anyway. You can have no self belief and things still go well. Ryan Holiday says. Self belief is overrated. Generate evidence.

1:09:48 Mm. Fuck yeah. I want evidence. On an undeniable stack of proof that I am who I say I am. And I I am I'm the poster boy for imposter syndrome, dude.

1:10:00 Like I I never assumed that I would amount to Really anything. I'm pretty stubborn. And being stubborn has meant that I've just kept showing up. And uh

1:10:11 But Stubbornness feels even more in reach than consistency. Consistency's pretty in reach. Right, don't miss two days in a row. Alright, well fine.

1:10:19 Right, right. Five hundred words a week. Start a sub stack and write five hundred words a week. You can probably do that. You can probably find five hundred words a week. It'll take you half an hour. Five hundred words a week. After a year, you're a writer. Congratulations. You're a writer. You have the license to be able to call yourself a writer. How fantastic.

1:10:33 And then Who knows? In four years' time you got Penguin came knocking. Maybe there's a book deal for you. How fantastic now I'm a I'm a published author with penguin.

1:10:43 How fantastic's that. But it starts by just going to be able to do it. I'm gonna see what happens if I do this little thing. So interesting. As you said that I thought you know what? When I started I had no evidence. definitely didn't have belief that I could do what I I've done over the last sort of ten, fifteen years of my life. But I also had no choice.

1:11:00 Because of that internal void? Uh Yeah. I had no evidence, but no choice. Um The region beat a paradox.

1:11:10 Imagine that if you were going to travel less than a mile. You'd walk it. If you're going to travel a mile or more, you would drive it. Paradoxically you would travel two miles. quicker than you would travel one mile.

1:11:23 She jump in the car. And what this suggests is that if we only act When things cross a certain threshold of badness. Worse things. Can be better than better things. So for instance

1:11:35 The person who lives in an apartment. And it's in a kind of a sketchy area of town and there's a little bit of mould on the ceiling and the housing's kind of a bit weird. But It's really cheap. And they quite like the bed. And it's not too far from the work.

1:11:49 someone's in a relationship and their partner's not abusive or mean to them, but and not really that fired up and don't really see that much of a future with them. Or the person who's got a job. And their boss is a bit of a dick and it doesn't pay that well, but it's really cushy and they don't actually have to work that hard. All of these people would be better off. If their situations were worse.

1:12:08 'Cause it would galvanise them to go and do something. And this Zone of comfortable complacency. that people get into is where they can sit for a very long time. And it's a really dangerous one. Things aren't bad enough to be bad, but they're nowhere near good enough to be good.

1:12:23 And This. sort of gray zone, this liminal space, this sort of like Productivity Purgatory. That you sit in just sort of

1:12:33 allows you to keep moving forward. You're not moving toward what you want. But there's not enough discomfort to get you to do it. spicy questions that's been asked at one of my live talks about this was Um, should I purposefully make my life worse? So that it kicks me out the bottom of

1:12:48 region beta. I'm like It's a high risk strategy. Wouldn't recommend it. But it is a difficulty. I as you were saying that I was thinking about how our relationship with that uncertainty is gonna define our lives and

1:12:59 A lot of people are choosing certain misery over the uncertainty that you'll encounter as you go in search for more. And I always always m almost imagine it as being stood on the edge of a cliff. And The part of the cliff I'm on is illuminated. I know it. It's not great, but I know it. And then I look off into the the abyss and I've got to jump into this uncertainty. I don't know if there's land there. I don't know what what's in there. And I think people's relationship with with uncertainty defines their entire life. Like can you quit when it's

1:13:25 Meh. And I look back on my life and go If there is one defining skill, maybe because of of this sort of internal void. It's been not overstaying my welcome by many days. In a situation. That pushes back against your I say yes too much. It seems like you do have the capacity to be able to quit.

1:13:43 When Oh yeah. But it's it's I mean, so these are like big life decisions. And w th what I'm talking about when I say I don't say no enough is like Gradual clutter. Gradual clutter being Uh

1:13:58 You start starting a newsletter when I have no time to write. Whereas when I'm thinking about this uncertainty, it's like Went to university. Lasted a day, never went back. Walked in, thought this is like schoolwork where I where I failed, never went back, built a company

1:14:13 Was going well, raising investment, very successful, quit out of the blue. Start this other company called Social Chain did that for up until the age of twenty seven. Ten days before we're about to go on this IPO road show for the company to up this to a new stock market. reach this point where I'm like Even though my entire identity is this is social chain guy, and even though we're about to raise this money and the company would eventually rally up to w w being worth four, five hundred million on the Frankfurt Stock Exchange.

1:14:38 I'm gonna jump off into nothingness. I'm gonna leave it all with no plan B. And that's when I reflect on my life and go, Oh like In the big moments, I've not required so I've not needed certainty. What I've needed is that Realisation that this certain misery is not what I want.

1:14:53 That's brave. Do you know what I'm saying? Like I I look at people's decisioning and their life story through this lens, which is like how much What conviction do you need that you're in the wrong place? Obama said on stage when I spoke at this event um that he spoke at many years ago that on his big decisions in life he gets to fifty one percent certainty and then makes the decision with the peace of mind that he made the decision with the best available evidence. He talked about getting Osama bin Laden in that compound in Pakistan. He had never seen that he was there. But he he risked two Apache helicopters of lives and like What percentage?

1:15:24 of certainty do you need to make a big decision, I think is a d determinant for the long term success you'll have in your life. Some people need to get to like ninety five percent and you never get there on most things. Yeah, it's the Difference in uh behavioral econom uh economics between uh maximizing and satisfying. It's like the two the two terms.

1:15:44 Like basically what's your threshold for conviction. Yeah. You know The Paradox of Choice by Barry Schwartz. Do you know this? Okay. So Barry Schwartz uses this wonderful example of people buying jeans fifty ago. going into the jeans store. You go in and there is One type of jeans. Maybe. and you go in, you buy the pair of jeans, you leave. Maybe they're not the perfect jeans that you wanted, but

1:16:08 You had no other choice, right? So you've got them. So you're you're okay with your decision. Would have been happier if there's others, but there wasn't. So your decision regret is basically zero. Roll the clock forward, it's twenty twenty five. You go into the jeans store.

1:16:21 Do you want skinny or stretched? Do you want bootcut? Do you want rip? Do you want bleach? Do you want grey, blue, black? If you walk out of the gene store With a sub optimal Pair of jeans. This is no longer because of restriction from the environment. This is because of your inability to make the right choice.

1:16:37 And this causes people to fear making choices. They project the potential regret they're fearful of in the future down into the present. And it causes decision paralysis. So they don't do anything. Think there's so many different options here. And this is one of the paradoxes where you think, Well Lots of choice allows you to maximize what you want. You get the perfect pair of jeans. So why is it that firstly people tend to be

1:16:59 less satisfied with their decisions when they're given more options. And secondly, why so many people struggle to make decisions in the first place. Oh,'cause they're paralysed. By the over analysis they have of all of the different optionality that's in front of them. Over analysis paralysis. Jeff Bezos' Amazon thing about type one, type two doors is really useful here. Cause when kids come up to me at the tours and stuff that I've done.

1:17:23 Most of the time the question they're asking me can be answered with with a rebut, which is, if you're wrong, could you go back? Like if you're wrong about quitting that job at Citibank Would Citibank have you back? Santander or you've been there for three or four years. You're like a high performer, you're killing it. You could do with your eyes closed. Of course they're gonna have you back. In fact, you probably get a pay rise if you go to their competitor. So in such a scenario, go be the violinist in Peru and do the cupcake thing. Like the st start the cupcake store because if you're wrong, you can always go back. And I that honestly, when I say that to kids, it's almost like the most common rebuttal I give them, which is like if you're wrong about this dream you have, would you be welcomed back to your current life?

1:18:00 Well think about this. If you're succeeding at a job that you hate, imagine how great you'd be at one that you loved. Mm. If you're not fired up about the thing that you're doing today. And you're still Winning? What could happen.

1:18:13 If You actually enjoyed you were fired up when you woke up in the morning. Magine that. Some people have never experienced to know that it's possible. It's tough, man. And lots of people have got real world restrictions, which fucking blows.

1:18:25 But There's always something that you can do that's little. Another question people can ask themselves when reflecting on last year. What are some of the thoughts that you repeated too many times this year? What are the things that came up over and over, that little voice in the back of your head, that conversation that you need to have. What are the thoughts you repeated too many times this year?

1:18:47 To the point that it caused harm. Yeah. distraction, it it it plagued you. There's this thing that's there. Fuck like that thing that my partner said to me. Eighteen months ago.

1:18:59 Over dinner is still in the back of my mind and I'm I'm ashamed to bring it up. to them. I'm even more ashamed to bring it up to them now'cause they're probably not even gonna remember it. But they said they said this thing or they looked at the weight of that way. Uh Or my boss.

1:19:15 made me feel like they they really don't value me and I I really and it's just over and over. Or fuck, I need to I need to sort My diet out. I need to sort my diet out. I should sort my diet. I can't sort my diet out. I'm gonna sort my diet, I should sort I can't. over and over and over again. that plagued you this year? What are the ones that kept on happening over and over and over and over again? And typically from that There is a conversation

1:19:37 That you need to have? Or there is an emotion that you're unprepared to feel. So another great question. What are the emotions that you're unprepared to feel? If fear comes up. Do you run away from it, you distract yourself away from it, you drink yourself away from it, you lift yourself away from it.

1:19:52 What are the emotions you're unprepared to feel? You're safe? To feel These emotions. You can just sit there. It's interesting, because as you said that, I thought about how the framing of an eighty five year old me was actually such a wonderful way to understand this because

1:20:06 I know the question we asked earlier was what would eighty five year old you like really be annoyed that you did today. But the inverse of that is like Eighty five year old Steven. is just gonna wish I took care of my body more. It's like just g it's not gonna care about the money. It's gonna go You can't walk up a fucking hill, my guy. Your you your glutes have blown out and you don't have flexibility and you're hunched over and you you

1:20:26 Luis uh Respiratory. Um you can't walk upstairs without being out of breath. And it's so interesting that if like eighty five year old me is gonna be so pissed off that I didn't take care of my body more.

1:20:41 Is it even as someone that Seems to take care of their body quite a bit. But still. Yeah. You're making trades. I I'd love that you know, what would I do to make eighty five year old me miserable and what would eighty five year old me want me to do more of? Great great frames. Let me give you a couple on uh problems and stress. So

1:20:58 One of the issues that people come up against Is You've got the start of the uh This. Wide eyed blue sky vision.

1:21:07 For what's gonna happen. And Even though you know that stuff's gonna come and sort of get in the way. It always feels unfair.

1:21:15 When it does. It shouldn't be this way. We sort of rail against the the Road bumps. So Uh six lessons about

1:21:24 Problems and stress. One. Problems are a feature of life, not a bug. They will Never come a time when you have

1:21:33 No problems. What did you you think you were gonna wake up one day? And there'd be no more problems like completing a video game level and going to a map where there's nothing there. are always going to incur problems. Your problems will change, but having problems is going nowhere.

1:21:52 Uh number two. Whatever negativity It's consuming your thoughts. Probably won't matter in three months time. Like in three months you won't remember the corrosive texture of your own mind.

1:22:03 or the boring repetitive things that you thought or or maybe even what you worried about. I think What were you worrying about three months ago, right now? Probably can't remember. But

1:22:14 All of the time that you spent worrying. Will have passed. So you're sacrificing your joy and your presence in the moment for a problem that you won't even be able to recall. In the future. So

1:22:27 Immortality would kind of be the only life worth so much flippancy. With the the time that we have would be acceptable. Learning comes from the edges, number three. Change is uncomfortable. And it rarely occurs without a lot of stress.

1:22:41 Learning comes from the edges. From the edges. Yeah. Proximate zone of development. What does that mean? you pushing yourself just beyond what you're comfortable with. And sometimes this can be emotional pain too.

1:22:52 Leaving the job happens when you get pushed out of region beta on the bottom end, or growth happens when you overextend yourself the right amount, not so much that you get injured. But so much that you're challenged. That this is a new zone for you to get into. Cling up. Wow. And it expand your potential, your idea of what you're able to do. And it's Like

1:23:12 It pushes you so that your system becomes more resilient on the other side. Many of the periods of radical important change that you have had in your life have only occurred because of severe challenges you faced. Like look back. Almost all

1:23:28 of the big periods of growth in your life have germinated from your lowest points. In retrospect. Would you have avoided them if you could? Probably not. So

1:23:42 Yeah, this challenge is a gift. You can uh lean into discomfort as if you invited it through the door. It's like oh there we are. Hello.

1:23:52 Good to see you. What thoughts did you repeat too many times this year? You're working too much. Okay, so this is a recurring theme here. Of course. Yeah.

1:24:01 Again, the big questions, the big problems are the big problems. And and you want to orientate your life towards just having Bigger gaps of emptiness. Uh but probably filling it with other stuff. Family same as you. I can't wait to be a dad. Oh dog. I should have a dog. I should have a dog. How many times have I thought the thought I should have a dog, get a golden retriever. I saw a tweet.

1:24:19 Which has kinda haunted me for twelve months. The tweet said Why do all the big male podcasters Not have kids. Mm. All the big male podcasts not have kids. They all talk about population crisis and this, that and the other. And then it was like

1:24:33 Chris Williamson, Huberman, Lex Steven. None of them. Jay got kids. Jay Shutty. Yeah. No, okay. Yeah, but then also Tucker Carlson's breeding. A lot. Uh he's he was number ten. Rogan's got like three daughters, I think, three or four daughters. So Rogan's the only one that.

1:24:51 But think about it as well, there's a generational difference here. Like Tucker and Rogan are are of the same generation and this younger generation of like flattering for Andrew Huberman in his fifties, but why why is that? Why don't we have kids? I I mean it's a it's a great question. Um For me I spent a lot of time in my twenties

1:25:13 really trying to work out who I was. I I had my head up my own ass. I am happy to say that I had a Uh Slow development. psychologically in terms of becoming the person that I wanted to, in terms of realising how important

1:25:25 Different things were to me. Like how long have you known Uh felt it. I should have kids. I've always wanted kids, but I've not put steps in place to make that happen.

1:25:38 Um up until the last two years. And you know what's crazy? I'm completely unprepared. I am my life as it is now. Is not ready for kids. I fly too much, I'm too busy, I have too many pri other priorities.

1:25:52 Yeah, but I'm putting down. But I have this sort of meta view, which is the big step up in meaning in my life will probably come from that. So even though there's no emotion in my body that's telling me that this is a good idea. Close my eyes. And do it. And I will adjust. I will adjust to the responsibility as I always have. There was no room in my life for a podcast when I started this podcast. Correct. But I adjusted.

1:26:14 And so It goes against every inclination that I have to have children right now as a As a as a man that has freedom. Who is thirty three years old, who can go wherever he wants, whenever, and doesn't really have to answer to any major responsibilities outside of my own. Do you like the fact that you don't have dependents in that way?

1:26:35 If you ask this brain. Yes. I like freedom. I like the fact that I after this conversation I can Work on my business, go to the gym, go wherever I want, fly somewhere, go to Hawaii. I like the freedom.

1:26:48 However There's this like meta. Brain. That is my regret brain. And it lives fifty years from now.

1:26:56 And it's been inspired by all the conversations I've had on the podcast. And it says to me that actually the most meaningful thing you can do is increase the amount of dependents and responsibility that you have. This is an unteachable lesson, dude. The uh You should probably have kids now. Right. That could be a could be a lesson, perhaps. Yeah. That you will never feel ready.

1:27:16 That could be an unteachable lesson. We have this population decline. situation going on. Mm-hmm. And Is it n it's is it not a function of or a consequence of

1:27:27 the fact that we have more freedom, more control, we're like more nihilistic, we we It's more like me, me, me, me, me. Now. There's like a subtle narcissism, which is bred in society. And look, I I ain't got kids, but just so you know, lads. They're watching. I'm doing everything in my power. Some things that I can't actually tell you about, but I'm doing everything in my power to m to

1:27:49 Have kids as soon as possible. So I I imagine that would be a f that just sounds like shagging all the time. But I think I'll be a dad within the next twelve months. Amazing. And I I and I

1:28:01 I have to say this again'cause it's so important, Mike. There's no part of me in this moment of time that's like, Oh, I really, really want to be a dad. I can see the cost But the benefit is unknown. I have to take other people's words for it. Crazy dude. It's it's uh A a a painful realization. And um

1:28:18 I've had some of the best demographers in the world on uh Lyman Stone uh from the Institute for Family Studies, Stephen J. Shaw, who did the birth gap documentary. Uh These people know What's going on and it's uh it's a function of a lot of things.

1:28:31 It's a a function of people having other stuff to do. There's so many other things to do than have kids. Uh reliable contraception. That means that you can choose to put it off.

1:28:45 specifically uh women's socioeconomic emancipation. into the workforce and in higher education. It means that The first thing you do isn't get married, so I'm gonna go to university. I I've just put three or four years into university, I'm gonna now go and get a job and now committed to the job, I'm gonna maybe climb the corporate ladder. And that's pushed the vitality curve back. It's made it later.

1:29:07 rather than being earlier. And another problem is because there is such a multiplicity of different life directions that people can go down, the likelihood of you being ready at twenty two. And you meeting someone else who's also ready at twenty two, it's actually quite low. So if you think that you can have a graph like this. uh vitality curve, it's called by Stephen Shaw. And previously it would have been very short and s and sharp and spiky. And that would be like when people want to have kids. It's like you know from

1:29:32 eighteen to twenty four, let's say. If you meet anybody within that age range, it's likely that they're at the same life situation as you. As you flatten that curve, make it longer and you also push it a little bit later, You're now thirty five.

1:29:46 Need to meet somebody that's also thirty five and ready to have kids. You meet some the Not because there's too much area under the curve that's flat, as opposed to everybody kind of dancing to the same tune, but all dancing to different tunes. Mm-hmm. So that contributes to it.

1:30:00 I certainly think that there is a anti family message that comes about that there's a girl with the list. On TikTok. She I think is uh this girl who wrote. Three hundred and fifty reasons to not have kids. It's like eight pages, nine pages long and

1:30:16 it went super viral and it's everything from literally a parasite growing inside of your body to can't wear cute heels with the girls, will have to miss brunch, all of the different issues that can occur during childbirth. And then I think there was a a a list of things for kids. And it was like maybe a page or half a page long that she'd written. And um We

1:30:37 She is open to Seeing the world as she wishes, I think. By the sounds of things it is a really good idea that she's not a mother, and I'm glad that she's choosing to not have kids. But That

1:30:48 Tone That Sentiment. Is like prevalent. Because people see this is what I have to sacrifice.

1:30:55 Now Pain. Discomfort. Lack of freedom. for something that I have no idea about whether or not

1:31:04 It's going to make me Satisfied in future. And yeah, maybe f people say it's the most important thing or whatever, but it's easy to excuse away when there are so many other things I can do with my life. I can travel around Bali and I can watch Netflix and I can build a business and I can start a sub stack, or I can build a YouTube channel and do a podcast. All of these things that you could do. Pushing off, pushing off, pushing off. It's no surprise. And the final point is I think um having kids is mimetic. So what does that mean?

1:31:31 Uh you model the behavior of the people that are around you and the people that you see. So good example of this. Uh, South Korea has got one of the worst birth rates in the world. So For every hundred South Koreans

1:31:43 There will be four great grandchildren. A ninety six percent reduction over the next century. It's insane. Their entire classrooms, whole schools. in South Korea that are unoccupied. No.

1:31:53 And um There are many, many reasons. The four B's uh the the um increasing of women's acceptance into education and then when they got into the workforce, they were still being prejudiced against, which meant that they swore off a lot of the things that they were promised. Like s lots and lots and lots of different reasons, but one of the big ones Culturally, which is really fascinating, it's K pop.

1:32:16 K pop was this Export. Korea was gonna put to the world. We have this ability to construct like the perfect Boy band or girl band. We're going to export it to the world and this is going to be a representation for us. One of the things that K-pop stars have to say.

1:32:30 Is that they will be celibate. While they're in the band. So not only does this mean that they can't be in a relationship, so the most popular cultural influences in South Korea are aren't showing a pro relationship narrative. Mm-hmm.

1:32:43 They also obviously can't Be mothers or fathers. 'Cause they can't be in relationship. The converse of this. Cultural intervention in the country of Georgia.

1:32:52 Very religious. And there's this superstar pasta. Guy. very religious country, this this this pasta that's kind of like a really A rock star.

1:33:01 So the dude. He said, I will personally baptize The third child Of any family.

1:33:09 In the country. So now these parents are speed running having kids so that their child can be baptised by the equivalent like you know, the goat. Like fucking Avici of uh of of of pastas.

1:33:25 Paypot. Did the exact opposite. They had a cultural intervention which showed a non Pro family. Influence.

1:33:34 Whereas Georgia had this one that was a pro family influence. So K South Korea could easily implement would be to say the only way That you can become a K pop star. is to already have had a kid.

1:33:48 Like we're only going to create boy bands and girl bands out of people Who have already had families. This kind of brings the conversation to me and you because there's a lot of men that listen to your show, there's a lot of men that listen to my show. And I do think in many respects we're modelling To some respects, to some people, what it is to be A good man.

1:34:07 By what we choose to do. You know, you have a lot of influence. I've watched the videos of people coming up to you after the after your tours and they say to you that you're their friend. They're like they thank you for the fact that you have been their their big brother or their friend to look up to. And so I actually I think about this a lot, which is like how what am I modelling? As a as a podcaster, we're both in the top ten list of the global podcasts, uh according to Spotify, so Do you think about what you U model. Do you think about what a good man is? Do you think about what you want your audience to

1:34:32 Think of a a man's responsibility as Yeah, very much so. That being said. I've never claimed to be some shin example of what people should do. Mm-hmm. Uh

1:34:42 I certainly know that I try my best to Be the sort of guy That I would want. To be friends with.

1:34:53 You're quite like me. I quite like me. And I've worked really hard. I didn't like me. And I worked really, really hard to form myself into a shape, a construction. I feel big emotions, for instance.

1:35:05 And for a long time I was very ashamed of them. And I wouldn't get below the neck and I would use Intellect to like protect myself from feeling my feelings. And on stage, anybody that's come to see my live show.

1:35:16 I get teary. Every night I get teary telling the same story. Okay. Oh. I think that's I can

1:35:23 A good thing. I think it's a good thing. For guys who feel their emotions. To show that they feel their emotions. Right? Suppression isn't the same thing as strength. And I've stopped suppressing.

1:35:35 Wonderful. I Think that There is Uh wonderful

1:35:41 Upside in trying to conquer and trying to achieve mastery, trying to really drive yourself to go and do stuff. But I'm not. Like fuck your feelings, just hustle and grind until your eyes bleed, either. I'm trying to

1:35:52 Show balance. Mindfulness is really important. I think the physical practice is really important. All of this stuff kind of appears in the Exterior. Remember what I said before, what's the conversation you're prepared to have? What's the one thing that you should be doing? It's usually the big thing. The big thing is probably gonna be something to do with I'm a fucking family, dude.

1:36:09 Like it's time for you to have a family. But It's a uh Is that scary for you? Be honest.

1:36:15 To have a family? No. But the c the sacrifice and commitment. It used to be. It used to be. Used to be. Of course. When did that change? Two years ago?

1:36:24 Really? Two or three years ago. Yeah, yeah, yeah. And again we are Product of our environment. Like All of the

1:36:32 cornucopia of different things that we can do. Look at this panoply of options that I could spend my life doing. You sort of Yeah. Shiny object syndrome and you chase after things and isn't it gonna be exciting? And then you get

1:36:46 To where you thought you wanted to be and you go That might not be the answer. That's why.

1:36:55 Having a bit of time to reflect, having a little bit of time for Quiet, fleeting thoughts to come up. Like a a a busy calendar is a hedge against existential loneliness. Right. If you are always needed by somebody, you don't have to sit with your quiet thoughts. You don't have to think.

1:37:11 That deep question that's been in the back of my mind. I'm it's easy to push off if people want me. or I move from caffeine fueled meet to evening dinner. I actually have to listen to that. But if you sit with your thoughts for a little bit, and this is why a lot of people don't like sitting with their thoughts.

1:37:27 This stuff comes up. And that's why the question what emotions you weren't prepared to feel is so good. What chang two years ago that made you Change your perspective. I grew up

1:37:37 I just I guess that's what clo Growing up is cool. Like it wasn't some moment where the skies opened and and things changed. I noticed I used to think

1:37:46 I used to think that kids were super annoying. My business partner uh had his first son when he was twenty five, so it would have been twenty five too, twenty five, twenty six maybe. And I remember thinking. Fuck. Like you just can't come out with me anymore.

1:37:59 He's busy, he's got all this stuff to do. And then each Kid yeah, that was about two years apart, each one. I noticed my relationship. Two

1:38:08 The child was different. I was like, Oh okay, well you know that kinda kinda cute or whatever. And then another one came along. I'm like, Okay, like that's really nice. So I saw this sort of um sedimentary rock, this like archaeological dig of myself. change. And now I'm Godfather to Uh my best friends.

1:38:26 daughter, beautiful, who's like four months old, five months old. I love going round and seeing her and Yeah, it's I I don't know, it's just growing up. Dude, growing up's weird because Something changes and you kinda didn't choose it.

1:38:37 Do you know what I mean? Like did you choose No, fuck me. No, it's weird, man. It's weird. This belief climbs inside of you and sort of wears you a little bit. Yeah. And A lot of the time we're scared of that and I understand why. But like resisting The fact that that's there. Okay.

1:38:55 I don't know, it's kind of a denial of this beautiful thing that's just been given to you. There you go. There's like something new and exciting that you can move into. And I think a lot of Friction is in the resistance. Right. Suffering is in the resistance of the thing. I've just finished writing my third book. I haven't firmed up the title yet, but I have started mocking up some different designs. And I've been doing this with Adobe Express, which is one of our sponsors. What I love about Adobe Express is that it makes it so easy for me to obsess over the tiniest details, the typography, the font, the colour, the text placement.

1:39:26 The stuff that might sound petty to most people, but actually compounds to create something that stands out, something that's one better. than the rest. And designing my cover art has reminded me of how many creative things I've learned over the years. But it's also reminded me that there are so many creative minds around me that are also sitting on their own secrets. So I've created the one better guide in Adobe Express to bring those tips to you. And in it you'll find principles from the very, very best in their industry turned into quick and easy practices for you to apply. So you can train yourself to create exactly like the best performing teams in the world do. Just head over to adobe.ly slash one better to download Adobe Express now. And make sure you visit the learn tab to discover how you can become one better. Than the rest.

1:40:11 You know, every once in a while you come across a product that has such a huge impact on your life that you'd probably describe it as A game changer. And I would say For about thirty five to forty percent of my team. They would currently describe this product that I have in front of me called Ketone IQ, which you can get at ketone.com. as a game changer. But the reason I became a co owner of this company and the reason why they they now are a sponsor of this podcast is because

1:40:38 One day when I came to work, there was a box of this stuff sat on my desk. I had no idea what it was. Lily and my team says that this company have been in touch. So I went upstairs, tried it, and quite frankly, the rest is history. In terms of my focus, my energy levels, how I feel, how I work, how productive I am. Game changer. So if you want to give it a try, visit ketone.com slash Steven for thirty percent off. You'll also get a free gift with your second shipment. And now you can find Keetone IQ at target stores across the United States, where your first shot Is completely free of charge. You mentioned a word earlier on, you talked about

1:41:13 The Lonely Chapter. Uh-huh. You you said the word briefly. I guess this lonely chapter idea is a consequence of what will happen when you go in pursuit of a big Go.

1:41:22 You wanna start the business, you wanna quit the job, whatever. Explain to me what the lowly chapter is. The Lone Chapter describes a time in your life where you're so developed that you can't really resonate with your old set of friends. But you're not yet sufficiently developed that you've built a new set of friends.

1:41:37 Give me an example. You have decided to stop drinking. New Year's resolution is Six months, I'm gonna stop drinking. You

1:41:46 can go out with your friends that want to go to the pub on an evening time, but you feel a little bit ostracized, they're having digs at you and jibes at you. Oh come on, mate, only one B, who do you think you are? Um So Your change is creating some friction. Between you and them.

1:42:01 your friends like to play Xbox on an evening time and that's how they hang out. But you want to start going to the gym. But Your friends don't go to the gym and then when you do hang out with them, you're talking about the gym'cause that's your new thing. And they're still talking about Xbox.

1:42:17 So there is a a friction that happens As you try To grow. Because if your friends don't grow at the same pace as you You don't speak the same language. If a friend referred to it

1:42:27 as changing your dialect so much so that over time you and your friends don't even speak the same language anymore. And it's very uncomfortable because it's tempting to go back to the old life that you're used to. the old patterns, the old routines, the old friend groups, the old everything. And you have to stop doing the things that you know bring you validation in the moment. To start doing things.

1:42:49 Do you have No idea. About whether it'll actually work. You're gonna tell me that I'm not going to go out with my friends this weekend, because I'm gonna keep my meditation streak going. Who even knows if meditation works, right?

1:43:02 It's so much easier to just stay in the routine that you were previously. doing the same sort of things. For you to pull away from that, you're gonna have to do stuff usually that makes you more different. More easy to be mocked. And more alone. And the initial

1:43:16 Sad reality. Is that On your journey of personal growth. At some point. you may need to leave a group of friends behind.

1:43:25 Who aren't growing at the same pace as you. The really sad reality. Is that if you do it a lot. You may have to do this. Multiple times throughout your life.

1:43:35 And it's not a value judgment about who's better or who's worse. It's just a stark reality of what happens when you start to make changes in your life. And I mean, for instance, I met a million people on the front door of nightclubs. Million people in person. I had a handful of friends. I worked with half of them.

1:43:51 Million people, handful of friends. And internet marketing speak, my friendship conversion funnel ratio was not very good. Million people, handful of friends. And the only way that I could work out who I was was to kind of follow my own instincts and do some of the personal development stuff. Like A thousand days sober, five hundred days without caffeine, which is fucking miserable. Nine gratitude meditation journals.

1:44:13 with no idea if any of it was gonna work. And this is The really important thing and it's a bit that All origin stories miss. I I I wish that they paid more attention to it. Seems to me

1:44:26 That on every hero's journey. As soon as they make the commitment to go from where they are To where they want to be. The self belief never wavers. Sure, there's ups and downs in the journey and the progress.

1:44:39 But The conviction. Doesn't slip. It's like at that moment the clouds parted and I was sure I was gonna become a UFC fighter, I was gonna become a businessman, I was gonna get off drugs, change my mindset, whatever. In my experience.

1:44:52 That's not the way it is. At all. Like Your Entire journey.

1:44:59 Of personal growth. It's just steeped in doubt and self pity and uncertainty, and it tarnishes the whole experience. It's not sexy. It's not cool. You're like, This is supposed to be my rocky cutscene. It's three and a half minutes in the movies, but it's been four years for me. What's going on?

1:45:16 There's not even the promise that there's any glory on the other side of it. And This Is exactly why it's so much easier to just go back to your old patterns. why it's easier to just go back to doing the old things that you used to do. People make small changes, they do little things.

1:45:32 lose five pounds or they change Companies. But how many people do you know that have really changed their minds that lost fifty or a hundred pounds or changed careers or moved from the city that they grew up in? It's rara. Um

1:45:45 I think the reason that I love this lonely chapter idea Is that it? It names something that a lot of people feel is a Bug not a feature of personal growth?

1:45:58 which is this discordance with their old patterns and their old friend groups and the fact that they don't know whether the uncomfortability is supposed to be there. Is this discomfort right? Is my self-doubt? Surely I should just believe and see it, believe it, achieve it? Am I not supposed to just be, you know? Single mindedly going toward my goal. This doubt is supposed to be that I can promise you that every single person who has gone from a place where they didn't want to be

1:46:23 To one where they did has had to go through this lonely chapter and deal with All of this. Uh uh I think it

1:46:32 Resonates with people because the sort of people who Listen to Modern Wisdom and your show. Uh the sort of people that this is about. It's the kind of people who live in the UK. And want to do something themselves.

1:46:47 Who want to Build a business. Do something that there isn't a particularly good role model for. That's presumably because they want to do something. They want to become better. They feel like they're built for more.

1:46:57 Uh and this is what I meant when I said before. Like You can just do things. Just do it anyway. Do it tired. Do it sad.

1:47:05 Do it lonely. Do it without a role model. Because if you're waiting for somebody to come along and give you that helping hand Sometimes you're gonna be waiting too long. It reminds me so much of um

1:47:18 Jeff Bezos' shareholder letter where he talks about resisting the equilibrium. Mm. final two thousand and twenty shareholder shareholder letter said differentiation is survival and the universe wants you to be typical. And the way that this stuff tells into what you've said is your environment is very, very much holding you in place and actually In every facet of life, every organism is currently

1:47:41 expending a huge amount of energy. Just to resist the pull to be typical. Regression to the mean. Exactly. So if you were to like leave your friendship group now, the The amount of energy it's gonna take to stay untypical is tremendous. And he says, This is my last annual shareholder letter as the CEO of Amazon. And I have one last thing of utmost importance I feel compelled to teach. I hope all Amazonians take it to heart.

1:48:05 Here is a passage from Richard Dawkins' book The Blind Watchmaker. It's about a basic fact of biology. Saving off death is a thing that you have to work at. Left to itself. And that is what it is when it dies.

1:48:17 the body tends to revert to a state of equilibrium with its environment. If you measure some quantity, such as the temperature, the acidity, the water content, or the electrical potential of a living body, you will typically find that it is markedly different from the corresponding measure in its surroundings. Our bodies, for instance, are usually hotter than our surroundings. And in cold climates, they have to work hard to maintain that differential. When we die. The work stops.

1:48:43 the tap temperature differential starts to disappear, and we end up the same temperature as our surroundings. Not all animals have to work so hard to avoid coming into equilibrium with their surrounding temperature, but all animals do some comparable work. For instance, in a dry country, animals and plants work to maintain the fluid content in their cells. They work against a natural tendency for water to flow from them into the dry outside world. If they fail, they die. More generally, if living things didn't work actively to prevent it, they would eventually merge into their surroundings and cease to exist as autonomous beings. This is what happens when they die.

1:49:18 And what he's talking about here is that to be different in any context or environment. work is being done, like to stay atypical. And I think about this as we come into the new year, which is if you're planning to be different, quit the job, go and be the violinist in Peru, start the cupcake business. It's gonna cost you so much energy to r resist the equilibrium that you better Going back to what you said about subtracting things, you better save energy somewhere else.

1:49:42 Because it You know, I had a neuroscientist on the podcast that w was the neuroscientist that discovered we have a biological budget of energy, literally like a bank account. And what tends to happen, I think, and why the the New Year's stats are so horrific in terms of the amount of people that stick to their goals. Is we go in search of

1:50:01 A new state, a new life. That's gonna cost us even more energy to resist. the our en current environment. without budgeting for it by saving elsewhere. And I think about this through

1:50:13 the lens of a as a business owner. Because as a company, the dire of a CO will become like the mean the minute we stop the fight. The minute we stop experimenting, the minute we stop pushing the boundaries, the minute you stop doing the big digital screens, the minute you give up the fight. You will become. Every other show.

1:50:29 That's what I meant when I said problems are a feature of life, not a bug. Like There will be no day when you don't have any problems. I know railing against it. Why is the flight delayed? Because flights get delayed.

1:50:42 Because flights get to late. That's why. And Did you think that there's going to be a day? When no flights were delayed. that you're gonna reach some escape velocity.

1:50:51 Where this was no longer an issue. I love this analogy using escape velocity. Imagine that we've got a uh rocket ship here. So When this is taking off, on the launch pad is when it needs the most energy. The inertia is the highest, the resistance is the most. So that's when you need to use whatever fuel you've got. Use the chip on your shoulder from the kids that bullied you in school. Use your desperate r desire to be seen by that girl out there. Use your uh uh uh need for validation from your parents, whatever it is. And then

1:51:18 What happens is the old school Star Rocket's not the new Falcon nine ones. What happens when this takes off? This fuel source switches off and then the booster rockets come on. That's as you get to a different level of altitude. And now you're using a different sort of fuel source and then

1:51:33 This falls away, the bottom falls off. And it keeps on going. And then it gets into escape velocity. Use what you have at the start. And at the start most people have way more discontent than they do Love.

1:51:43 There's a th I mean, even this ties right back to Nia's resolutions because If I am gonna make a change and reach escape velocity. then I'm gonna need to focus all my energy and therefore save Linkage. Like save wasted energy in this moment of time. And I I've heard you talk about this uh when you do your annual review that

1:52:00 Again, it goes back to what we were saying, like You do need to cut some shit. And you can't have it all at the same time. If you are gonna change your life. This is one of the problems of

1:52:10 Overcooking your goals for the next twelve months. I think you can probably do two big things. In twenty twenty six. Two big things. Could probably lose twenty pounds.

1:52:21 And Get a boyfriend that you really, really Love. You can't do that and move cities and start a new business and and g learn to play the piano. No. And that again is why don't go into a buffet

1:52:36 And assume that however much food you put on the plate, your stomach will just expand to fit it in. Because what you're going to guarantee is that you fail. Thanks so you can almost guarantee that you fail at doing this thing. Is it great to set your sights high? Yeah, that's real cool. And maybe you've got lots of things that you want to do. But just What would have to happen by the end of next year for you to look back on it and consider it a success? And what if

1:52:58 You created a rank order list. I'm like, Okay, I need to kill one of these. And you left yourself with one or two. What's left? You'd only do one thing next year. Cross that off. Cross that off.

1:53:10 I really want to lose the weight. There we go. Now we can break that down into individual steps. I need to get a gym membership. I need to get some cool gym wear that makes me feel good as I go to the gym. I've heard you talk you know you mentioned uh getting getting a boyfriend next year. One of the resolutions a lot of people will have Even if it's not directly

1:53:26 is to find a partner. And I I heard you referencical stability. As the thing we should be looking for in a partner. Yeah. Yeah. Yeah. Yeah. What do you mean by psychological stability? After some sort of emotional perturbment. After something happens.

1:53:42 How long does it take for them to get back to baseline? Oh, okay. So I'm looking for someone who is just what emotionally stable or they they returned The return to their emotional equilibrium. Right. Let's say that we're

1:53:55 Going on holiday. And uh the flight is Cancelled. And it's a big deal because their family's going out there Is that the sort of thing that happens?

1:54:05 And then there is a reversion to baseline within A few hours? Or is that the sort of thing that blows up the entire trip of the holiday with their family? Mm. Something occurs that causes emotions to be

1:54:17 Uh impacted. How long does it take to get back to Baseline. That's emotional stability and it's very predictive of relationship outcomes. Some other stuff. Um

1:54:28 Conscientiousness. Person's thoughtful. They think a lot. About you. Specifically. Nikka.

1:54:35 Agreeableness. And someone who's moderately agreeable. You want somebody who when you propose plans Is a a yes and Person.

1:54:44 Like huh. Yeah. And Finally you want someone who's Moderately open.

1:54:51 In openness. Personality trait. This is three. Conscientiousness. Gribless.

1:54:57 Openness to experience. Want someone who's moderately open, so that they're prepared to go and do new things. Soon as you get into high openness, that's when wandering eyes Come in. This isn't to say that personality traits are destiny, rah rah, rah. But

1:55:11 Based on Tai Tichiro's work. This is pretty reliable. I also like the psychological stability thing. I think that's really, really lovely. You want somebody who feels like home. You want a relationship that feels like a safe harbour that you can

1:55:24 wall yourself off against all of the ills of the world. Your business can fall apart. Your health can decay, your friends can abandon you. But you know that at home. to someone who loves you for who you are, not for what you do.

1:55:38 And they've always got your back. And I think Aiming for a relationship that feels like A safe harbour is A really good idea. It's rough at the moment, isn't it? For the I just I just I'm so glad that I'm not single because when I look out at the dating landscap of like dating apps and all this stuff.

1:55:56 I'm so glad that I I'm not out there in in that war zone. Mm-hmm. When you th you know you There's a lot of single people that follow you, men and women. When you think about

1:56:07 If you uh thirty year old Chris and you're a single guy, you're not doing the podcast, people don't know who you are. If you were trying to solve the love problem in your life, where would you aim at first? Like the love problem. That's cool. Um The first thing you need to do is say, Am I the sort of person

1:56:23 Who the sort of person I want to date Wants to date. Yeah. If not It's obvious where you need to work.

1:56:31 That's such an important question that requires such honesty. Yeah. And this again is why some time away from the urgent and the important, some time to reflect, some time to listen to your fleeting thoughts, you know You know that your wardrobe sucks. You know that your wardrobe sucks. And you hate fashion and you've excused it. It's like Oh, I don't need to do that or I'm not interested or whatever.

1:56:52 Hey dude, I'm sorry. Chicks care about how you look. Shock horror. They care about what you wear. Probably need to go and update the wardrobe. You got a female friend? You watch a few YouTube videos online, maybe that's where you need to start. I'm a bit overweight. I'm a bit skinny fat.

1:57:08 The gym is one of the most reliable ways to increase your attractiveness. One of the most reliable ways as a man to increase your attractiveness. You need to be a real super Chad to not need to have any physical practice at all and still be able to get the sort of woman that you want. So Okay, maybe you're gonna start to go to the gym. But Let's assume that you have reached the level

1:57:27 But You need to be at. in order to be attractive to the sort of person that you are. So that's the first one, right? Because if you're not, you're permanently uh condemning yourself to always pine after partners that aren't gonna want you back. Next step.

1:57:41 Where do Partners. Like the sort of person that you want to date. Hang out. Where do they go?

1:57:49 Like if you love dance music. Probably a bad idea to go to a breathwork class. Like, why not just go to parties that have got dance DJs on? Or if you're really into lectures and philosophy go to an Alex O'Connor live event or something and hang around outside or like talk to the girl that's next to you.

1:58:05 If you really love sport, like obviously go to the gym, pick up Pickleball. Like Where are the sorts of places inhabited by the sort of person that you want to be like? There's bonus points if you can go and do a thing that you have a little bit of a competitive advantage at, especially as a guy. If you used to play tennis

1:58:24 In high school. And you've got a bit of hand eye coordination. You can probably be one of the best pickleball players at a recreational call pretty quickly. And you're gonna be that new guy who's like You seem like I want to play with him like he always wins or whatever it might be. Like Not being manipulative, you're just playing to your strengths.

1:58:39 What decision did you make in your life that made you more attractive than any other decision? Go to the gym. Go to the gym. Uh I started training when I was eighteen.

1:58:49 uh the center for sporting excellence at Newcastle University. I had no idea what I was doing, and was taking blueberry extract in unflavored, hydrolysed way, in a desperate attempt to see if I could gain some size. I just didn't stop. And um Yeah.

1:59:04 I like it. It makes me Healthier, it makes me feel powerful. It it It added to my frame. I had real hard gain. It took fucking ages to put weight on. I remember But it was twenty.

1:59:15 And I broke seventy kilos for the first time. I was like, I am fucking huge. Um And it just didn't stop. And I think Not only is it something that's great for me, it's something that Really

1:59:26 very reliably makes you more attractive to women. What about the women? What do you think? In your POV would make.

1:59:35 Look, I would be tempted to go for the gym thing too. And the reason that I like it Is that it is It's Uh you benefit on multiple levels. Like

1:59:44 even what you don't want to do is do something that makes your life feel like a performance for your future partner. You want something that even if that doesn't come along, you're still glad you did it. And how many people say, I went to the gym in an attempt to get better legs because the guy that I want to attract is kind of like into girls that have got good legs and I want to wear like nice dresses and look cool cute in them and all the rest of it. I really hated the way that I

2:00:06 boyfriend didn't come along and what I was I broke myself trying to do I lost myself trying to do that. No, you made yourself. You won. Independently of whether or not That person came along. And how wonderful is that for you?

2:00:19 So I I I mean this is just me shamelessly shilling for everybody to go to the gym and get jacked. I think that would be good. One other thing I think that is maybe a Slightly unusual strategy that women can cultivate is receptiveness. So I think especially in a post Me Too world

2:00:39 A lot of guys are very scared. Of approaching guys have always been scared of approaching women. But in a post Me Too world They've been taught that Anything short of a hell yeah.

2:00:49 is a no get away from me. So that you don't make the girl uncomfortable. Guys already were quite nervous. Going up and talking to you. So you have to treat

2:01:00 A man And his interest kind of like slightly inexperienced golden retriever. Needs to be very loud, very obvious signals of interest from you. So In the Middle Ages. uh aristocratic middle ages, ladies would drop a handkerchief in front of a gentleman. Oh, Mom, Mom

2:01:17 Oh. In twenty twenty five in New York, there are women Uh stealing Finance Bros Salads. finding their names from the salad on Instagram and then messaging them and saying, Sorry, I accidentally took your salad. Like that's the twenty twenty five equivalent of dropping the handkerchief. But receptiveness, I think is important. Like Hey, ladies.

2:01:36 If you like that guy and he's not approaching you. Maybe. Assume that he doesn't know that you like him. And Apply a little bit more.

2:01:45 Receptiveness. And another the the other side of this is if a guy does come up to you And you're not into him. Don't Mark him or make it. Like uncomfortable to his face.

2:01:55 Because you are ruining the next girl's chances who really does want him. By making him feel not enough for doing it. It's taken A superhuman of strength to come up and say hello. I

2:02:10 Just wanted to say I thought you looked really lovely today. What's your name? That was the most terrifying thing that that guy has done that day. And if you don't if you're not receptive, even if you don't want it

2:02:22 It kind of creates this culture of men feeling broken. And and like they shouldn't do that more. So Yeah, does some. What is the what are the most important things we haven't talked about that we should have talked about, Chris, as it relates to this time of year?

2:02:36 The strivers who want to make make change, become someone else. Stop taking life so seriously. Like no one is getting out of this game alive. Literally.

2:02:47 In Three generations. No one will even remember your name. And if that Doesn't give you liberation.

2:02:56 To just drop. You're fucking Problems. For moment. And find some joy.

2:03:03 I don't know what will. Like life is Inherently ridiculous. And Guaranteed to end sooner or later.

2:03:12 So you might as well enjoy the ride. G knew you Great granddad's name. Um No.

2:03:17 Yeah. I do, and I I I get it. Maybe you will be remembered for generations to come. Let's just assume that you don't. This is this deferred happiness syndrome thing, dude. Like

2:03:29 Don't wait. Life really is happening right now. Yeah. Th there is this belief That once life's duties are out of the way.

2:03:40 then you can finally start doing the thing you want to and fully living your life. It's uh called the provisional life. this sort of strange feeling that you're not yet in your real life. For now you're doing this thing or that. But there's always the fantasy that at some point in future The real thing will come about.

2:04:02 There is a kind of urgency that I think we could all do with. And uh that's not to put pressure on people. So that they feel Um Like a failure if they fall short.

2:04:14 It's not to deny the fact that people have got real legitimate resource and time constraints. I mean that they can't do a thing. But don't wait. His life really is happening right now.

2:04:26 And I can't think of many times when you're going to regret Trying. Yeah. Trying to make something happen.

2:04:38 No. Guess one other thing. The sort of people that have made it this deep into the episode. Are the ones that this is about. I think type A people have a type B problem.

2:04:49 So insecure over achievers. Is that Taipei? Yep. Need to learn how to chill out and relax. And lazy people need to learn how to be motivated and work harder. But given that someone is two hours into a podcast between me and you.

2:05:03 I'm gonna guess that they're probably type A, some version of a walking anxiety disorder harnessed for productivity. As Andrew Wilkinson says. And here's the thing that you may have already realized. Which is type A people. With type B problems.

2:05:18 Often get very little sympathy. Because a miserable But outwardly successful person. always appears to be in a much more preferential position than a Content being lazy but on the verge of bankruptcy.

2:05:31 One. Okay. One Feels like Uh

2:05:36 a a limitation. And the other feels like a choice. One is a systemic imposition. And the other is like a bourgeois luxury. Right.

2:05:45 I need someone to teach me how to work harder and be disciplined feels upward aiming, knowable, charitable. I need someone to teach me how to switch off and relax. Feels Dopaminergic. Transactional. Opulent.

2:05:57 Every Underdog movie. Ever. Has a scene. Of some person down on their luck.

2:06:03 learning how to work harder and pull themselves up by their bootstraps. Yeah. Non. Include a scene of a guy learning how to log out of Slack at six PM. or finally enjoy a beach holiday.

2:06:14 And like I said before, maybe more people do need David Goggin screaming in their face to go harder than need Eckhart Tolle whispering in their ear that they're enough already. But For a Perhaps. Minority.

2:06:27 Of people. They actually need to hear. The opposite message. We need a a parasympathetic goggins. Who's going to carry the T V remote?

2:06:36 And the Cheetos. Hashtag rest harder than me. We need to teach people to give themselves a fucking break. And

2:06:47 This is a an odd thing to hold in Both our hands at the same time. You do not want to have a victim mindset. You want to have agency on the world. You want to enact stuff that's going on. You want to make it and you're gonna have to try really hard. And also. You need to give yourself a break.

2:07:03 You have to know That If you nailed your day, you don't just make it back to zero. You got to plus ten. There's no arbitrary minimum level of productivity you have to achieve every day in order to be worthwhile.

2:07:18 Are you religious? And I asked this because you talked about The idea of death. and pursuit and you don't know how long you've got left. And I think it probably has to be framed in the context of what you think happens thereafter. Mm.

2:07:32 Uh no, I wouldn't call myself religious. You? The the way that I look at it is Yeah. If you look at our evolutionary history, we're we're meant to be part of something. But if you look at the narrative of the last twenty years, that's given rise because of social media. It's all about beer and boss, remote work.

2:07:48 I mean, we talked about the whole kids thing, people having less kids, so we're actually s swinging away from dependency to independence and freedom. And it appears to me that freedom and total independence Will make you sick. Mm. So we're naturally on Maslow needs going, This doesn't feel right.

2:08:05 I need to I need some kind I need to belong somewhere. Think about this. Maslow's hierarchy of needs uh an existential crisis, you asking yourself the question of anybody that goes through this review process, Chriswellex.com slash review, anyone that goes through that, And things like that. I don't know what to do with my life. Think about how few people throughout human history have ever had to ask themselves that question. Day to day desperately just trying to cling on to existence.

2:08:29 Unsure whether or not the Cold Snap tomorrow is going to come into the cave and Kill them all. An existential crisis is a luxurious position to be in and it feels horrendous. How do you hold those two things in your mind at one time? Like you're telling me I'm blessed. Because I'm asking myself questions that make me doubt the meaning of my life.

2:08:50 Yeah. Uh uh maybe that's where Religion is Is stepping in now to try and give people some guidance on that sort of stuff. I saw a tweet that said, um, my parents had the problem of survival and I have the problem of self actualization.

2:09:03 I think Um Sometimes. Sometimes. Some I I've got to be careful what I say here, but I'm say you know, they are both

2:09:13 They both come with their own challenges. I should say. Absolutely. I mean and Is this idea I had the other day of the the shame of small fears. So imagine explaining small fears to a caveman.

2:09:27 Say uh Grook. I worry about Sending this message.

2:09:34 Groc would respond. Will the enemy try and see the message? No. Will a saber toothed tiger smell the message? No.

2:09:43 Will it be etched on the wall? The rest of time. No, it's a little small rectangle. Or why are you worried? Uh in case somebody doesn't like me.

2:09:52 Or like what I say or I hurt their feelings. He just laughs in your face. And We have to accept the fact. that the sort of fears we have in the modern world

2:10:03 Uh Both. Uh smaller and more complex. At the same time. Yes.

2:10:09 They're not about life and death. But our nervous system has been repurposed. From bears to boundaries. And It does not know the difference.

2:10:18 It feels like you saying your truth saying I don't think that this job's working for me, or you said something that doesn't Land with me and you you cross the line. That feels like you're about to be rejected from the tribe. Even if the tribe is now just a WhatsApp chat.

2:10:32 Yeah. And This repurposing of our nervous system. gives us the additional complexity of the shame.

2:10:43 Because now we feel shame. Who am I? to have this problem. Do I not know that across the grand expanse of history this is nothing that my ancestors would have dreamed to have had the opportunity to have dealt with this problem instead of the one that they do? And yet you can't deny the way that you feel. It's like one of the biggest lessons I've taken away from this year is

2:11:02 My emotions are legitimate. Like the way that I feel is the way that I feel. And denying myself that

2:11:10 Is Not helping anything at all. It's like You feel scared. Before you go out on stage. To go and give this talk in front of a few thousand people.

2:11:19 You shouldn't be scared. No one's gonna come and kill you and you start Like shaming yourself for your fear. And then you become anxious about your shame about your fear and then bitter about your anxiousness about your shame about your fear. And you've got this infinite regress of mean emotions. Okay.

2:11:33 Huh. The first one wasn't me. First one was the situation. Second one was me. The third one, the fourth one.

2:11:43 And now I'm complicit in my own suffering. I made myself I made myself suffer unnecessarily. So and this is why The spit and sawdust and uh caffeine and big dreams.

2:11:55 Really, really important. But it has to be married with some self love. And um Maybe not in the beginning. Maybe if you're trying to get the rocket ship off the launch pad, use what you have. Including

2:12:07 Your Self hatred. and your need for validation from people and that chip on your shoulder from the kids in school. But after a while you need to accept that that is a toxic fuel if you use it for too long. But

2:12:18 When inertia is at its greatest, I think you have to use what you have. I'm gonna I'm gonna ask you a question, and this is a I just want to try an experiment here. Can you think out loud when you hear this question? Okay. So I'm gonna ask it to immediately think out loud. Okay.

2:12:34 Are you happy? Complex question. I have to work hard to be in a good mood sometimes. And I don't like the fact that I have to work hard to be in a good mood. Uh it feels to me like I need to stack the deck in my favor.

2:12:50 In order to be able to do that. And I wish that I didn't. And yet I'm really proud of all of the things that I've done. In order to be able to make my

2:13:00 My happiness Increase. I have a I have a set point. I had depression in my twenties. I've had a lot of anxiety as well.

2:13:07 And I'm really proud of what I've done. to overcome that. You have to work hard to be in a good mood. Yes. Can you talk me through that? I've never heard this before. From you.

2:13:16 Okay. Well, this year has been a particularly difficult one for me. because I got kicked in the nuts by health. America's a wonderful country. But everything's trying to kill you. The food system, the municipal water, the building materials, the air quality And uh I lived in a house that had toxic mold. I got

2:13:32 uh mold poisoning, which a lot of people in America have and it's so brutal. A ton of other stuff and I spent A long time. Best part of two years with two jobs. One was The show.

2:13:42 The other was trying to fix my health. So After all of this, all this big modern wisdom review thing. All I did, my only two goals for this year at the start of this year were Don't let the show drop and fix my health.

2:13:53 That was it. That's all I wanted. Nothing else. Don't let the show drop and fix my health. So I really was humbled like kicked in the nuts so many times that they were two dimensional. The time the

2:14:03 disappeared if you looked at them from the side. It felt like a cosmic joke. It felt so Unfair. Like working so hard to just operate. Going to bed at seven o'clock at night for six months.

2:14:16 unable to sleep because I was wide but tired'cause my cortisol was inverted. Cortisol was higher at night than it was in the morning. So no matter how long I slept I was never able to feel rested in the morning. And then Dealing with it alone. Dealing with it on my own and trying to

2:14:29 go through complex environmental illness doctors and treatments and all of this stuff. That really made me Face. a lot of the fears of insufficiency. That I've had.

2:14:43 Think every man knows reflection when he's at his lowest. And I've been at some of my lowest points over the last twelve months. So for me The happiness thing has been like I just need to get through today. I just want to perform while on the show. I can't really think about the mood that I'm in.

2:14:58 When I do it because the mood that I'm in is just swimming in Melancholy I don't feel very good. It felt like it felt like my better self was slipping through my fingers. Think it's being ripped away from me.

2:15:11 Due to Some thing that I hadn't done. So unfair, so comically unfair. Like a literally like a personal curse.

2:15:23 I mean, and it was specifically on the thing that I care about the most. The mold does Typically. Lots of things, but three things. Uh energy, mood, and cognition.

2:15:33 So it makes you tired all the time. It makes you low mood. And it makes you forgetful. So there was a day when I looked down and I forgot how to tie my shoes. couldn't remember how to put my shoelaces together in order to tie my shoes. I was forgetting words, I was forgetting the names of people that I'd known, forgetting the names of like friends, dogs and stuff that I'd spent time with.

2:15:52 And um Yeah, this year has not been a year where I've been trying to maximise my happiness. It's one where I've been trying to sort of Survive. And I did it. Pretty much silently. I did a video about it.

2:16:02 in maybe October time, something like that. But Again, my I wanna keep my private life private thing. was Important to me because I didn't want to have other people Danielle.

2:16:18 Anybody that is dealing with a An illness will know this. Talking about your illness is kind of like having a birthday. But what you get is inundated with lots of messages from people who are all really well wishing.

2:16:32 But what it results in is just a ton of admin and a go a load of guilt if you don't reply. So I didn't I knew that if I started talking about all of the stuff that I was going through, it would be great because it would make other people that were dealing with it feel less alone, but it would also be an additional burden on me while I'm trying to fix myself. Yeah try to Sift through all of My friend knows how to do a parasite cleanse using goat milk and you can, you know, pray to the full moon. I do I really appreciate you caring about me so much that you tried to link me in with this person. And sure enough.

2:16:59 This documentary that I put on the channel. So people can go and watch came out. Um That happened. Mercifully I was a little bit further through the journey. Begin.

2:17:09 Thank you. How do I optimise my happiness? is a luxury that a lot of people aren't in a position to do and and that that was me this year. I didn't have the spare capacity. To optimize my happiness. And you still h try hard to be you still have to put significant effort into be

2:17:24 Content, happy. Um Yeah, at the moment, yeah. Uh

2:17:30 I've been working hard on it. You know? Happiness. really only exists when uncertainty. Isn't there?

2:17:38 very difficult to be uncertain and happy at the same time. You'd even make the argument that humans never chase happiness directly. They always chase. Certainty first. Because if you don't know how the future is going to

2:17:50 Pan out. How are you able to be h especially if it's like chronic uncertainty, like you know, severe uncertainty, not just I don't know who's gonna win the sports game tomorrow. But to me. I didn't know. If I was gonna get escape velocity to

2:18:04 Get out of this health stuff. And If that's the case. Where am I deriving my happiness from? All I see is this endless stretch of work. and discomfort and fatigue and tiredness and solitude.

2:18:18 And I I I feel bad for the guy that had to go through that this year. Like I feel for him. It wasn't easy and it was lonely and

2:18:28 I'm really proud. I'm really, really proud. But I kept showing up. I didn't give up on Myself, I hit dead ends with regards to treatment, with regards to testing.

2:18:39 It was like Months. Where I was going to bed at seven PM. Waking up at

2:18:48 Eight AM Still tired. Sleeping straight through. There's something interesting here because the three areas that you said mold impacts are also the three areas that everybody kinda knows you for. Right. And that's kind of why I said personal curse.

2:19:02 Felt like It felt like Somebody had designed A Pathology just for me.

2:19:09 And it would hit at all of the places that I took myself worth from. Does it leave a question then which is If you take everything I value now that gives me self worth. What remains. Well that was a question I had to ask myself this year.

2:19:22 And what did remain? Somebody who's kind? Somebody who's genuinely kind. And uh

2:19:31 Sensitive. And I always thought that sensitivity was a weakness, but it's not. At least not for me. Somebody who is resilient. In a very normal way.

2:19:41 Some boring victories. Something that I've had to learn to take pleasure from this year. You know. Is Today

2:19:51 the grandest accomplishment of your entire life. No. But you went for a walk. Or you were kind to that person at the supermarket, or you were gentle with yourself when you became frustrated. And I

2:20:06 Had to get over the shame of small pleasures. The somehow me feeling proud about the way that I showed up in a tiny, minute way that nobody else saw. was sort of a comment of the smallness of my life.

2:20:18 Or you must not have a lot going on. Like. How feeble, how weak, how minuscule must your life be? The That

2:20:26 Seeing that golden retriever was the best part of your morning. And yeah. I realized that That was worth being happy about and that denying myself the opportunity to be happy about something small is basically me holding my happiness hostage.

2:20:43 Like until the bank deposit is sufficiently large. the ledger doesn't kick in. Like I can't pick up pennies, I can only pick up hundred dollar bills. And um It really fucking humbled me, dude. Especially if you're flying high.

2:20:56 Yeah, two years ago The show is just vertical and it you know, numerically it still is now. But it really, really felt like something had just come in to bring my feet back down to a

2:21:09 And I feel Different to the person I was last year. But I'm much more connected, I think. To a sort of Truth. Alan de Botan says the best men are those who have been broken.

2:21:20 And this year has definitely broken me. You didn't better now? Yeah. Yeah, I am. Um it's if I was at three twelve months ago. And probably at seven. Two and eight now.

2:21:31 So Don't let the show drop and fix my health. Like I got close to doing both of those. We've gotta wrap up now, but I wanted to give you the chance to End this with any closing thoughts that you might have for the listener that's gotten this far in this conversation. And who is really at you know the foothills of potentially a new version of themselves and

2:21:49 Is there anything else? Chris that you wanted to say. Well first off, congratulations for making it through all of those. There's a lot of uncomfortable things. To face

2:21:59 With conversations like this. It really Your direction. Like fuck. Like I I really don't want to have to have that conversation. I really don't want to face that thing.

2:22:10 There's a great quote from Jean Paul Sartre. He said. I've led a toothless life. I've never bitten into anything. I was waiting.

2:22:20 I was reserving myself for later on. I have just noticed that my teeth have gone. This idea of being shunted to the side of your own life. Of being a Yeah.

2:22:34 N PC a non playable character when you should have been The main character. Mm. You can be in service of other people. But you can still have some sort of action that you take into the world.

2:22:46 This deferred life thing waiting. For life to begin. It's a great time of year to question that assumption. Or would have to happen by the end of next year if you to look back on it and consider it a success. What would I do to make eighty five year old me miserable? What would I what would eighty five year old me wish that I did more of?

2:23:04 What are the emotions I'm unprepared to feel? What are the thoughts that I thought too many times last year? This was a movie and the audience was watching, what would they be screaming at the screen? Telling me to do with my life.

2:23:18 The cool questions. Uh uh They suddenly helped me. They help me find direction, so I hope they've helped everyone else as well. We have a closing tradition where the last guest leaves a question for the next, not knowing who they're leaving it for. And the question left for you is quite relevant.

2:23:32 What is the most Important component of human joy. An endeavor. That you believe. Must be preserved.

2:23:41 In priority. Oh wonderful. I think agency. I think the belief that you have

2:23:55 The ability to impact your surroundings. Uh'cause the opposite of agency is you basically holding your hands up and saying, I'm at the mercy of the world. You have into life. Life doesn't happen to you. Chris, thank you.

2:24:10 You are going on tour. And uh you're going on tour next year in March, I believe. And you're going in on tour in an area where I know we have lots of listeners. Australia, New Zealand, Bali. So I'm gonna link below a link to anyone that wants to come see you on tour. But also highly recommend people go download the the Modern Wisdom annual review template. So I'm gonna link that below as well. Look in the description, it's all there. Is there anything else that if people, you know, your channel, people should go subscribe to your channel if they've liked what they've heard today. Is there anything else?

2:24:36 I had a conversation with Naval Ravakant. Oh my god, I love that. It's the People always ask like what's the best conversation you've ever had and I say it's like trying to choose between a thousand children. Um That was really special. And for people who know him, you should watch it again. For people who don't know him, you should go and check it out. So we can link that below. I highly recommend that. Yeah, honestly the

2:24:57 Modern Wisdom Manual Review Template three, copy it, use it. And um That'll put you on my mailing list for a once a week newsletter, which is a lot of the thoughts, a lot of the ideas that we've gone through today. I wanted to uh say Something to you before we finish up as well.

2:25:11 Uh uh. It's a thank you. So Uh, I think people often wonder about what's going on behind the scenes. Or what some of these like behind the scenes. And uh

2:25:21 I had a I needed some advice from you. So I messaged you on the Saturday afternoon? on WhatsApp.

2:25:30 And within thirty seconds you rang me. And then put me in a group. With like the guy. that was able to help with this thing and then Basically sort of

2:25:40 carried us through this process for the next couple of weeks and kept checking in with me. That was that was very, very meaningful and you didn't need to do it. And uh I very much appreciate having you I mean you you in my phone book is like a fucking hidden weapon. You're kind of like the jocker willing to be able to get you know, stuff sort of. But uh I just wanted to say thank you for that'cause it was it was really, really kind. And um Yeah it's It's awesome to feel like people have got your back and

2:26:05 That made me feel like that. Oh, I appreciate that. Um Yeah, you've earned that because you've you've done so much for so many other people and you've been so selfless. In a way that I aspire to be. Like I'm not very good at Like staying in touch and connecting and replying and stuff like that, but in those particular moments

2:26:21 You know, I think We are a team. Yeah, yeah, yeah. So uh so th I appreciate that. Thank you so much. Thank you, mate. This is something that I've made for you. I realize that the drivers here audience are strivers, whether it's in business or health. We all have big goals that we want to accomplish. And one of the things I've learned is that when you aim at the big, big, big goal.

2:26:47 it can feel incredibly psychologically uncomfortable because it's kinda like being stood at the foot of Mount Everest and looking upwards. The way to accomplish your goals is by breaking them down into tiny small steps. And we call this in our team the one percent. And actually, this philosophy is highly responsible for much of our success here. So what we've done so that you at home can accomplish any big goal that you have is we've made these One percent diaries. And we released these last year and they all sold out. So I asked my team over and over again to bring the diaries back, but also to introduce some new colours and to make some minor tweaks to the diary. So now we have a better range for you. So if you have a big goal in mind. And you need a framework and a process and some motivation, then I highly recommend you get one of these diaries before they all sell out once again. And you can get yours now at thediary.com where you can get twenty percent off our Black Friday bundle. And if you want the link, the link is in the description below.

2:27:43 Uh

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