1062: How to Build a Personal Brand that Resonates with Lola Linarte

If you just were to post consultant of what? Who cares? Use up those characters that LinkedIn gives you there. With your about, you have such an opportunity. opportunity there to embed key words.

You can talk more about yourself in a very specific strategic way so that you tell more of a story that your experience doesn't. I remind people that their personal brand, their story is living and breathing and it's a reflection of their growth and it evolves. Just as we do. And just as you get a new role or you have a new position or you're growing in your goals and new seasons of your life, so should your brand. That's Lola Lenarte.

She's the founder of Alma Feliz Group, a marketing strategy and personal branding agency that helps People elevate their personal brands. And today she's sharing some of that very wisdom. So you'll learn one, why every professional should care about their brand, two, the critical first step to building your brand, and three, the minor tweaks that greatly improve your online presence. And if you'd like to get a summary write-up of some of these actionable takeaways, I recommend you sign up for the free gold nugget email newsletter found at awesomeatyourjob.com.

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