#272 Kobe Bryant (The Life)

Transcript from https://podmenti.com/t/c861c291fbaef16e

In the midst of the chaos of his third season
Bryant was a very lost
Lonely.
Frustrat twenty year old.
I just want to be the man, he told me.
Reaffirming his goal of making himself into the NBA's top player.
I don't know how I'm gonna get there.
I just have to find a way.
And he would.
Despite how unlikely such a goal seemed at that time.
As he closed in on the end of his career.
Bryant could look back at the numbers he racked up in twenty seasons.
And declare.
That he had earned a seat at the table.
With the game's greatest players.
So that night.
He said he didn't know how he would get to the top.
He had settled in on an answer.
That he had known all along.
He was gonna grind his way there.
Implacably.
Relentlessly.
grind away at the challenges of the game.
Night after night.
game after game, until he found a dominance
Born of his ability.
To outwork everyone else.
He is easily.
The most driven competitor in the history of the game.
One who over the seasons
quietly gained a reputation among the insiders of the sport
as an absolute master of study and intense preparation.
With a singular focus.
On detail.
That astonished those around him.
In turn.
His life also proved
To be a machine.
That churned out immense conflict.
Just about all of it.

Of his push to dominate the sport.
Night after night.
Day after day for two decades.
Do injury and turmoil.
Through the rupture of one key relationship after another.
There would be no price he would not pay.
To have his greatness.
What follows in this book
Is my effort to capture his fascinating story.
In many ways.
A cautionary tale.
That was an excerpt from the book that we talked about today, which is this giant six hundred page
biography that I'm holding in my hand. It's called Showboat The Life of Kobe Bryant and is written by Roland Lazenby.
So in addition to reading this book, I also
watched and then took notes on this new documentary on the Redeemed Team, which is the two thousand eight
Olympic basketball team that Kobe was on.
And I think I'll quote some notes from the podcast, but I'm also gonna put all the notes
That it took while watching the documentary.
In the show notes.
So I want to start an introduction with a few themes that you and I have discussed a few times.
And the first thing is that belief comes before ability. And I think most people mistakenly reverse the order.
And we see this demonstrated because way before he even gets to the MBA.
Kobe believed that he was gonna be one of the greatest basketball players to ever live. From his teen years, Kobe Bryant had been shockingly bold in his prediction that he's gonna make himself the greatest basketball player ever.
At every turn, this is gonna be a second theme that you and I have discussed over and over again. When you have a giant goal for your life, other people around you are not going to be able to understand that. That is an extremely rare trait. And so as a result, they're gonna be extremely dismissive and many times they'll call you crazy. The word Kobe is crazy or the phrase cozy Kobe is crazy is repeated over and over and over again in this book.
So says at every turn his declarations of future greatness have been met with head shaking and raised eyebrows, because such dreams
Are ludicrous.
They're impossible to fulfill.
Kobe is crazy.
The people around him concluded time and time again with a laugh.
And this next paragraph is happening, I think Kobe's around twelve years old. So his dad played in the NBA. In many cases, we're gonna talk a lot about that, actually. The fact that you can always understand the son by the story of his father, and that the story of the father is embedded in his son. His dad, in many ways, is the anti Kobe. He made it to the NBA, but lacked discipline.
started doing a bunch of drugs, had problems with alcohol, had problems with gambling.
And soon no team in the NBA wanted him, so he winds up having to l uh play in Italy.
And it says, since a young age, when he rode on bus trips with his father's second tier Italian league team, he promised the old man
And his father's teammates that he was going to be far better than either of them.
Bryant's existence has been a singular
Almost inhuman persuit.

So basketball was a lifelong obsession with Kobe, starts even at a very early age, at four years old.
His dad is taking him to NBA games'cause he's still playing in the NBA at this time. And he said, This is a quote from his dad, I've taken Kobe to Lakers games and introduced him to the players. He's a huge Magic Johnson fan.
And this is the first hint that his father is the anti Kobe. And really this is just disgusting level of irresponsibility from coming from a father.
I think at this point he's got two daughters and I think Kobe's the youngest and look what he does.
So his father's playing for the Houston Rockets at the time and it says in his last season
Uh he played eighty one games. The one game he missed made headlines when he went bust in an all night poker game and didn't have money for a cab to make the team bus.
After that season it became clear that absolutely no one in the NBA wanted the jelly bean anymore. The jelly bean was uh his dad's nickname. He was just twenty eight and in his prime years as a player. Looking back much later, Jerry West would observe he threw away his career.
And so there's several stories in this book about how irresponsible and like the bad decisions that his father makes. If you put Kobe and his father on a spectrum, all the way on the left.
You would have his father.
Like uh doing cocaine. In one case he he gets pulled over by the cops.
I think he's dr he's also drinking and driving
And he's he takes off, they stop him and then he like leads them on a high speed chase.
Then winds up crashing his car, gets arrested, and in the car they find not only another woman
But several vials of cocaine.
And so on one end of the spectrum you have that level of behavior, and then on the far other end of the spectrum, it's almost like Kobe's insane level of dedication was like overcompensation for the bad decision making of his father.
So let's go to description of Kobe when he's eight years old. He's playing at a basketball camp. The family's already moved to Italy at this point.
And this is how his teammates were describing him, no smiles.
Very determined.
He was always so serious about everything he did as far as sports, always so intense.
He was eight years old.
The rest of the kids just wanted to play.
And he was like, I wanna win.
And so later in life Coby talks about the benefit of learning how to play basketball in Italy and the fact that he thought it gave him an edge.
And so this part was especially great because spread out over two pages
is a bunch of different ideas, and the note I left myself here is he's laying out a blueprint.
And there's four parts to it.
Master the fundamentals.
Improve your weaknesses.
Study.
And concentrate.
And so he says, I started playing basketball over there, meaning Italy, which was great because I learned the fundamentals first.
Most kids who grew up in America learn all the fancy dribbling.
In Italy.
They teach you true fundamentals and leave out all that other nonsense.
And so I've told this story before on on past episodes, but I think it's worth repeating here. Shortly before he died, one of the last conversations he had with Michael Jordan, and we're gonna get to Jordan today a lot because he's a a main character in this book as well.
Jordan and Kobe are on the phone.

Just forget the fancy stuff. Master the fundamentals at a deep, deep level. Something Kobe repeated a bunch. It's in the book, it's in interviews with him.
And so he calls up Michael Jordan and he's talking about the way they're teaching his daughter how to play basketball.
And he thought that they were prioritizing like fancy stuff over fundamentals. So he calls up Jordan. He's like, Hey, I'm trying to figure like I'm trying to I'm having a hard time remember
Remembering what I was learning when I was twelve on how to play basketball.
But I'm pretty sure it's not all this stuff.
And Jordan's response was
Dude, at twelve.
I was playing baseball.
And so the point Kobe was making in this interview is like think about that, the greatest player to ever live hadn't even pick up a basketball yet.
Your twelve year old doesn't need all this other fancy stuff. Just focus on the fundamentals.
So back to the book. It says throughout his career, if he was deficient in something, Bryant would display the work ethic to build every element of his competitive portfolio.
With an almost manic insistence. So that's the second part. Master of the fundamentals, number one. Number two, improve your weaknesses.
He never seemed to stop working at the game.
even at that very young age. If he wasn't playing the game, then he was watching video tape of NBA stars. That's number three, study the greats. And then finally number four, he would show that he had already grasped
The powers of concentration.
And then we skip ahead and that third part.
Study the greats.
Is repeated. I'm not kidding.
Like a dozen times in this book.
And when they're about to describe it, it's exactly what you and I are doing on founders.
Listening to founders is like watching game tape of history's greatest entrepreneurs. So it says soon Joe, which is his dad, was subscribing to a service that delivered video of games directly. They're still in Italy at this point.
Joe and Kobe would pour over them together and
Taking notes of all the key subtleties.
The footwork, the various offensive and defensive styles of NBA teams and their stars.
I used to watch everybody from Magic to Bird to Michael Jordan to Dominique Wilton Wilkins, Bryant recalled.
I used to watch their moves and then I'd add them to my game.
It was the beginning of a career long focus on studying game recordings. He would invest long hours each day in breaking down his own performances and those of opponents.
Four more
than what any other NBA player would ever contemplate.
Undertaking.
So there's this guy named Tim Grover, who trained both Michael Jordan and Kobe Bryant, and I heard him in an interview talk about this.
And Tim said, Everybody watched film of the current players.
Kobe would get film of players going way back.
He would say Jerry he'd watch Jerry West.
Oscar Robinson.
He'd say
I wanna see what those guys did.
To be successful.
So during the off season they'd come home
From Italy to Philadelphia, where they're from.
And Kobe would play in the summer league. And one of the counselors of the summer league tries to give Kobe terrible advice, which is advice a lot of people say and it's they say be realistic.
So says one of the counselors was looking over the applications and noticed that under career plans, Kobe had listed
NBA.
So the counselor made it a point to admonish Coby.
Only one in a million make it to the NBA, the counselor said. So you have to plan on a future other than basketball.
I'm going to be that one in a million, Kobe replied.
He was eleven.
And that kind of self belief and desire to be quote unquote unrealistic.
is very common in these stories that you and I study. When when I got to this part, the first thing that came to mind was actually one of my favorite quotes from Jay-Z's autobiography.
which I covered back on episode two thirty eight.
And he's describing like think about the like how
quote unquote unrealistic Jay Z life is. If you were describing it, it sounds like fiction. It's like okay, well
You're the the youngest of four children.
You don't have a dad, you're being raised by a single mom. You live in the projects.
If you could picture Jay Z at maybe fifteen or sixteen years old at this point in his life.
The idea that he's gonna get to the top of his profession in an industry that's just beginning, which is the hip hop industry, that he's going to found and sell multiple companies for hundreds of millions of dollars.
Eventually become a billionaire.
And marry one of the most beautiful women on the planet.
There's no way anybody would have predicted that.
at that point in his life, but that actually happened.
And so Jay Z understands it's all the same journey, right? Whether you're playing basketball, you're trying to start a company, you're trying to climb a mountain.
He calls it the dream of being the exception. It's perfect. This is what Jay Z wrote.
There's no way to quantify all that on a spreadsheet.
Бо і церкви.
And we see that with Kobe right there. It's like that's nice that all these other people failed at getting to the NBA. Maybe one in a million. That's fine. I'm that one in a million.
So then we skip ahead. Now they're living in Philadelphia full time.
Kobe is in high school.
And we see this legendary work ethic is already present.
That fall in high school, his coach discovered that Brian had a startling work ethic. He pushed himself through a grueling self improvement schedule that included road work, weights, and seemingly nonstop basketball.
In team practices, he was determined to never lose a team drill or contest. For almost four years, he would maintain a perfect record in that regard.
And then we see that he matches a fierce work ethic.
with a relentless learning machine like mentality. This is his coach saying, you know, the work ethic's one thing, but he also had a sponge like mentality to be the best that he could
And to do so he would absorb information. I always thought his brain was a sponge, the coach said. And obviously, if you've ever coached, you know that you just can't say that about all of your players.
And then the coach continues to talk about the fact that his level of intensity raised the bar for everybody else.
And so this part made me think about one of my all time favorite Steve Jobs quotes.
Where he says, be a yardstick of quality.
Some people aren't used to an environment where excellence is expected.
And so this is his high school coach describing that.
Once the they meaning his other teammates saw how hard he worked and how passionate he was about the game, it was hard for them not to get on board with what we were trying to do.
And so if you watch that Redeem Team documentary that's on Netflix, they tell a story, and the story went viral. I saw it on a bunch on a bunch of different platforms.
And it talks about hey, they're they're in Vegas, they're doing like a training camp for the Olympic basketball team.
All the other players go out to a club.
And they say, Hey, we're c we had a great time. We come back at five thirty in the morning back to the team hotel.
And we see that Kobe is already working out.
And this is what this is a direct quote from LeBron James, who's very young at this point in his career.
And he says this motherfucker Kobe was already drenched in sweat.
Yeah.
He's different.
And this was the end result. By the end of the week.
The whole team
was on Kobe's schedule. So it what is exact exactly what is happening at this point in the book, right? He's in high school.
He sets the tone with an increased intensity level. His high school teammates match it. That exact same thing happens on the Olympic team.
And then back to this section of the book, there's three th this the third idea that's on this page I thought was really important, and it's the importance of maintaining a singular focus. His singularity, the focus was just in they're still describing him in high school.
But he had this this trait his entire career.
His singularity. The focus was just incredible. I don't know if crazy, there's that word again, is the right word.
But he was certainly unique.
Next page still in high school.
Then I left myself on this page. This will happen.
You can help me
Or you get out of my way.
Kobe Bryant had a clear destination in mind, and if you weren't on board, he had clearly conveyed the idea that he was the sort who wouldn't hesitate to grab you by the collar
And throw you right off the train.
And if you think about it, it's the s that's the same idea expressed in a different way. We saw this idea before, if you have ever read Jeff Bezos' biography, The Everything Store.
Somebody working with Jeff described him the same way.
Said if you're not good, Jeff will chew you up and spit you out.
And if you are good.
He's gonna jump on your back and ride you into the ground.
So let's go back to another description of Kobe. He's still in high school. We're still here. Now keep in mind.
He's doing all these crazy workouts, he's dedicated to winning, and when he's not
Working.
He's studying the greats.
So it says he worked harder than any other kid that I've ever seen.
This is the guy that's running the actual summer camp.
And he wanted it more than anybody else. And it says if you're breaking down tape of Magic Johnson and Michael Jordan, which which Kobe's doing as a fourteen, fifteen, sixteen, and seventeen year old kid, right? If you're breaking down tape of Magic Johnson and Michael Jordan and so many other greats, you come to consider them your teachers.
So one of the things that makes Kobe's story unique is the fact he jumped right from high school
to the NBA. In fact when he was drafted, his parents had to sign the contract because he was seventeen.
And so this book spends quite a bit of time talking about the fact that hey, you have all these shoe companies like Nike and Adidas, they're playing a huge role.
In the basketball industry'cause they're making just so much money.
And so Kobe's gonna sign with Adidas.
And they're gonna put a lot of resources behind him, making him obviously extremely like well known and making sure that people buy the shoes. But
I'm skipping over that part because really what I found so interesting and what per personally interesting to me

Autobiography shoe dog.
Which I covered for the second time on episode one eighty six.
It's a fantastic it's one of the best autobiographies of an entrepreneur you can ever get. But you have an indication that he's really competitive.
In his own words, but I always find interesting is how people say, No, no, he's even more competitive. Phil Knight is even more competitive.
than you could possibly imagine.
And so I just want to pull out one paragraph because I thought this was interesting. Jordan and Knight certainly shared a competitive nature that bordered on insanity. If you think Jordan and Kobe are competitive, go meet Phil Knight.
He's a no bullshit competitor.
It's
You play for me.
Or I can't stand you and I will kill you.
That's Phil Knight.
Full stop.
And he is not shy about it.
And so if you wind up buying this book and reading it, read the chapter the called The Rising. There's a lot more detail about the it's the early days of Nike.
how it how they're competing with Adidas, the amount of money that's involved here. It's actually really fascinating.
Um,'cause if you think about it, like th they they bet their entire marketing budget on Jordan when he was r he was somewhat known, but not nearly as world famous as he was obviously going to be.
But just this idea where you can even think about like Jordan the influencers getting equity forty year forty years ago.
And that was a real important turning point in early Nike history because they gave him a deal that no one else like Adidas and Converse were recording Jordan as well.
But Nike eventually gave him a royalty, so it says neither Adidas nor Converse could come close to matching the Nike deal, which offered an unprecedented royalty on shoes sold.
No endorser up until that point had gotten a percentage of profits.
as Nike had offered Jordan and so then you fast forward I think that's happening in nineteen eighty four, if I'm not mistaken.
And so you fast forward, you know, forty years and that deal makes Jordan
you know a hundred somewhere around like a hundred and fifty million a year.
Today.
Which sounds crazy and is obviously fantastic for Jordan, but it wind up being an even better deal. The m the main point of me telling you the story is like.
It sounded crazy at the time, but it wind up being a even better deal for Nike.
Okay, so we're still not to the NBA in the story yet. Kobe's still in high school. I wanted to pull this part out'cause it made me laugh.
Kobe's known for playing engaging in he believed in engaging in psychological warfare.
He thought you should play mind games with your opponents. And so he's doing this in high school.
Uh so he's gonna call up one of his opponents.
The voice on the line said, Don, what's up?
Who's this? Carr said.
It's Kobe.
What's up, man?
I was just thinking, I'm looking forward to the game.
Brian had heard a rumor that Catholic, which is the team
gonna be his opponent, it's the team that Carr, the guy he's c playing uh calling, pla is plays for us, okay?
So says Brian had heard a rumor that Cathic was losing Arthur Davis, who was a top fifty player who partnered with Carr.
So Bryant was calling.
And wanted to know if Davis would still be playing in the upcoming game.
Carr already knew that Davis was leaving the school, but he replied
That he didn't know.
And then this is where the psychological warfare jumps out.
I just wanted to see if he's gonna be at the game, Bryant told him.
Because if it's just you
I don't even know if it's worth me coming.
Carr was stunt.
He was letting me know, Carr said.
I'm coming to kill you.
I'm coming to rip your heart out.
When you get on the court with me.
So something important happens that was outside of Kobe's control and it's the fact that when he was a senior in high school
He's able to play pickup games against NBA players because the NBA isn't a lock out.
And this experience boosts his already excessive amount of confidence.
So he plays these pickup games against NBA players and this is what he says.
I'm telling you, man.
Whenever you get a chance to play against these guys
Don't be afraid, man. Just play your game.
You'll be surprised.
They go for all the moves that high school guys go for.
And this is important because at the time he's like okay, maybe I should go to the NBA
He's thinking maybe I should go to Duke.
Maybe should play in college, like he's not entirely sure what to do.
And this really pushed him over the edge.
It says it remained difficult to draw too many conclusions from Bryant's experience working out with pros that summer, except for one impression that really mattered.
Bryant's own.
He came away thinking that he could do it.
That he could play against NBA players right away.
And so when I got to this part of the book, it made me think of this
I've told you before that I have like the these folders on my phone and I save like quotes and videos just as a way to like hype myself up and and and really brainwash myself.
And so one of these things is this video of Larry Bird.
a young Larry Bird specifically talking about this experience, which is very, very similar to what is happening in Bryant's it's just always amazes me how these things connect together. It's like the same story over and over again.
It's like the book says he came away thinking that he could do it. He could play against NBA players right away. Therefore he could skip college and go right to the NBA, right?
So there's this fantastic video I've watched I don't know a thousand times.
And Larry Bird is talking and he's like you know, they the
And talking essentially about the doubters, right?
Like you you went to a tiny school
Uh and so that that's the background to what I'm about to quote.

Uh, they said you never played against a UCLA or a Notre Dame or an IU. They said he, meaning Larry.
Uh, he's talking about himself. They said he won't be able to get his jump start off in the pros. He's won't be quick enough. He won't be able to rebound.
It took me three days after rookie camp. I found out hey this league is nothing.
I can play in this league.
And I will dominate in this league.
And that is so important'cause he's like, Wait, everyb everybody
Oh what the critics were telling me, this is a critics don't know shit that you and I have talked about over and over again, right? The critics are saying, I can't do this. I get to the NBA, I'm playing against other NBA players like, No, I can do this and I'm actually way better than them too.
I absolutely love
Love that video.
Then we go back into
Kobe's
Work ethic again, it's not just saying, Hey, I'm I'm good enough. No, it's like you have to back that up and you should be putting in the work to do so. This is one of uh his high school teammates.
uh or in the the other high school players in this camp that he's in.
Uh he's he's a Kobe's a senior in high school. We worked out twice a day.
We would start at ten in the morning. Kobe was there at eight.
We get done at twelve.
Kobe would stay till two.
We'd start again at seven at night.
Kobe would be there at five. We'd finish at nine.
He'd stay to eleven.
Every day.
None of the pros were doing that.
And so when I got to that part, I thought about another video that I save. And this is Kobe actually talking about how to get an edge.
which can be applied to any domain, right? He says your job is to be the best you can be.
You wanna train as much as you can as often as you can. Imagine you wake up at three, you train four to six. Relax, now you're back at it again nine to eleven. Relax, now you're back at it again two to four.
Relax. Now you're back at it, seven to nine.
Look at how much more training I have done just by starting at four.
As the years go on, the separation that you have with your competitors and peers just grows larger and larger.
By year five or six, it doesn't matter what work they do in the summer, which is when most other players do like
their their training and try to to focus on improving their game, right? So he says, by your five or six, it doesn't matter.
What work they do in the summer.
They'll never catch up.
And this is just a quote from his AAU coach at this time. Kobe's a genius in basketball. He studied the game harder than anyone else has ever studied the game.
The note I left myself on this page, how many high school seniors are this focused part one?
Being talking about the girl he's dating in high school.
Being Kobe Bryant's girlfriend at that age meant lots of evenings at Bryant's house watching basketball videos.

How many high school seniors are this focus part two?
One day just before pr uh practice the team was informed that it couldn't use the gym because there was flooding.
Fourteen guys practice had to be called off. Fourteen guys just sprinted out of there high fiving.
Each other excited about no practice.
This is bullshit.
Bryant screamed, slamming a ball on the floor.
This is bullshit.
We've got to practice.
I want to practice this is ridiculous.
Okay, so now we get to the point where Kobe's is going to the NBA.
He's already made a decision.
And this part is really important to understand is that
Imitation precedes creation. This is something I learned from Stephen King.
That it is perfectly normal for you to imitate other people.
Before you create something unique.
But it's fundamental to the human experience. And we're seeing that here because Coby is spending so much time. He's idolizing Michael Jordan. He's watching his game tape. He's studying over and over again. And so it says they were struck by how much Bryant was beginning to play the part of the next Jordan. His head was shaved, just like Jordan. He talked just like Jordan. He had adopted many of Jordan's mannerisms. He's seventeen.
And later on in the book, I'm pretty sure I have a highlight where Jordan is just like Stop this nonsense. Like this is perfectly normal. Kobe copied me just like I copied the people before me.
He's like and Jordan even says that's how human beings learn.
And so one of the promoters that's I think working at Adidas, if I'm not mistaken, is is talking about this. He says, uh his name's Michael Harris. So he says uh he uh um he's talking to Kobe about this. He says Kobe had a closet at home
Filled with critical research.
It held all these VHS tapes of Michael's games. I wrote founders and then exclamation points because essentially like you're walking around in your pocket with a podcast that does this for you, right? Coby had a closet at home fill with critical research. It held all these VHS tapes of Michael's games. He'd pull them out and study them and do the moves. Look at what I added, Bryant would say.
And then he would do a move.
I think it's important to sit here and pause on this because
This is not unique.
Tacoby.
Right. If you've seen The Last Dance, which is a fantastic documentary you should watch over and over again, the the the the episode where Kobe
appears in the last dance right before he tragically dies, right?
He says something I gives me goosebumps. Like I'm not I'm not kidding.
And he says I truly hate having discussions.
on who would win one or one, or fans coming up to me saying, Hey, Kobe, you'd beat him, Kobe.
And he says, I'm like yo, and he puts his hands up like hey stop.
What you get from me I'm getting goosebumps now.
What you get from me is from him.
I don't get five championships without him because he guided me so much and gave me so much great advice.
That happens in entrepreneurship too. If you listen to episode one oh seven, which is the biography of Soul Price.
Everybody knows.
The business Costco.
The founder of Costco is this guy named Jim Sinegal. Jim Sinegal started working for Sol Price when he was like I think he was a teenager.
And later on, I think this is after sole price.
Passes away, Jim had known him for like fifty years at that point.
And a reporter's talking to him, he's like, Oh, you've known Sol for a long time. You must have learned a lot from him.
And he's like
No.
I didn't learn a lot.
Everything.
Everything I know.
Came from him.
It's the same idea.
When Kobe says stop.
What you get from me.
It's from him. I don't get five championships without him because he guided me so much and gave me such great advice. It's the same role.
That soul played in Jim's life.
Everything I know I learned from him.
That knowledge passed on from one generation to the next made Jim a billionaire.
That is incredible. How could this not excite you?
So a couple pages later, more uh more observations by this promoter, this Harris guy that's working with them. They're doing all kinds of like media stuff. They they arranged for Kobe to take the the singer Brandy to his high school prom, which I'll get to in a minute. So in the coming weeks, Harris got a view of just how ambitious young Bryant was. He would stay out until one AM.
Boom, no matter how late Bryant stayed out, he was up early and going through unbelievably demanding workouts each day.
А юкразі.
There's that word again. I think this is a third or fourth time.
I've mentioned it. It's all over the book, I'm telling you.
Just expect for people around you not to understand you.
People that do not have founder mentality can not and will not understand it. Are you crazy, Harris thought to himself.
He believed me and Kobe in himself far more than I or anybody else did.
So they arrange all this media obligations, they're gonna have like they're gonna make this like big media spectacle.
about his high school prom and him taking brandy, says people magazine was there, b a bunch of dozens of other reporters are there, but Bryant almost disappointed him.
He and a teammate
We're watching basketball videos.
Think about that, he almost missed his prom because he was watching game tape.
This made me think about when I did the biography of Rick Rubin.
On episode two forty five, Rick Rubin missed picking up his Grammy.
Because he was working.
So before the Lakers agree to figure out a way to draft Kobe, they're doing workouts. And Jerry West is a legendary like he's the logo. Like when you look at the NBA logo, that's Jerry West.
This is also the guy that uh Kobe had been watching videos of and went to being a really close mentor
uh throughout like his entire life.
And so West says something interesting here that I think this is why I'm bringing this to your attention.
But it says before the workout, Bryant got his first opportunity to talk at length with West, and this is what Bryant said after that. He just knows so much about the game.
And according to this, the work out that West put him through was
Very short. And he says within a few minutes, West told Bryant
that the franchise was gonna do everything within its power to draft him. And then he describes why
And then this is just me being selfish where I wrote on this page, like I'm trying to be like this. I want it to be obvious to other people how much work I'm putting into what I'm doing. I'm not lollygagging. I'm taking this very seriously. Says West had long held to the belief that as a scout,
You could see
What a player could do on the floor.
Бо і вас хар.
And almost impossible.
To read a player's heart.
Which was where real greatness lay.
But Brian's work out had been so impressive that for Jerry West it had revealed his heart.
It was there.
In his skill set alone.
Just the amount of work that a player would have had to do
To possess such immaculate moves.
The footworks and fakes and execution.
The hours that must have been put into
to get that kind of perfection.
So now he's playing on the Lakers. He's a still a a massive Magic Johnson fan, and he's gonna copy something
That Magic believed as well.
And it says Magic was the kind of player that didn't let his teammates get out of focus. It was all about the ultimate prize, and there were no exceptions. You either won the NBA championship
Or you did not.
There was no second place.
Just one line on this page for you.
Bryant was an intense
Introvert.
Famously there was a clause in Michael Jordan's contract.
called for the love of the game game clause, meaning he could play basketball any time and anywhere he wanted. Which I guess was rare because uh from my understanding, NBA teams were trying to restrict when they could play basketball because they didn't want to get injured.
Kobe actually injures himself playing a pickup game in Venice Beach.
And so I'm gonna tell you about that, but then I thought Jerry West's response to this.
Considering he just drafted Kobe was very interesting.
Uh, so it says Kobe had injured his wrist playing at Venice Beach. I just couldn't believe that a guy would be playing
Uh pick up ball there.
uh NBA guy would be play playing picketball here. That was my first experience with how excited and enthusiastic he was just about playing the game. He truly had a passion for playing.
regardless of where it was, what time of day he was gonna play.
West didn't seem worried.
This is what he said.
This guy will play in the Little League terminant.
Tournament.
It doesn't bother me. He loves to play basketball. He's one of the most dedicated players I've ever seen.
And so his first few years, his coach is not playing him that much. He's not getting minutes. Kobe's getting depressed.
And so he does something very, very smart here. Larry Ellison did the exact same thing when Oracle was going through rough times. He'd read biographies of great figures.
as a way to motivate himself and convince himself that things will get better
Kobe does the exact same thing.
Part of his strategy for keeping his disappointment at bay was to focus on others who had faced far more difficult difficult circumstances. I read the autobiography of Jackie Robinson, Brian said.
I was thinking about all the hard times that I'd go through this year and that it'd never compare to what he went through.
That just kinda helped put things in perspective.
He would also read fiction and do this as well. He actually d the myself on this
Page is build your own world.
And then we gotta talk about all the founders that use this idea of visualization. So it says Kobe always loved Disney and Star Wars and Jedi Nights. When Tech's winner, so Tech's Winner.
is this coach coach Jordan and Coby. I think he's the one that came up with or maybe he was the greatest expert on the triangle offense.
And he's like this wise old man.
And Kobe essentially uses
an idea from Star Wars, he's like, Oh, Texas is gonna be my Yoda.
So says when Tex Winner showed up to help coach the Lakers, Brian immediately dubbed him his Yoda.
He had this very simbolic
Kobe that is. Kobe had this very symbolic metaphorical way of seeing things. He viewed the world
through the lens of a fabulous narrative.
His Fейver book
Had been the sci fi fantasy enders game.
About a protagonist trained from a young age to face increasingly difficult challenges in order to save the world.
For the next six years, Brian had lived his life as if going on a mythical quest.
The only way he could keep the whole dream going was to work harder and harder and harder to spin his fantasies around and around until they wrapped him in.
Tight in a new reality.
Visualization was immense for that.
It drove his many hours of solitary practice time.
So this idea of visualization, seeing something in your mind before you see it in reality sounds like willy foo foo to a lot of people. I understand that.
All I'm telling you is pops up over
And over and over again in these books.
Kobe Bryant.
Bob Noise.
Edwin Lan, Steve Jobs.
Arnold Schwarzenegger.
Este Lauder.
All did this.
This is a quote from SA Law's Autobiography, episode two seventeen. If you have not heard that podcast, you gotta listen to it right after you're done with this. Visualize, she says, In your mind's eye, you see a successful venture, a deal made, a profit accomplished,
It has a superb chance of actually happening. Projecting your mind into a successful situation is the most powerful means to achieve goals. If you spend time with pictures of failure in your mind, you will orchestrate failure.
Countless times before the event.
I have pictured a heroic sale to a large department store.
Every step of the way.
And the picture in my mind became a reality.
I have visualized success.
then created the reality from that image.
Great athletes.
Business people, inventors, and achievers from all walks of life.
Seem to know this secret.
So there is this well known event that happens early in Kobe's career. I think this is the first year, his rookie year. They get eliminated from the playoffs and he is blamed because he shoots a bunch of airballs.
And so I want to read his immediate reaction to this
Unbelievable.
disappointment that he had to endure and how it compares to Michael Jordan and the founder of IKEA.
And so it says that evening after the loss, Bryant went straight to a gym at a neighborhood school as soon as he got home to LA.
He went in the gym that night and shot until three or four in the morning, Scoop Jackson said.
There was no crying.
None of that shit.
He went straight to the damn gym.
I think that game was vital to how good he became.
that level of embarrassment to happen to somebody like him.
The next year he came out
Like a fucking maniac.
And then I wrote a quote.
that I learned from the founder of Ikea, which is I think is absolutely fantastic. He says only those who are asleep
Make no mistakes.
Making mistakes is the privilege.
Of the active.
And so Kobe's response was the perfect
correct response. Let's go to Michael Jordan's autobiography Driven from Within.
He says look around and just about any person or entity achieving at a high level has that same focus. The morning after Tiger Woods rallied to beat Phil Mickelson in the Ford Championship in two thousand five, he was in the gym by six thirty to work out.
No lights, no cameras, no glit or glamour.
Uncompromised.
And very soon after this, he does something smart. This is also advice that S Day Lauder said that you should embrace peer relationships in your
Field, he goes out and he tries to build a relationship with Michael Jordan. He's like what, twenty one at the time, I think. Michael Jordan's thirty five.
And this is a perfect illustration of Steve Jobs point that
Asking for help is a superpower.
And he's and it's a superpower of Steve Jobs says that most people don't use. He's like if I needed help, I would just pick up the phone and call and ask for help.
And almost everybody would always help me, even early in my career. This is Steve talking, even early in my career, and most people just won't even pick up the phone. So they're playing against each other and Bryant does something smart. He says during a pause in the play in the fourth period, Bryant brazenly went up to Jordan asking his advice his advice on posting up.
In the fourth quarter of that game, he asked me about my post up.
move in terms of do you keep your legs wide or do you keep your legs tight, Jordan said later.
I told him I always use my legs to feel where the defense is playing so I can react to the defense.
His bigger challenge, now this is Jordan talking about Kobe, his bigger challenge his biggest challenge will be harnessing what he knows and utilizing what he's got and implementing it on the floor. That's tough.
That's experience. That's the things that Larry Bird and Magic Johnson all taught me.
And so Kobe also said
That's
when they were having the conversation on the court in the fourth court, he's like if you ever need anything
Call me.
And so you tell a learning machine like that, and what do you think Kobe's gonna do?
We know what he's gonna do because earlier I was quoting from the last dance documentary.
And Kobe said, I don't get five championships without him because he guided me so much and gave me so much great advice.
This won't be the last time that we talk about the relationship between Michael Jordan and Kobe. It is a main theme and a really important part of the book.
This is later on in Kobe's career. This is his teammate Derek Fisher talking about the importance of self confidence. The more you experience time around him and get to see him in different situations, the more you understand that that's all it is. It's confidence.
He's just a guy who has an immeasurable amount of confidence in his ability to play the game.
That really was he's talking about the the level of intensity he brings to practices. That really was the way we all should have been competing.
We should have been competing with Kobe Spirit.
And Kobe was always standoffish. They talk about that in the Redeem Team documentary, too. He's a little older in his career, so he was, you know, somewhat open, but he is a lone wolf very much.
And in many cases he had a hard time.
Uh essentially like
If you wanted to develop a professional relationship with Kobe,
he would view it through the lens of basically one thing.
And the reason that he was
As close as he could be.

That would be with Derek Fisher.
is because he saw Fisher's work ethic.
He's like Fisher may not be a superstar like I am.
But he works his damn ass off, and so therefore I respect him. Work ethic was the one standard.
by which Bryant measured another player.
One of Steve Jobs' favorite quotes was that simplicity is the ultimate sophistication. This is an example of that. The great basketball players and really great and at anything, right? The great basketball players try to take complicated things.
And find simple ways to do them.
Another example of
Bryant talking about how Jordan was in the development of his own career.
Bryant said that getting advice from Jordan is like getting advice from the Buddha that sits on top of the mountain, who has everything figured out and passes on some of his knowledge to the next guy.
Who's trying to climb that mountain?
We also see that Kobe's willing to ask anybody.
for advice. If he feels you have uh talent that he lacks or information he lacks, he's gonna go straight to you even if you're a competitor. At this time he's like I have I'm making progress on offense, but my defense is lacking
So he goes up, there's a this takes place during All Star Weekend.
And it says another important moment happened.
Uh when Seattle's Gary Payt Payton helped Bryant understand screen and roll defense.
So again, go back to what Steve Jobs said, most people are never even going to do that.
Bryant has a giant ego.
thinks he's gonna be the best ever and he's still willing. He's like, Hey
Gary
Like
Help me with this, man. I don't know how you do what you do. This is
Huge.
And I try to copy this as w well in my own life. So says Gary Payton helped Brian understand screen and world defense. I don't think Gary knows how much he helped me.
Bryant said.
Bryant demonstrated dramatic defense improvement afterward.
So something that jumps out in this book, but also jumped out because oh, I forgot to tell you, this is the same
So
I told you.
I've said this a few times now.
The book that I did on two twelve, the the biography, it's like a seven hundred page biography of Michael Jordan.
It's written by the same guy.
Roland Lazy.
That book changed my mind.
Or not my mind.
That book changed my life.
I think about it all the time. So
What was interesting to me is how much and it shouldn't have been interesting, really. It shouldn't even be surprising.
Uh is how much of the Jordan biography is about the importance
Of mental strength.
And a lot of the lessons Jordan learned about the importance of taking care of like being in a moment
like the Zen training, the taking care of like the the mental anguish and and stress you're under, he learned from Phil Jackson. And so we see in this book that Phil Jackson doing the same thing with Shaquille O'Neal and Kobe Bryant. And so I'm gonna this is gonna happen over a few pages, but I got a couple things I wanna pull out here because I thought it was interesting.
Where they call this guy their secret weapon.
And I think the the parallel here is obviously very important that entrepreneurs are going to it it's inevitable. If you're building a company, you will have times of mental
Anguish.
Depression that you want to give up.
Episode two hundred on James Dyson is the best uh like thing I could point you to on how to get through it, but it's what Mark and Dreeson said. Like there's only two
emotions that entrepreneurs experience and it's either euphoria or terror. You feel at the top of the world and then the very next day or the very next week you you are convinced
That you're doomed.
Anytime I put that quote out on social media or I talk about on a podcast, I get a ton.
of messages. So yep, that's exactly how I feel.
So let's go into how they
So it says George Mumford
had been brought in to lead the Lakers in meditation and mindfulness training, just as he had for Jordan and the Bulls.
He offered specific mental training, much of it in the Zen mold for reducing the stress of competition.
He's our secret weapon, O'Neill would say of Mumford.
Bryant was content to discuss the mental elements of competition with Mumford, as were his teammates.
It was good because it gave people a chance to talk about the things they m that might be on their mind.
The hype.
The pressure, Brian explained.
I think it's good for them to talk about those things. It's increased our performance a lot.
I'm surprised other teams don't do this kind of stuff.
Working with George
Helps us get to the issues.
Or helps us get issues out of the way.
Before they even start.
This is more on the inevitable conflict. All great teams.
Whether business or otherwise.
have conflict. In fact, Jeff Bezos prefers it that way. Uh when I read the book, uh the second biography of him, Amazon Unbound.
Uh for episode one eighty.
uh there's a line in there that I never forgot where Jeff says, if I have to choose between agreement and conflict
I'll take conflict every time.
It always yields a better result.
And so we see that here, Jerry West had reportedly told Shaquille O'Neal.
I played with two of the all time greats.
Wilt Chamberlain and Eldrin Ba Baylor.
You don't think we had personal rivalries going on back then?
You've gotta stop being a baby.
Put all this personal stuff aside and do what's important.
Put the team's success
First.
So at the beginning of the book
The author says, Hey, you might want to look at this story as like a cautionary tale, the fact that he would sacrifice anything in service of this goal. There's a fantastic quote uh by my friend Sam Hinke. He was on um It's like the best with my friend Patrick.
And he brought this up'cause s something that uh he really enjoyed was Robert Caro's
multiple part biography of Lyndon Johnson and I thought Sam one of Sam's takeaway
Takeaways was very similar to Kobe Bryant.
And it talks about like how ruthless a person can be. And understanding this is just part of human nature, these personalities appear over and over again. Like you're you you have to understand that there's people out there that literally don't care.
And if you get in their way, or if you're naive to the fact that this personality uh appears over and over again, like they can cause inc incredible amount of damage in your own life.
And so Sam says if you want something like the presidency
Or being a billionaire.
I think th that was my uh quote, not his.
uh like the presidency, you should presume there is someone out there who will devote all their time
Money.
Relationships.
Sense of ethics.
Everything.
In sacrifice of that one goal.
Of course, that kinda person
would win that race.
No, he's clearly not saying
You should be a person that has no sense of ethics. He's just telling you this is part of life.
And we see that
with Kobe.
A huge part of this book is him sacrificing the relationship with his family. I I left it out because I don't actually understand it that much.
They have like these falling outs, a lot of it had to do with money.
But he didn't just do it to his family members.
The guy that brought him to Adidas, that made him famous, that
Uh this guy named Sonny Veccaro, he's this like famous figure in Nike history and Adidas history, and all he's like this interesting backstory anyways.
Eventually he ceases to be useful to Kobe, and this is what Kobe does to him. And I just wrote the word ruthless.
It says in making his exit just cut basically cut him out of his life, but never even bothered to tell him.
And so it says that making his exit, Bryant never even bothered to phone Sonny and thank him for the experience, which had included money for his parents and guaranteed millions for Bryant before he ever played an NBA game.
More than a dozen years later, Sonny still
Has never heard a word.
From Bryant.
Ressort.
If you want something like the presidency, you should presume there is someone out there who would devote all their time, money, relationships, sense of ethics
Everything.
In sacrifice to that one goal.
Another main theme of the book that you and I have talked about a few times now.
Don't expect people.
To understand you.
So this is just somebody that knows both Kobe and
Michael Jordan.
He wind up working with both Jordan and Bryant.
His name's Schaefer.
And it's so as as a result of these experiences as Schaefer had made a study of competitive personalities. This is about Jordan's Hall of Fame speech.
And so again, main theme is expect to be uh misunderstood.
I saw Jordan's
Hall of Fame speech.
The published general реакцію.
Where it's gonna take Schaefer by surprise too. It says, Whereas the public seem infuriated by Jordan's emotional Hall of Fame speech in two thousand nine, Schaefer deeply admired it.
I remember sitting there on my couch with my wife watching it, he said, and I turned to her about halfway through and I said, This is the most real he's ever been with cameras on before.
It was authentic, it was him.
It was everything about him that I love personally.
I thought it was great.
It was far from easy for such competitors to be real, he said.
Adding that Jordan got crushed for doing so.
He is just this person who I think is unparalleled as the greatest player in the history of the game and
Telling us what he thought.
It was a privilege.
For everyone to hear.
What he thought.
And so going back to that theme that this is maybe a cautionary tale, be careful what you wish for. These are very old ideas that are passed throughout human history.
There's like an entire chapter. It goes on and on.
I I don't even have to pull out anything.
Like uh any specific quotes. What I was struck by is how similar this was to what you learn if you watch the last dance documentary. How
Jordan like Jordan.
In the last dance.
A lot of Kobe what the the more famous you get, right? It's like they can't go anywhere.
And the crazy thing is like by the time in Jordan's career that we see in The Last Dance, it's what happening to Kobe here at this point in the book. It's like
A lot of their time.
is spent in isolation.
In hotel rooms.
And so let's go back to this idea that they have the secret weapon, they have the psychologists, they're working on like the mental part, the maybe even like the personal relation parts you can think of. Really the the the there's two paragraphs here I'm gonna I'm gonna quote from.
This is the main theme. I think it's founders two sixty five of becoming Steve Jobs and why I think that Steve Jobs b biography, if you're gonna read one, I'd read that one because it talks about the transition, the fact that he evolved.
The subtitle is U Evolution of a Reckless Upstart Into a Visionary Leader. Like the Steve Jobs at twenty five or twenty-nine could not be
lead the the quality of a uh an organization that Apple became.
When Apple when Steve came back when you know he's in his late forties.
And so I put Steve Jobs way of interacting with people is very similar to Michael uh young Steve Jobs and older Steve Jobs really. Uh
is the same way that Michael Jordan and
Kobe Bryant reacted to people that didn't meet their very high
Almost ridiculously high standards.
And so I think this is actually an important part.
for founders as they think about managing other people that are not founders, right?
It would become Mumford's goal to help supremely competitive players find a means of contending with what made them different.
So that they'd be able to not just compete at the highest level, but also to find a means of channeling compassion into their everyday lives.
Despite their astronomical competitive instincts.
highly competitive personalities like Jordan and Bryant could absolutely kill
A team atmosfere.
With displays of ruthlessness or selfishness. That that sentence right there.
You put take out Bryant and Jordan and put in Steve Jobs are really a ton of the people that you and I talk about.
And it's still true. They could absolutely kill the team atmosphere with displays of ruthlessness or selflessness. So therefore you have to learn to skill, right?
From the beginning Kobe was not a debt with social skills.
He did not realize how to get through relationships and interactions with other people. He was a young guy and it took the course of his career
Just like C jobs to f figure out how to deal with people on a one on one basis and in a team atmosphere.
And he was not perfect in this regard, even if he improved, right?
They're never gonna be perfect at it. They're just so f different than anybody else.
And so we see example of this. This is what Kobe told his teams after they missed the playoffs. He'd already won three championships at this time, but Shaq's not in on the team anymore.
And it says the Lakers missed the playoffs. It had been eleven years since the last time they had missed.
And this is what somebody in the locker room said happened. So after the last game in the locker room, the coach goes to the user bullshit. You know, you guys played hard, blah blah blah. I'm trying to be positive. I appreciate your effort.
Kobe says, I've got to say something.
He stands up.

You motherfuckers don't belong in the same court with me.
You're all shit.
And he walked out of the locker room.
And so the rest of the book is on Kobe's drive.
To get back to
The championship.
That's all he he's like, I have one goal.
One determinant
in whether my career was a success or not, and it's like how many rings
Did I get?
And so there's many pages where I don't have any highlights and then I get to a page like this where there's two or three pages
In a row.
Where I highlight almost the entire thing.
And so I'm gonna read my note.
First.
Uh and it and I'll leave this in the show notes as well.
This is important. There's another four ideas on spread out on those pages.
Search for your limits.
Extreme personal practice.
Resourcefulness. Find a way. That's number three.
And number four.
Study the greats.
And so it says if the scoring displays
meaning he's just scoring a ton of points, forty, fifty, sixty points a game. If the scoring the play showed anything, they revealed that Bryant Bryant was clearly a man in search of his limits.
His ability to perform at this high level was solidly based on his years of extreme personal practice. He began with his immaculate footwork.
An array of pivots, reverse pivots, jab steps, and feints that allowed him to create the room to rise up in a tight space, and make seemingly impossible shots.
Under impossible circumstances.
This is really the way I think about this is all uh really resourcefulness, right? Taking something that other people could do, yet finding an opportunity
And in something that's available to everybody elsewhere, like you see opportunity where other people see nothing, right? This unique skill was the perfectly formed product of his study of untold hours of video tape of every single one of the game's great scores. It was also involved conversations w and more film study with Tech's winner
About footwork and time spent with Jerry West.
Talking about a million important details.
And this is the end result of putting all this together. Brian was building respect among his among his peers. Every time we played them, and the game was tight.
We guarded him well.
said San Antonio Spurs coach Greg Popovich.
But he'd still knock down the shot.
Popovich had a full understanding of what allowed a singular player like Bryant to
To stand far above so many others.
He was one of the rare few who simply cared.
far more about the game than anyone else. So now we go back to this guy, Schaefer.
who I was referencing that had worked with both Bryant and Jordan.
Uh Chip Schaefer became Bryant's go to aide as far as workouts, which meant that Schaefer was on call around the clock.
Schaefer had an endless supply of Jordan stories to share with Bryant.
Uh to share when Bryant wanted to take a break in between his workouts.
Schaefer recalled.
Kobe would ask me specific questions about how he how Jordan would handle situations.
Kobe was often curious about how
not just basketball specific stuff, but even some of the peripheral things, like if a team was going through something,
How would Michael react toward a teammate?
He was interested in what kind of leader and what kind of leadership and management
Michael would have.
And so on the next page, Schaefer continues to tell us, like give an inside look into Kobe Bryant.
The note I left this is a note a personal note to myself.
I'm asking myself as I get to this page, well like
What would your equivalent level of dedication look like?
And so this is what Schaefer said.
Uh a game would end and we would fly to the next city.
We'd get in at three in the morning and he'd want me to come and do a stretch with him.
Instead of just going to bed.
He couldn't switch it off.
On the flight, while his teammates were sleeping, Brian would watch the game he just played to review his and the team's performance. Then he'd watch a scouting video of his next opponent.
And then we get to the point where I mentioned earlier how Jordan actually sticks up for Kobe. It's like this is actually how humans learn.
So it says Jordan talked about how hard Brian had worked to be great. He and Bryant were obvious were obviously close, and Jordan spoke up to defend Bryan against critics that claimed he was merely copying Jordan.
Jordan said he didn't see what all the big fuss was about.
After all, human behavior was mimetic. That's how humans learned.
They copied and aped another.
One another.
Jordan acknowledged that Bryant was the best of a generation of players who had sought to be like Mike, quote unquote, but how many play people lighted the path for me, Jordan said.
That's the evolution of basketball.
There's no way I could have played the way I played if I didn't watch David Thompson or guys prior to me.
There's no way Kobe could have played the way he played without watching me play.
That's the evolution of basketball.
You cannot change that.
Bryant was the one
Who had done the work in the face of the example.
He presented, Jordan said.
And it says his retirement was announced in a love letter he wrote to the game.
citing his obsessive passion for the sport.
And it's that letter that I want to close on.
Dear basketball.
From the moment I started rolling my dad's tube socks and shooting imaginary game winning shots in the great Western Forum.
I knew one thing was real.
I fell in love with you.
A love so deep.
I gave you my all.
From my mind and body to my spirit and soul.
As a six year old boy deeply in love with you.
I never saw the end of the tunnel.
I only saw myself running out of one.
And so I ran.
I ran up and down every court.
After every loose ball for you.
You asked for my hustle.
I gave you my heart.
Because it came with so much more.
I played through the sweat.
And the hurt.
Not because challenge called me.
But because you called me.
I did everything for you.
Because that's what you do when someone makes you feel as alive as you made me feel.
You gave a six year old boy
His Laker dream.
And I'll always love you for it.
But I can't love you obsessively for much longer.
This season is all I have left to give.
My heart can take the pounding.
My mind can handle the grind.
But my body knows it's time to say goodbye.
And that's okay.
I'm ready to let you go.
I want you to know now so we can both savor every moment we have left together.
The good and the bad.
We have given each other all that we have.
And we both know.
No matter what I do next.
Ал авиась би да кід.
With the rolled up socks.
Garbage can in the corner.
Five seconds on the clock.
Ball in my hands.
Five.
Four.
Three.
Two.
One.
Love you always.
Kobe.
And that is where I'll leave it. As you can imagine, it is a six hundred page book.
There is so much more in this book. If you want the full story.
buy the book using the link that's in the show notes and you'll be supporting the podcast at the same time.
If you don't get this book, make sure you order and read.
Kobe's book.
Baba mentality. I'm doing a bonus episode very soon.
It'll be the next upload that you see from me. I'm rereading that book for the second time and making a new episode on it.
And as you read more and more, it's important to remember what you read.
If you wanna use the same app that I use that stores all of my highlights and all of my notes on everything that I read, it's ReadWise. I'll leave the link down in the show notes, but if you go to readwise dot IO forward slash founders, you could try it for sixty days free.
That is two hundred and seventy two books down.
One thousand ago.
And I'll talk to you again soon.